Linkedin Groups
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Linkedin Groups

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    Linkedin Groups Linkedin Groups Presentation Transcript

    • Part Deux
    • LinkedIn Groups
    • Groups Purpose LinkedIn Groups allows group organizations to extend their brand’s reach and strengthen the brand with existing users by providing additional value through LinkedIn’s features. http://learn.linkedin.com/groups/
    • LinkedIn Group Features
      • Better and more complete indexes for finding relevant groups in LinkedIn
      • Group home page
      • Discussion forums
      • Job boards
      • Group updates
      • Search able membership roster
      • E-Mail digests
      • Expanded group management utilities
      • Individual member settings for group e-mail
    • Maximizing your Group's Visibility
      • Create a succinct but descriptive overview for group profile
      • Include an easily identifiable logo
      • Use discussions to stimulate ideas and interest in the group
      • If applicable, encourage effective use of the Jobs forum
      • Encourage members to complete their own LinkedIn profiles
      • Use the News section to promote group and member's activities and accomplishments
      • Create links to associated and relevant sites
      • Ask for reciprocal links from associated sites
      • Requirements for Group Success
      • Diversity of members
      • Members that want to participate.
      • Humor, and some fun.
      • Willingness to group (form a team)
      • Active Management
      • Clarity of vision for the group
      • Strict rules regarding empty postings (recruiting, mlm, etc)
      • Daily management of members.
      • Scam watch
      • Trust in the managers.
      Simon Hamer, Social Media Management http://en-gb.facebook.com/people/Simon-Hamer/1502347831
    • Create A Group
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    • Creating Group Content
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    • Membership and Management
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    • LinkedIn Sites
      • http:// www.linkedin.com
      • http://blog.linkedin.com
      • http:// www.linkedintelligence.com
      • http://linkedin.pbwiki.com
      • http://stumbleupon.com/tag/linkedin/
      • http://www.linkedin.com/in/tomrogers