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Meme
Marketing
All you need to know
TABLE OF CONTENTS
01
What is a
meme
02
Why use
meme in
marketing
Why meme
are relevant
Types of
meme
marketing
What is meme
marketing
03
04 05 06
Tips for
meme
marketing
What is
meme
marketing
01
Meme
Marketing
Meme marketing is the
process of using memes
to market you ad
campaign or social media
campaign
Meme Marketing?
WHat is meme?
02
Memes basically are text posts, basic
images, videos, GIFs, or any other
media format usually derived from
some popular culture like a movie or
TV show typically humorous or
sarcastic in nature which spreads like
wildfire among the audience.
03
Why use memes
in marketing?
Memes have high
engagement and are
the most shared
media in the Internet.
Memes above all format are funny and it helps
people escape their current situation and give a
good laughter
● They are simple
● You can organize your ideas clearly
● Used to share emotions
● Can share one’s emotion
04
Why memes are
relevant?
Memes are here to stay!
Ypulse survey shows,75% of youth between the age of 13-36
regularly shares memes and about 30% of these users share
memes on a daily basis, adding to it it is estimated that on
Instagram about 1 million memes are share on average in a day in
2020 which is rising rapidly.
05
Types of Meme Marketing
Memes in
Blogs 01
Memes in
social media
marketing
03
02
Memes in
email
marketing
06
Tips for meme marketing!
● Know meme history and
context
● Understand the meme first
● Don’t post random memes
● Know your target audience
● Avoid outdated memes.
● DOn’t use memes in a
corporate way

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meme-marketing.pdf

  • 2. TABLE OF CONTENTS 01 What is a meme 02 Why use meme in marketing Why meme are relevant Types of meme marketing What is meme marketing 03 04 05 06 Tips for meme marketing
  • 4. Meme Marketing Meme marketing is the process of using memes to market you ad campaign or social media campaign Meme Marketing?
  • 5. WHat is meme? 02 Memes basically are text posts, basic images, videos, GIFs, or any other media format usually derived from some popular culture like a movie or TV show typically humorous or sarcastic in nature which spreads like wildfire among the audience.
  • 6. 03 Why use memes in marketing? Memes have high engagement and are the most shared media in the Internet.
  • 7. Memes above all format are funny and it helps people escape their current situation and give a good laughter ● They are simple ● You can organize your ideas clearly ● Used to share emotions ● Can share one’s emotion
  • 9. Memes are here to stay! Ypulse survey shows,75% of youth between the age of 13-36 regularly shares memes and about 30% of these users share memes on a daily basis, adding to it it is estimated that on Instagram about 1 million memes are share on average in a day in 2020 which is rising rapidly.
  • 10. 05 Types of Meme Marketing Memes in Blogs 01 Memes in social media marketing 03 02 Memes in email marketing
  • 11. 06 Tips for meme marketing! ● Know meme history and context ● Understand the meme first ● Don’t post random memes ● Know your target audience ● Avoid outdated memes. ● DOn’t use memes in a corporate way