Winter resorts, features strategies to attract visitors

1. WINTER RESORTS,
FEATURES Strategies to Attract
Visitors

2. What is Winter Resort?
• Winter resorts are also known as Ski Resorts.
• Ski Resorts are towns and villages in winter sport areas.
• Offering support services for skiing and snowboarding such as lodging
(hotels and chalets), equipment rental, ski schools and ski lifts.
• Ski Resorts can be in/ near towns or villages located in proximity to
the ski area (mountains, pistes, ski trails, ski lift system) or they can be
located in ski areas situated away from towns.
• Ski Resort is built where skiing is the main activity and is called fully
self-contained ‘destination resort’

3. • Some Ski Resorts are build on the slopes themselves, with ski-in/-out
access allowing guests to ski right up to the door.
• Ski Resorts often offer other activities and facilities, like
snowmobiling, sledding, horse-drawn sleds, dog-sledding, ice-skating,
indoor or outdoor swimming, hot tubbing, game rooms, clubs, cinema,
theaters and cabarets.
• An important form of entertainment in Ski Resorts is après-ski - a
gathering of skiers at bars after the day on the pistes.

4. Facilities and Amenities
• Ski areas have marked paths for skiing known as runs, trails or pistes.
• Ski areas typically have one or more chairlifts for moving skiers rapidly
to the top of hills, and to interconnect the various trails.
• Larger ski areas may use gondolas or aerial trams for transportation
across longer distances within the ski area.
• Ski areas usually have at least a basic first aid facility, and some kind of
ski patrol service to ensure that injured skiers are rescued.
• Some ski resorts offer lodging options on the slopes themselves, with ski-
in and ski-out access allowing guests to ski right up to the door.

5. ACTIVITIES
1. Cross-Country Skiing
• Cross-country skiing is a form of skiing where skiers rely on their own
locomotion to move across snow-covered terrain, rather than using ski
lifts or other forms of assistance.
• Cross-country skiing is widely practiced as a sport and recreational
activity; however, some still use it as a means of transportation.
• Recreational cross-country skiing includes ski touring and groomed-
trail skiing, typically at resorts or in parklands.
• A related form of recreation is dog skijoring—a winter sport where a
cross-country skier is assisted by one or more dogs.

6. Cross-Country Skiing Dog skijoring

7. 2.Snowmobile
• A snowmobile, also known as a motor sled or snowmachine, is a motorized
vehicle designed for winter travel and recreation on snow.
• It is designed to be operated on snow and ice and does not require a road or
trail, but most are driven on open terrain or trails.
• The second half of the 20th century saw the rise of recreational snowmobiling,
whose riders are called snowmobilers or sledders.
• Recreational riding is known as snowcross/racing, trail riding, freestyle,
mountain climbing, boondocking, carving, ditchbanging and grass drags

9. 3.Toboggan
• Tobogganing, the sport of sliding down snow-covered slopes and
artificial-ice-covered chutes on a runnerless sled called a toboggan.
• A toboggan is a simple sled which is a traditional form of transport
used by the Innu and Cree of northern Canada.
• In modern times, it is used on snow to carry one or more people (often
children) down a hill or other slope for recreation.
• A toboggan differs from most sleds or sleighs in that it has no runners
or skis (or only low ones) on the underside. The bottom of a toboggan
rides directly on the snow.

11. 4.Ice Skating
• Ice skating is the act of motion by wearer of the ice skates to propel
the participant across a sheet of ice.
• This can be done for a variety of reasons, including exercise, leisure,
traveling, and various sports.
• Ice skating occurs both on specially prepared ice surfaces (arenas,
tracks, parks), both indoors and outdoors, as well as on naturally
occurring bodies of frozen water such as ponds, lakes and rivers.
• The activity of ice skating has given rise to two distinctive
sports: figure skating, which involves the performance of various
jumps, spins, and dance movements; and Speed Skating and Short
track speed skating, both of which are forms of racing on ice skates.

13. 5. Snowboarding
• Snowboarding is a recreational activity and Olympic and Paralympic
sport that involves descending a snow-covered slope while standing on a
snowboard attached to a rider's feet.
• The development of snowboarding was inspired by skateboarding,
sledding, surfing and skiing.
• Since snowboarding's inception as an established winter sport, it has
developed various styles, each with its own specialized equipment and
technique.
• The most common styles today are: freeride, freestyle, and
freecarve/race. These styles are used for both recreational and
professional snowboarding.

15. Strategies to Attract Visitors:
1. Market Your Rental For The Off Season
Update photos, property descriptions and amenities to up-sell winter welcome.
Ensure the beds have really warm duvets, throws and unforgettable sheets.
Provide extra wood for the fireplace (with usage directions and fire
extinguisher!).
2. Loosen Your Booking Requirements:
Travel decisions become impulsive (often booked only days in advance) with
shorter stays. If typically require weekly reservations, offer nightly rates to
promote last minute weekend getaways. The goal is to become attractive to a
larger audience, with less flexible schedules.

16. 3. Make Sure Your Pricing is Competitive
It's really easy to price too high in fall and winter. Resist the temptation!
With so many vacation rentals vying for the dwindling market, potential
guests won't give a second glance if your rates aren't accurate
reflections of the season.
4. Offer Compelling Events & Activities
for Guests
Research festivals, concerts, tours and events so that plenty of
attractions can be provided for guests. A hot tub, snowshoes and sleds
are really fun and great additions for winter rentals.