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Doing Business in Mexico
     Why Invest in Mexico ?
     Opportunities & Risks
Doing Business in Mexico

Outline


  1       General Overview

  2       Infrastructure for Services and Manufacture

  3       Business Environment

  4       Quality of Life

  5       How can we support your Company?
Doing Business in Mexico



1   General Overview


    A   General Information

    B   Government Structure

    C   Economic Indicators

    D   Strategic Industries

    E   Competitive Economy
General Overview

General Information
                                                          • Territory1: 1,964,375 km2
                                                            (14th largest Country worldwide)

                                                          • Administrative Divisions2:
                      Monterrey                             31 States and the Capital City

                                                          • Major Cities by Population1,3:
                                             Cancun
        Guadalajara                                          • Mexico City (18,972,473)
                      Mexico City
                                    Puebla
                                                             • Guadalajara (4,380,600)

                      Acapulco
                                                             • Monterrey (4,003,517)

                                                             • Puebla (2,273,066)
                                                      1 Source: INEGI, 2011 (Economic Yearbook)
                                                      2 Source: Mexican Presidency, 2012
                                                      3 Source: Metropolitan Zones, CONAPO, INEGI, 2005
General Overview

    General Information
     Population              20111:   114,259,114                            Weather
                                                                            (% of territory)
      inhabitants

     Gender Distribution1: Man 49%; Women                          23.01%
      51%

     Population Growth Rate1: 1.8% (2005
      – 2010 period)                                                                                 51.08%
                                                              25.90%
     Religion2: Catholic 89.7%; Protestant
      4.9%; Non Religious 3.2%; Various
      Religious Associations 2.1%; Jewish 0.1%                              0.01%

     Languages2:    Spanish     (official);                Warm           Temperate           Dry       Cold
      Indigenous Languages (unofficial, at
      least 68).
                                                     Source: Mexican Presidency, 2012

1   Source: INEGI, 2011
2   Source: Mexican Presidency, 2012
General Overview

 Government Structure

                                  •    Government Type: Federal Republic
                                  •    Executive Branch: Chief of State and Head of Government, 6
                                       year terms.
                                  •    Legislative Branch: Bicameral National Congress
                                       • Chamber of Senators: 128 seats, 6 year terms
                                       • Chamber of Deputies: 500 seats, 3 year terms
 •    Judicial Branch: Supreme Court of Justice: 11 ministers, 15 year terms
 •    Main Political Parties: Institutional Revolutionary Party (PRI), National Action Party
      (PAN) Democratic Revolution Party (PRD).
 •    Oncoming Presidential Election: July 2012

Source: Mexican Presidency and Federal Electoral Institute, 2012
General Overview

    Economic Indicators
    • Currency1: Mexican Peso                                      GDP Growth Rate
      (Exchange Rate: $13.01 Pesos / USD)          8%
    • Gross Domestic Product2: $1.039 trillion              5.2%                               5.5%
                                                   6%
      (current USD)                                                   3.3%
                                                   4%
    • Gross Domestic Product per Capita2:                                       1.5%
      $9,166 (current USD)                         2%

                                                   0%
    • Exports2: 30% of GDP
                                                  -2%       2006      2007      2008   2009    2010
        • Main Exports: Oil, Agricultural
          Products, Machinery, Minerals           -4%
    • Imports2: 31% of GDP                        -6%
                                                                                       -6.1%
        • Main Imports: Agricultural and          -8%
          Industrial Machinery and Equipment     Source: The World Bank, 2010
1   Source: Mexican Central Bank, April 2012
2   Source: The World Bank, 2010
General Overview

    Economic Indicators
                                                                               GDP Composition by Sector
    • Gross Capital Formation1: 21% of GDP
                                                                                                 3.4% 8.3%
    • Inflation2: 3.7% (annual, consumer                                                                     6.4%
                                                                              38.7%
     prices)
                                                                                                              17.2%
    • Central Government Debt3: 33% of GDP

    • Cash Deficit3: 2.8 % of GDP                                                    3.5%             15.7%
                                                                                            6.8%

