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Turning Up the Volume of You 
Catherine MorganCareer Transition Coach | Business ConsultantPoint A to Point B Transitions Inc.
Personal branding 
•What are the components of a compelling personal brand?
Don’t be this
Benefits of being you -clients 
•Prospects raise their hands 
–They feel understood 
–They feel like you can help them 
•Sales conversations become EASY
Benefits of being you -speaking 
•Finding your topics 
•Discovering your speaking style
Case study: Victoria Cook
Case study: Carol Roth
Carol Roth (continued)
Case study: Phil Gerbyshak
Branding your speaking 
Appropriately irreverent. Inspiring action.
When you are being you 
•People will notice 
•You will become magnetic 
•You will have FUN
Where is your dial? 
Catherine Morgan 
Career Transition and Entrepreneur Coach 
Point A to Point B Transitions Inc. 
877.672.5333 
Catherine@PointAtoPointBTransitions.com 
LinkedIn www.linkedin.com/in/PointAtoPointB 
Twitter @PointA_PointB 
Catherine speaks on: 
-Productivity 
-Entrepreneurship 
-Small Business 
-Career Transition

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