Social Communication Org Structure

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    Social Communication Org Structure - Presentation Transcript

    1. Marketing Social media or Social Media Marketing Sales Technology Recruiting Customer Services
    2. Marketing Social media Marketing Social media or Sales Social media Customer Service Social media
    3. Social Media Org Chart Marketing Technology Recruiting Customer Service Community Lead Generation Brand Awareness Driving Traffic & Optimizing Marketing Materials Loyalty Competitive Analysis Internal Sharing Advocacy Manage Brand Storms Web & Mobile Use Web & Mobile Development Sales Ideal Customer Advertising Referrals Core Message Security Manage Customer Storms Nurturing References Job Postings Mining People
    SlideShare Zeitgeist 2009

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    Various ways of looking at how social media can be more

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