                                                                            Agriculture               Mining
    • Foreign Direct Investment 20114:                                      Constuction               Industry
     $19,439.8 Million USD (current USD)                                    Commerce                  Transportation
                                                                            Financial Services        Others
1 Source: The World Bank, 2010                                        Source: INEGI, 2010
2 Source: Mexican Central Bank, March 2012
3 Source: Standard and Poor’s, 2011
4 Source: Foreign Investment National Commission, Ministry of Economy, 2012
General Overview

    Strategic Industries
                    Aerospace                                  Automotive                   Agricultural

                                            • Represents 3% of the GDP and     • It is composed by two main
    • Comprises
                                              14%     of    the    National      sectors: fresh food and
      Manufacture, MRO1, Design &
                                              Manufacturing Production.          processed foods, beverages
      Engineering and R&D.
                                            • Mexico is the 10th Largest         and tobacco.
    • Accounts over 238 companies             automobile          worldwide
      with 29,000 workers.                    producer,      6th     largest   • Mexico is the 12th worldwide
                                              worldwide          commercial      producer and exporter.
    • The level of exports tripled in
                                              vehicles producer and 2nd
      only 3 years, growing 16.5%                                              • Mexico is the main worldwide
      on 2010.                                vehicle producer in Latin
                                                                                 producer and exporter of
                                              America.
    • The sector includes leading                                                avocado and lemon.
                                            • Exports increased 52% in
      companies (i.e. Bomardier               2010, being the 4th worldwide    • The sector has more than
      Aerospace,            Safran            exporter.                          750,000 trained engineers
      Group, Goodrich, Honeywell).          • Main exports market: USA           and 30 related universities.
1Maintenance, Repair and Overhaul
Source: ProMexico and Aerospace Industry Mexican Federation (FEMIA), 2012
General Overview

 Strategic Industries
                                                  Electrical                      IT - Software
                      Medical

                                  • Comprises the manufacture of • Estimated market value for IT
 • The production value of the      home                            Services Production (including
   Industry reached $590 million    appliances, transformers, gen   BPO): $4.03 billion US.
   USD in 2010.                     erators,     regulators   and
                                    engines.                      • Estimated increase in exports
 • Exports reached $6 billion
                                                                    of IT and BPO Services in 2010
   USD in 2010, ranking on the • The GDP of the sector had an
                                                                    reaches 12%.
   11th place worldwide.            annual growth rate of 7.9%
 • Exports had an annual growth     from           2003        to • More      than     2,000      IT
                                    2010, accounting to the 0.6%    companies, including world’s
   rate of 11.4% from 2003 to
                                    of the National GDP.            leading     companies      (i.e.
   2010.
                                                                    IBM, HP, Accenture, SAP).
 • Mexico is the leading exporter • Main        exports     were
   in Latin America and primary     refrigerators and vacuum • The sector includes Software
                                    cleaners, being the main        Production, Call Centers, Data
   supplier to the US.
                                    destinations USA and Canada.    Centers, ERP Software, etc.
Source: ProMexico, 2011
General Overview

 Competitive Economy


               Transparency International                            World Economic Forum

              Corruption Perception Index                             Competitiveness Index
 •    Score: Fell from 3.1 to 3.0
      (0 - Highly Corrupt to 10 - Very Clean).    • Score: Improved from 4.2 to 4.3
                                                    (1-Less desirable to 7-Most desirable)
 •    Rank: Improved from 98 / 178          to
      100/183.                                    • Rank: Improved from 66/139 to 58/142



Source: Transparency International, 2012         Source: World Economic Forum, 2011
General Overview

 Competitive Economy
                   Standard and Poor’s
                                                                       The World Bank
                   Mexico (Analysis)
                                                           Ease of Doing Business Ranking
 • National Scale Grade –CaVal:
   mxAAA/Stable/-
                                                    •   Ranking: Improved from place 54 to 53
 • Strengths:      Macroeconomic     stability
   supported by all political parties; stable       •   Progress: Dealing with construction
   fiscal debt and interests levels.                    permits was improved, the access for
                                                        credit information was streamlined and
 • Weaknesses: Limited fiscal flexibility due to        the procedures and costs in trading
   a low non-oil tax base; lower real GDP               across borders were improved.
   growth rate than other emerging
   economies; political scenario could hinder
                                                   Source: The World Bank, 2012
   deep reforms until the next presidential
   administration.
Source: Standard and Poor’s, 2011
Doing Business in Mexico



