Social Communication Org Structure

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Various ways of looking at how social media can be organized in a company.

Various ways of looking at how social media can be organized in a company.

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  • 1. Marketing Social media or Social Media Marketing Sales Technology Recruiting Customer Services
  • 2. Marketing Social media Marketing Social media or Sales Social media Customer Service Social media
  • 3. Social Media Org Chart Marketing Technology Recruiting Customer Service Community Lead Generation Brand Awareness Driving Traffic & Optimizing Marketing Materials Loyalty Competitive Analysis Internal Sharing Advocacy Manage Brand Storms Web & Mobile Use Web & Mobile Development Sales Ideal Customer Advertising Referrals Core Message Security Manage Customer Storms Nurturing References Job Postings Mining People