2. In what ways does your media product use, develop or challenge forms
and conventions of real media products?
My opening sequence takes
many ideas from professional
work, for example many youth
dramas/ urban dramas involve
a fight scene (as there are many
stereotypes about youth and
gangs) and this is exactly what
myself and my group planned
to do is fit in with the usual
conventions.
http://www.youtube.com/watc This was decided after carrying out our
h?v=ggu1tFU7Bm8 secondary research, we looked at many
different videos and analysed mise-en-scene
and camera work.
3. How does your media product represent particular social
groups?
My opening sequence represents a
My opening sequence can be
‘youth’ social group through the clothing
compared to films like ‘Kidulthood’
worn by the actors, for example jeans,
as it fits in with the ‘Urban Drama’
tracksuits and trainers etc. My group also
genre.
found actors and actresses of a similar
age of the characters we created, by
doing this it was easier to fit the
stereotype of the ‘working class’ attitudes
that we planned for our character to
have. We had a mix between females and
males in our opening sequence showing
that they are of somewhat equal in
society. We went with the usual
stereotype of young people and gangs.
http://www.youtube.com/watch?
v=YulSY1VQvYk
4. What kind of media institution might distribute your media product
and why?
I think that institutions like
Revolver Entertainment will
distribute our ‘film’ as they
have distributed films like
‘Kidulthood’ and ‘Sket’. These
films are under the same
genre and it attracts the same
target audience as ours.
5. Who would be the audience for your media product?
From research myself
and my group carried
out we found our
target audience was
those of a 14-22yr old
age range though it
was clear that more
females were
interested than
females
6. How did you attract/address your audience?
Myself and my group
carried out a
questionnaire
approaching our target
audience, from this we
found out that the target
audience was interested
in urban dramas.
We then did a survey,
showing our target audience
a clip from ‘Green Street 2’
and asked them various
questions about what they
thought of the clip, this
information we then applied
it to our opening sequence;
ideas such as clothing,
violent scenes etc.
7. What have you learnt about technologies from the
process of constructing this product?
I have learnt how to
use ‘Final Cut’
effectively, varying in
different effects, how
to cut and add
transitions etc. I was
rocky with this during
the preliminary task
and feel much more
comfortable with
using this now then I
was before.
It is not only ‘Final Cut’ that I feel
more comfortable with, I have learnt
more about the camera and
equipment for example camera
shots and how to adjust the camera
to fit different scenarios, this again I
was rough with at the start and now
feel much more comfortable using it.
8. Looking back at your preliminary task, what do you feel you have
learnt in the progression it to the full product?
I feel that I've learnt plenty from the
preliminary task, I’ve learnt how to plan out
the blog page, how to lay out our blog page
and how to split up work equally. I feel the blog
page ran smoothly in comparison to the
preliminary task.