2   Infrastructure for Services and Manufacture


    A   Industrial Parks and Utilities

    B   Human Capital

    C   Logistics and International Trade
Infrastructure for Services and
     Manufacture

 Industrial Parks and Utilities
                                                Utilities
                          There are more
                          than 250 private      Water and Sewer. Provided by local
                          Industrial Parks in   Government in all Industrial Parks.
                          Mexico.               Wastewater Treatment Plants. Available in
 Many of them operate under the “Plug &         some private Industrial Parks for services
 Play” concept:                                 water only.
   • Certainty of Land ownership                Electricity. Provided by the Federal
   • Quality infrastructure                     Government, serving different capacities
   • Proximity to trade routes and labor        according the Industrial Park or
                                                independent project.
   • Private security
                                                Natural / LP Gas. Distributed by dealers all
   • Speculative buildings for lease / sale
                                                over the country, available in most
   • Shelter services                           Industrial Parks.
   • Built-to-suit schemes
                                                Optic Fiber. Provided by dealers in some
Source: ProMexico, 2012
                                                Industrial Parks but in most offices spaces.
Infrastructure for Services and
      Manufacture

 Human Capital
           Economic Active Population                         Distribution of Employed Labor
                                   50,273,465                    Force by Economic Sector
 Economic Active
                                   (44% of total
 Population (EAC)                   population)
                                                          10.1%          3.1%           Agriculture
 EAC Average Age                   37.7 years
                                                     5.6%                       25.9%   Industry
 Employed                         95.15% of EAC
                                                                                        Construction
 Unemployed                       4.84% of EAC
                                                                                        Commerce
Source: INEGI, 2011
                                                                                        Services
                                                    24.8%
                                                                                9.1%    Transport
               Available Labor Force:
                                                                     21.4%
                                                                                        Others
                      2,437,409
                                                   Source: INEGI, 2012
Infrastructure for Services and
      Manufacture

 Human Capital
                                                                                 Working Day
           Annual Variation of Employed
                                                                        • Daily: 8 hrs
                   Labor Force
  6%                                                                    • Weekly: 48 hrs
           4.7%
  5%                4.2%                           4.3%
                                            3.8%
  4%                                                         Minimum Wage by Geographical Zone
  3%                         2.1%                              Zone A                Zone B     Zone C
  2%
                                                                62.33                 60.57     59.08
  1%
                                                          Source: INEGI, 2012 (Pesos per day)
  0%
 -1%       2006 2007 2008 2009 2010 2011
                                                                 Strikes and Labor Disputes 2011
 -2%
 -3%                                                                      Strikes                13
 -4%                                -3.1%                                Disputes               10,950
                                                          Source: INEGI, 2012
Source: Ministry of Labor, 2012
Infrastructure for Services and
      Manufacture

 Logistics and International Trade

      74 Airports                         Roadway                               The adequate
 • 11 Domestic                      • 133,000 km of
                                                                                combination
 • 63 International                   paved roads.
                                                                                of operational

    114 Sea Ports                    49 Customhouses                            infrastructure,    a
                                    • 19 North Border
 • 53 Cabotage                                           firm   regulatory    framework     and     an
                                    • 2 South Border
 • 61 Grand Cargo                   • 17 Coasts
  and Cabotage
                                                         extensive    network     of    Free      Trade
                                    • 11 In-land
                                                         Agreements positions Mexico as one of
                                     Access to the US    the most competitive countries worldwide
        Railroad
                                    • 54 access points
 • 27,000 km mainly                                      in the context of international trade.
                                      troughout 3,000
   for cargo.
                                      km of border.

