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How google search really works - the art of getting found by potential customers

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Ali Salman
Ali Salman

Unless you're an SEO expert, it's no surprise if you're mystified by the inner-workings of Google search. How on Earth does Google decide how to rank the pages on your website? If this question has ever crossed your mind, keep reading. This session should simplify things for you.

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THE ART OF GETTING FOUND BY POTENTIAL CUSTOMERS HOW GOOGLE SEARCH REALLY WORKS #RAPIDBOOST www.rapidboostmarketing.com
Winning Shoppers – Then… The best brands consistently win two moments of truth. The first moment occurs at the store shelf, when a consumer decides whether to buy one brand or another. The second occurs at home, when she uses the brand — and is delighted, or isn’t
Winning Shoppers – Now…
Winning Shoppers – Now… More than 83%of all Canadians are online and ALL of them are searching. They’re searching for: People Places Products and Service Google.ca, which is the Canadian version of the search engine, is the number one most visited website in Canada
27 million Canadians are searching for services online! Are you on their radar? ¨  They’re searching for products and services like: Realtors Lawyers Plumbers Contractors Mortgage and Financial Services Home furnishings Related Industries Education and Professional Development
27 million Canadians are searching for services online! Are you on their radar? ¨  They’re searching for products and services like: •  Handyman •  Restaurants & Fast Food Places •  Automotive •  Vacation & Travel •  Accountants •  Dentists, Vet Clinics etc. •  Millions of other big and small businesses!
National Franchise Show To get Canadians to use your product or service, you need to shed that cloak of invisibility and gear up your search marketing.
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now…
Winning Shoppers – Now… The Art Of Getting Found By Potential Customers The Future of Marketing www.rapidboostmarketing.com Email: ali@rapidboostmarketing.com for a free website audit Questions ?

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How google search really works - the art of getting found by potential customers

  • 1. THE ART OF GETTING FOUND BY POTENTIAL CUSTOMERS HOW GOOGLE SEARCH REALLY WORKS #RAPIDBOOST www.rapidboostmarketing.com
  • 2. Winning Shoppers – Then… The best brands consistently win two moments of truth. The first moment occurs at the store shelf, when a consumer decides whether to buy one brand or another. The second occurs at home, when she uses the brand — and is delighted, or isn’t
  • 4. Winning Shoppers – Now… More than 83%of all Canadians are online and ALL of them are searching. They’re searching for: People Places Products and Service Google.ca, which is the Canadian version of the search engine, is the number one most visited website in Canada
  • 5. 27 million Canadians are searching for services online! Are you on their radar? ¨  They’re searching for products and services like: Realtors Lawyers Plumbers Contractors Mortgage and Financial Services Home furnishings Related Industries Education and Professional Development
  • 6. 27 million Canadians are searching for services online! Are you on their radar? ¨  They’re searching for products and services like: •  Handyman •  Restaurants & Fast Food Places •  Automotive •  Vacation & Travel •  Accountants •  Dentists, Vet Clinics etc. •  Millions of other big and small businesses!
  • 7. National Franchise Show To get Canadians to use your product or service, you need to shed that cloak of invisibility and gear up your search marketing.
  • 19. Winning Shoppers – Now… The Art Of Getting Found By Potential Customers The Future of Marketing www.rapidboostmarketing.com Email: ali@rapidboostmarketing.com for a free website audit Questions ?