consumers and advertising

1. PROFESOR COORDONATOR:Frumuselu Mihai
STUDENT:Oprea Florin-Adrian
Consumers and
advertising

2. What purpose advertisements and
commercials serve?
You see thousands of products for sale in stores.
Ads for many of these products appear on TV, in
newspaper and magazines, and billboards.
This ads tell you about the product in
ways designed to convince you to buy the product.
But do they always tell you everything you need
to know to made wise consumer choices?

3. Advertising and the madia
Media are ways of sending
information to people.TV, radio, movies,
newspaper, and magazines are media.An ad,
or advertisement, that used words and
pictures can be found in printed materials and
on billboards.
A commercial is an ad on the radio or
television.
Companies place commercials in TV
shows that young people like to watch, put ads
in magazines that people like to read.
Advertisers hope that you will remember the
product and are more likely to want to buy it.

4. Analyzing ads
Who make the ad?
Companies spend millions of dollars to make
ads. They use many tricks to make you want to buy their
brands. Famous people are paid to be in ads. Companies
think that using famous people will make you notice the
ad.
Ads also may use humor. If you think an ad is
funny or you like the music in an ad, you might be more
likely to remember it and buy it.