Source: ProMexico and Ministry of Finance, 2012
Infrastructure for Services and
    Manufacture

Logistics and International Trade
Free Trade Agreements     % World GDP           Free Trade Agreements Network
                              27.7
                                         • Mexico has signed 11 Free            Trade
                               1.9         Agreements, covering 43 countries.
                               1.7
                                         • The network allows to access a market of
                               2.1         more than 1,000,000 potential consumers
                                           (60% of the World’s GDP).
                               1.6

                               1.7       • The network includes 6 Economic
                                           Complementation Agreements, Reciprocal
                               1.7         Protection Investment Agreements with 25
                               1.9         countries and Double Taxation Avoidance
                                           Agreements with 31 countries.
                              27.6
                                        Source: ProMexico, 2012
Source: ProMexico, 2012
Infrastructure for Services and
     Manufacture

 Logistics and International Trade
 Legal Certainty for Foreign Investment               FDI Inflows by Country of Origin
 Protection Investment Agreements were
 created to protect foreign investments in                         3.4%       6.3%
 Mexico for:
                                                        10.2%                         3.4%
 • Investment Treatment;
 • Expropriation and Transfers;                                                         6.7%
 • Investor-State and State-State disputes.
                                                                                        15.0%
            Duty Reduction Programs                     55.0%
 The Mexican Government has created many
 mechanisms to encourage manufacturing and
 exporting of local companies:                    Canada                Switzerland       Japan
 • IMMEX: Avoidance of import tax and VAT         Netherlands           Spain             USA
 • Prosec: Reduction of import tax                Others
 • 8th Rule: Reduction of import tax          Source: Ministry of Economy, 2011

Source: ProMexico, 2012
Doing Business in Mexico



3   Business Environment


    A   Education and R&D

    B   Taxation System

    C   Process to Set up a Company

    D   Government Incentives
Business Environment

    Education and R&D
                                                                         Higher Education Level
    • Literacy Rate1: 93%                                                     Distribution
                                                          7.0%
                                                                          3.8%
                                                                                               Technician
    • Average Level of Schooling2: 8.7 years
                                                                                               Undergraduate
    • Total Enrollment in the National                                                         Graduate
                                                                                     89.2%
     Education System2: 34.4 million students
                                                                             Areas of Study
     (31.7% of Total Population)
                                                           9.5%                               Social and
    • Higher   Education Level2:        8.7% of Total                             33.4%       Administrative
                                                                                              Medical
     Population enrolled in the National
                                                                                              Engineering and
     Education System.                                                                        Technology
                                                                                              Others
                                                         46.9%               10.2%
1 Source: The World Bank, 2010
2 Source: Ministry of Education, 2011                   Source: Ministry of Education, 2011
Business Environment

    Education and R&D
        Public Expense in Science and                             Budget for Research Areas by
           Technology per Sector                                           CONACYT

                      29%
                                            8%                                                         35%
             3%
                                             1%
          5%
                                                                61%
                                              18%
          1%                                                                                        4%
                   35%
                                                                    Experimental R&D
        Agriculture                   Economy                       Scientific and Technical Education
        Public Education              Social Security
        Environment1
                                      Energy                        Scientific and Technical Services
        CONACYT                       Others            CONACYT (Science and Technology National Council)
                                                        Source: INEGI (Economic Yearbook), 2011
1CONACYT (Science and Technology National Council)
Source: INEGI (Economic Yearbook), 2011
Business Environment

    Taxation System
                                                                  Government Income by Source
    • Government Income 2011: $0.217
      trillion USD (21.6% of GDP)
                                                                         20%                   48%
    • Taxable Income 2009: 13.9% of GDP
      (including Oil Rights)                                                                          Non
                                                             Oil
                                                           (33%)                                       Oil
    • Average Taxable Income of OECD1                                                                (67%)
      Countries in 2009: 19.2% of GDP                                                           3%
                                                                           13%           16%
    • Fiscal Reform in 2007: Leaded to the
      adoption of the IETU Flat Tax                                  PEMEX (State-owned Oil Company)
                                                                     Government (Oil Yields Tax)
    • Tax Payers Base 2010: 33.5 million                             Taxable Revenues
      (18% increase compared with 2009)                              Non Taxable (Rights and Duties)
                                                                     Instututions and Companies
1Organization for Economic Co-operation and Development   Source: Ministry of Finance, 2011
Source: Ministry of Finance, 2011
Business Environment

