1. Audra Gooch
Audra.Gooch@gmail.com  Cell: (314) 358.9007
87 Garrison Street Apt 3 New ark, NJ 07105
EDUCATION
Seton Hall University, W. Paul Stillman School of Business South Orange, NJ
Bachelor of Science in Business Administration (December 2010)
Marketing, Economics
Fashion Institute of Technology, Center for Continuing and Professional Studies New York, NY
NoncreditCertificate (Expected Winter 2016)
Fashion Styling, Costume Design and Wardrobe Technician
EXPERIENCE
Catas, Head Bartender (2014-Present) Newark,NJ
 Utilizes expansive knowledge of flavors, liquors and craftbeers to serve customers unique cocktails
 Maintains a consistentand proficientexperience to encourage repeatbusiness
 Designs seasonal drink menus and event-based specialties
Bloomingdale’s, Denim and Bou-TEE-Que Stylist (2011-2014) Short Hills,NJ
 Merchandised floor based on reports (slow/fastmovers,sales goals) and upcoming events
 Developed and maintained clientrelationships
 Became fashion authorityon in-store productand fashion trends
Lease & YES Selling Supervisor
 Assimilated lease businesses to Bloomingdale’s selling culture
 Aligned selling goals to achieve both Bloomingdale’s and lease sales plan
 Generated buzz and knowledge ofnew brands to staff and clients
 Oversaw the opening ofThe Kooples,Ted Baker and BCBG
 Organized firstin-store lease sales event
YES Selling Supervisor
 Acted as sales manager for Q3 and Q4
 Built “Back to Basics” campaign to maintain upswing in denim and tee department
 Facilitated the successful switch to commission in a non-commission environment
 Provided quarterly trend seminars for storewide associates
Women’s Shoes Selling Supervisor
 Modified a transactional business to a relationship focused interaction achieving an increase in sales
 Partnered with brands to increase number trunk shows and special events
 Integrated new use of technologyon sales floor to enhance selling experience
Big Brothers Big Sisters, Recruiter (2011- 2012) Newark,NJ
 Actively recruited adultmentors and child mentees to reach and exceed agency goal of 500
 Implemented a marketing and recruiting strategyto double number served to 1,000
 Fostered relationships with corporate sponsors for fund developmentand volunteers
 Updated and facilitated training for new mentors
 Drafted public relations and marketing materials for agencyand events
Post Foods, Integrated Insights and Strategy Analyst(2010-2011) Parsippany,NJ
 Assessed information to provide key insights to the marketing,sales and innovation teams
 Created sell-in decks for sales team to increase distribution and new business opportunities
 Conducted simulations to understand optimal pricing gaps,leading to new pricing strategy
 Analyzed data to determine national promotion frequencyguidelines
 Assisted with the creation of a new segmentation ofcereal types
 Determined effectiveness and breakthrough potential for advertising
SKILLS
Strong public speaking,leadership skills and organization capabilities
Knowledge ofsocial media platforms:Facebook,Twitter,Instagram,Snapchat,Periscope,etc.
Proficientin Microsoft Office, Mac OS and Adobe Photoshop programs
Experience with Dunnhumby,Nielsen Answers:Panel Data/Assortment/Price and Promotion Optimization,Spectra and Nielsen
Scanner Data, Mintel, Symphony IRI Data and Iconoculture Insights
Visual merchandising (showrooms, windows and sales floors),fashion styling,hand sewing abilities