Anonymous Calling Solution

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Copyright © 2013 Comviva Technologies Limited. All rights reserved.
Anonymous Calling Solution
Protect Your Number Privacy when calling out

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Market Needs
If I call the dealer
to enquire about
this car, he’ll
know my number
and trouble me in
future
People are not comfortable sharing personal numbers with unknowns
Classifieds Tele-Marketers
Travel guys have
been disturbing
me daily since I
called them for a
general enquiry

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Anonymous Calling Solution
Allows subscribers to hide/mask their number when making outgoing calls
 Addresses genuine needs of subscribers to prevent their
number from being displayed at Called party’s handset
I’ll hide my
number and call
back to check
who it is without
revealing my
number.
Oh!! Received a
missed call from
a number I don’t
recognize.
Anonymous
Calling
Enhanced
Customer
Satisfaction
Additional
Revenue
Unique
Service
Subscribers get more flexibility to manage
their manage calls
Operator adds a differentiated offering to
his call management suit

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How It Works
MSISDN: 9922222222
Called Party
Calling
123 9911111111
Subscriber appends ‘123’ to the Called Number ‘9911111111’
Incoming Call
0000000000
1. To hide/mask his number, Subscriber
adds prefix <XYZ> to the Called Party
Number and makes the call
MSISDN: 9911111111
2. Incoming CLI displayed at the called
handset is hidden or masked by
configurable digits
Incoming CLI is masked by ‘0000000000’
Caller’s CLI remains hidden from the called party

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MSC
Anonymous Calling
Solution (ACS)
1. Call is routed to the MSC
5. MSC routes the call
further to the called number
Network Flow
2. MSC routes
the Call to ACS
Node on the
basis of prefix
based routing
Caller makes an Anonymous Call
Appends <Prefix>
to the Called Number
3. ACS hides / masks the CLI and removes prefix from Called Number
Called party receives call
Caller’s number is hidden /
masked
4. ACS routes
the call back
to MSC

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Multiple Pricing Models
Event Based
Charges
Flat fee of <X> amount charged per call for using Anonymous Calling
Service
Pay per Use Model
Subscription
Charges
Users Subscribe to the service
Subscribers are charged on a recurring basis (weekly / monthly)
Subscription based Model
Additional Revenue Stream for Operator

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Features to prevent Misuse
 SMS to B-party to check whether the anonymous call was a harassment call
Was the call you
received at
12.00pm a
harassing call?
Reply Y for Yes
N for No
 Bar the caller from making anonymous call on the basis of response received.

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Operator Benefits Subscriber Benefits
Value Proposition
 Innovative offering - Enhances
customer loyalty
 Supplements operators Call
Management offerings
 Offer flexibility to subscribers to
manage their calls
 Additional Revenue stream
through multiple business
models
 Addresses unique needs of
subscribers
 Pro-active caller oriented service
 Improves Customer Satisfaction
 Minimal changes required in user
behavior
 Simple and Easy to use Service
Hide Your Number

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Disclaimer
Copyright © 2013: Comviva Technologies Ltd, Registered Office at A-26, Info City, Sector 34, Gurgaon-122001, Haryana, India.
All rights about this document are reserved and shall not be , in whole or in part, copied, photocopied, reproduced, translated, or reduced to any
manner including but not limited to electronic, mechanical, machine readable ,photographic, optic recording or otherwise without prior consent, in
writing, of Comviva Technologies Ltd (the Company).
The information in this document is subject to changes without notice. This describes only the product defined in the introduction of this
documentation. This document is intended for the use of prospective customers of the Company Products Solutions and or Services for the sole
purpose of the transaction for which the document is submitted. No part of it may be reproduced or transmitted in any form or manner whatsoever
without the prior written permission of the company. The Customer, who/which assumes full responsibility for using the document appropriately. The
Company welcomes customer comments as part of the process of continuous development and improvement.
The Company, has made all reasonable efforts to ensure that the information contained in the document are adequate, sufficient and free of material
errors and omissions. The Company will, if necessary, explain issues, which may not be covered by the document. However, the Company does not
assume any liability of whatsoever nature , for any errors in the document except the responsibility to provide correct information when any such error
is brought to company’s knowledge. The Company will not be responsible, in any event, for errors in this document or for any damages, incidental or
consequential, including monetary losses that might arise from the use of this document or of the information contained in it.
This document and the Products, Solutions and Services it describes are intellectual property of the Company and/or of the respective owners
thereof, whether such IPR is registered, registrable, pending for registration, applied for registration or not.
The only warranties for the Company Products, Solutions and Services are set forth in the express warranty statements accompanying its products
and services. Nothing herein should be construed as constituting an additional warranty. The Company shall not be liable for technical or editorial
errors or omissions contained herein.
The Company logo is a trademark of the Company. Other products, names, logos mentioned in this document , if any , may be trademarks of their
respective owners.
Copyright © 2013 Comviva Technologies Limited. All rights reserved.
Thank you
Visit us at www.mahindracomviva.com

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