 Taxation System
 Main Federal Taxes                                        Taxable Revenue Income
                                                                 Distribution
 • Income Tax (ISR): 30% of Income                             1%
                                                                                      38%
                                                             4%
   (varies according to income level)

 • Flat Tax (IETU): 17.5% of Income
                                                                                        5%
   (Complementary tax to ISR)                           47%
                                                                                      2%
                                                                                 3%
 • Tax on Cash Deposits (IDE): 3% over
                                                    Income Tax (ISR)
   excess of cash deposits over $1,000 USD          Income Tax (IETU)
                                                    Tax on Cash Deposits (IDE)
                                                    Value Added Tax (VAT)
 • Value Added Tax (VAT): 16% over                  Non Oil IEPS (Production / Services Tax)
                                                    Imports
   products and services.                           Others
Source: Ministry of Finance, 2011            Source: Ministry of Finance, 2011
Business Environment

    Process to Set up a Company
         Incorporation Procedure1                     Issuing Authority                Quick Opening of
                                                      Ministry of Foreign                 Business Office
    1. Corporate Name Selection
                                                            Affairs
                                                                                   Some local Governments
    2. Public Notary Incorporation                       Public Notary             have       improved      their
    3. Public Property and Commerce Office              Public Notary /            services     by   providing
    (PPCO) Registration                                     PPCO
                                                                                   counseling               over
    4. Federal Taxpayer ID Registration               Ministry of Finance
                                                                                   procedures                and
    5.     Foreign     Direct      Investment         National Registry of
    Registration                                      Foreign Investment           timeframes to set up a

    6. Importers / Exporters List Registration       Importers / Exporters         company
    (if applicable)                                        Registry                (legal,    corporate      and
1 Procedure to set up a company under “Corporation” (S.A.) or “Limited Liability
Company” (S.R.L.) schemes.                                                         fiscal advice).
Source: Mexico City’s Secretariat of Economic Development, 2011
Business Environment

Process to Set up a Company
            Number of Procedures for                               Number of Procedures needed to
              Opening a Business                                     obtain Construction Permits
15                                        12      13      40                              34
                                                                                                  17
10                              7                                                 17
           6          6                                            10      15
                                                          20
 5
 0                                                        0
       Mexico       USA       Chile      India   Brazil           Mexico   USA   Chile   India   Brazil


            Time needed for Opening a                              Recovery Rate (cents per dollar
                 Business (days)                                     recouped by bankruptcy)
150                                              119      100               82
                                                                    67
100
                                           29              50                     25              18
 50         9         6          7                                                        20
  0                                                           0
        Mexico       USA       Chile     India   Brazil           Mexico   USA   Chile   India   Brazil
Source: The World Bank, Doing Business, 2012
Business Environment

 Government Incentives
        Main Government Incentives                                      Description            Incentive   Branch
 Payroll Tax                                                         2.5% over Payroll         Reduction    State
 Real Estate Tax                                              Fee based on Property Value      Reduction    State
 Real Estate Transfer Tax                                     Fee based on Property Value      Reduction    State
 Public Property and Commerce Registration                    Fee based on Property Value      Reduction    State
 Depreciation of Fixed Assets                                        Accelerated Rates         Reduction    State

  Main Government Support Programs                                               Description               Branch
 Financial Services                                            Diverse Financing Programs (customized)     Federal
                                                               Entrepreneurship, Incubators, Innovation,
 Training and Counseling                                                                                   Federal
                                                                Franchises, Commercialization, Exports
 Training of Human Capital (BECATE Program)                           Working-Training Scholarships        Federal
 Software Industry Development Program                          Increase competitiveness of IT Industry    Federal
Source: Mexico City ‘s Secretariat of Economic Development and Ministry of Economy, 2012
Doing Business in Mexico



