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Lesson Aims
To understand the requirements of Section A
Producers and Audiences.
20%
Working on your own write down as many British films that you
HAVE seen…… You will have 5 mins
Working on your own write down as many American that you
HAVE seen…… You will have 5 mins
Why is Hollywood Film so dominant?
Genre models
Stars
Power and Heavy
marketing and cross
promotion strategies
Targeting audiences
Financing
The Exam – 2 ½ hours
60%
20%
Two questions one will be audience based the other will be
industry based.
Select one question using the stimulus material as you need to
spend 45mins doing the following:
1. Analysing the material and explaining how it highlights
some of the issues you have covered.
2. Bringing in your wider knowledge of case studies (in class
and your own)
3. Your own experience of film consumption and using all of
these points to answer the question set.
20%
20%
20%
20%
20%
Key information I must know about to answer this
question.
Industry Audience
How the US
Film Industry
operates in
particular
Hollywood and
the impact of
this on UK
Audiences
How UK and US Films finance,
distribute, market and exhibit films
using specific case studies. How they
target international, national, and local
audiences
How the British
Film Industry
operates and
maintains
independence,
and
profitability
Film demand
and supply in
the UK today
Film consumption by
audiences, cinema
going, home cinema
and the internet,
digital technology
The
importance
of genre
and stars
for
audiences
INSTITUTION
Film
AUDIENCE
How do audiences
‘read’ films? Attraction of stars
and genres?
How does the industry
perceive audiences?
How do they reach their
target audiences
Key information I must know about to answer this
question.
Industry Audience
The relationship between the two and who is
more powerful in driving the industry.
The impact of new technologies in the industry
The effect of other industries and the
availability of British and US films,
Independent and Low Budget films
There are six majors that operate in Hollywood :
Major film studio is a movie production and distribution
company that releases a substantial number of films
annually and consistently commands a significant share of
box-office revenues in a given market.
In the North American,
Western, and global markets, the major film studios, subsidiaries
command approximately 90 percent of the U.S. and
Canadian box office
Hollywood Film Industry
The top ten films at the UK
box office:
Task
Task: Look at the three Items of stimulus material in
PART Band create a ‘thought shower’ about how you
could answer the following questions. Think about your
own film experiences as well.
How far are new technologies changing the way
audiences watch film

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Producers and Audiences intro

  • 1. Lesson Aims To understand the requirements of Section A Producers and Audiences.
  • 2.
  • 3. 20% Working on your own write down as many British films that you HAVE seen…… You will have 5 mins Working on your own write down as many American that you HAVE seen…… You will have 5 mins
  • 4. Why is Hollywood Film so dominant? Genre models Stars Power and Heavy marketing and cross promotion strategies Targeting audiences Financing
  • 5. The Exam – 2 ½ hours 60%
  • 6. 20% Two questions one will be audience based the other will be industry based. Select one question using the stimulus material as you need to spend 45mins doing the following: 1. Analysing the material and explaining how it highlights some of the issues you have covered. 2. Bringing in your wider knowledge of case studies (in class and your own) 3. Your own experience of film consumption and using all of these points to answer the question set.
  • 7. 20%
  • 8. 20%
  • 9. 20%
  • 10. 20%
  • 11. 20% Key information I must know about to answer this question. Industry Audience How the US Film Industry operates in particular Hollywood and the impact of this on UK Audiences How UK and US Films finance, distribute, market and exhibit films using specific case studies. How they target international, national, and local audiences How the British Film Industry operates and maintains independence, and profitability Film demand and supply in the UK today Film consumption by audiences, cinema going, home cinema and the internet, digital technology The importance of genre and stars for audiences
  • 12. INSTITUTION Film AUDIENCE How do audiences ‘read’ films? Attraction of stars and genres? How does the industry perceive audiences? How do they reach their target audiences
  • 13. Key information I must know about to answer this question. Industry Audience The relationship between the two and who is more powerful in driving the industry. The impact of new technologies in the industry The effect of other industries and the availability of British and US films, Independent and Low Budget films
  • 14. There are six majors that operate in Hollywood : Major film studio is a movie production and distribution company that releases a substantial number of films annually and consistently commands a significant share of box-office revenues in a given market. In the North American, Western, and global markets, the major film studios, subsidiaries command approximately 90 percent of the U.S. and Canadian box office Hollywood Film Industry
  • 15. The top ten films at the UK box office:
  • 16. Task Task: Look at the three Items of stimulus material in PART Band create a ‘thought shower’ about how you could answer the following questions. Think about your own film experiences as well. How far are new technologies changing the way audiences watch film