4   Quality of Life


    A   Tourism and Culture

    B   Living in Mexico

    C   Current Situation in Mexico
Quality of Life

 Tourism and Culture

 Tourism Relevance (January - June 2011
 period):
 • International Visitors: 38.2 millions
 • International Tourists: 11.4 millions
 • Main Origin of Tourists: USA (57.4%) and
   Canada (18.2%)
 • Earnings from International Tourists:
   $5,195 million USD
 • Surplus on Tourism Trade Balance:
   $2,523 million USD
 • Air Traffic: 19 million of passengers

Source: Ministry of Tourism, 2011
Quality of Life

    Living in Mexico
    • Extensive Foreign Community with no                   “Immigrated Status” Resolutions:
      major difficulties of integration into the                 453 (Jan – Feb 2012)
      Mexican society.
    • A variety of International Schools                                                          26.7%
                                                            38%
      (American, German, Swiss, Japanese).
    • Recreational     Facilities:     Golf                                                        6.2%
      Courses, Stadiums, Arenas, Concert
      Halls, Shopping Malls, Parks, Ridging                   3.1%                              6.0%
      Clubs.                                                                                 6.0%
                                                                  4.0%
    • World’s Cultural Heritage1: 27 cultural                               4.9% 5.3%
      places and 4 Natural attractions
                                                          US                         China
      (including                   Prehispanic
                                                          Argentina                  Alemania
      Architecture, Tequila Region Landscape              El Salvador                Canadá
      and the National University Campus).                Colombia                   España
1   Source: UNESCO, 2012                           Source: Immigration National Institute, 2012
Quality of Life

 Current Situation in Mexico
 National Security Program 2009 – 2012                            10th Survey on Insecurity Perception
 The National Security Program has                            • 67% of the surveyed citizens consider
 identified the main challenges faced by                        the Army as the best force to fight crime.
 the Mexican Society:                                         • Up to date, there are more than 397,664
                                                                Public Security Officers.
 • Threats:    Organized  Crime,   Drug
   Traffic, Armed Groups, Terrorism and                       • For most of the surveyed citizens, the
   Border Vulnerability.                                        main problem in Mexico is Insecurity
                                                                (33.5%), over passing Economic Crisis
 • Risks: Social and Politic Conflicts, Lost of                 (20.1%), Poverty (8.5%) or Corruption
   Social        Cohesion,          Migratory                   (5.1%).
   Dynamics,          Pandemics            and                • 43.2% of the surveyed citizens consider
   Epidemics, Environment and Social                            the Police Operatives to confront the
   Warming and         Imbalances on the                        organized crime as failures.
   National Development.
Source: National Security and Research Center, Ministry of   Source: Mitofsky Consulting, November 2012
the Interior, 2009
Quality of Life

 Current Situation in Mexico
 National Security System
 “It is the set of instances, policies, capabilities, processes and tools established by law with
 the explicit mission of preserving the integrity, stability and permanence of the Mexican
 State, through the creation of public policies and implementation of coordinated actions
 aimed at addressing threats and risks that could harm it”.
 Objectives:
 • Preserve sovereignty and national independence and defend the territory;
 • Maintain the constitutional order and the strengthening of democratic institutions;
 • Keep the unity of the Federation;
 • Provide security and maintain the operation of strategic facilities in the county;
 • Make the legitimate defense of the nation’s vital interests with no outer pressures;
 • Disable inertia that hinder the economic, social and political development to preserve
   democracy.
Source: Ministry of the Interior, 2009
Doing Business in Mexico



5   How can we support your Company?


    A   1. Financial Advisor to CEOs and CFOs

        2. Fraud Prevention and Detection

        3. Mergers and Acquisitions

        4. Financing and Investment

        5. Project Management

        6. Business Process Improvement
How can we support your Company?

1. Financial Advisor for CEOS and CFOs
Provide value-added advice on accounting and financial matters, offering an independent
point of view with and international perspective and enriching the decision-making
process.


2. Fraud Prevention and Detection

Perform special reviews focused on fraud prevention/detection or on any other area
representing a specific concern for management.



3. Mergers and Acquisitions

Advise companies contemplating to merge, acquire or be acquired by other companies. I
can help on valuation, due diligence, negotiation and integration.
How can we support your Company?

4. Financing and Investment
Support in the identification of the best sources of financing for business projects, at the
domestic or international level, and also help to make quantitative and qualitative
analyses of investment projects.


5. Project Management
Management of the implementation of specific projects such as information
technology, compliance programs or certifications, particularly focusing on delivery
times, deadlines, and deliverables quality.


6. Business Process Improvement

Perform analysis and reengineering of business processes, identifying potential
opportunities for cost savings, efficiencies, optimization, and streamlining.
How can we support your Company?

Professional Profile

Public accountant, certified in Mexico and the U.S., ex-PwC, former internal auditor for
companies such as WPP, Bombardier, IPG, and Syngenta, and former CFO in the
advertising, consulting, and manufacturing industries. Multilingual and multicultural with
more than 16 years of professional experience in international environments. Working as
independent consultant since 2003.



Academic Background

B.S. in Accounting, graduated with honors (UNAM, Mexico)
Certified by the Illinois State Board of Accounting
Certified by the Mexican Institute of Public Accountants
Certified Fraud Examiner (ACFE)
How can we support your Company?

Unique Value Proposition

• Strategic solution to address accounting, financial, tax or administrative matters
  effectively and with a highly-personalized level of service.
• Independent point of view with an international perspective.
• Brings solid technical capabilities, broad experience in several industries and several
  types of organizations, and the possibility of transferring high value-added knowledge
  to your organization.
• Several strategic partnerships at the domestic and International level make it possible
  to propose and implement multidisciplinary and personalized solutions to complex
  problems.
• Excellent communication skills in several languages and first-hand knowledge of the
  Mexico and Latin American markets.
• Flexible compensation totally based on results and on the specific needs of each
  project.
• Our 100% satisfaction warranty eliminates the risk for your business.
How can we support your Company?


  Contact Information




  Address: Plateros 16 Suite 504, San Jose Insurgentes 03900, Mexico City
  Office: +52 (55) 5339 5839
  Mobile: +52 (55) 5453 6309
  E-mail: armando@nuricumbo.com; Web: www.nuricumbo.com
  Skype: nuricua ; BB Pin: 21BD8276

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Mexico's Business Opportunities in Key Industries

  • 1. Doing Business in Mexico Why Invest in Mexico ? Opportunities & Risks
  • 2. Doing Business in Mexico Outline 1 General Overview 2 Infrastructure for Services and Manufacture 3 Business Environment 4 Quality of Life 5 How can we support your Company?
  • 3. Doing Business in Mexico 1 General Overview A General Information B Government Structure C Economic Indicators D Strategic Industries E Competitive Economy
  • 4. General Overview General Information • Territory1: 1,964,375 km2 (14th largest Country worldwide) • Administrative Divisions2: Monterrey 31 States and the Capital City • Major Cities by Population1,3: Cancun Guadalajara • Mexico City (18,972,473) Mexico City Puebla • Guadalajara (4,380,600) Acapulco • Monterrey (4,003,517) • Puebla (2,273,066) 1 Source: INEGI, 2011 (Economic Yearbook) 2 Source: Mexican Presidency, 2012 3 Source: Metropolitan Zones, CONAPO, INEGI, 2005
  • 5. General Overview General Information  Population 20111: 114,259,114 Weather (% of territory) inhabitants  Gender Distribution1: Man 49%; Women 23.01% 51%  Population Growth Rate1: 1.8% (2005 – 2010 period) 51.08% 25.90%  Religion2: Catholic 89.7%; Protestant 4.9%; Non Religious 3.2%; Various Religious Associations 2.1%; Jewish 0.1% 0.01%  Languages2: Spanish (official); Warm Temperate Dry Cold Indigenous Languages (unofficial, at least 68). Source: Mexican Presidency, 2012 1 Source: INEGI, 2011 2 Source: Mexican Presidency, 2012
  • 6. General Overview Government Structure • Government Type: Federal Republic • Executive Branch: Chief of State and Head of Government, 6 year terms. • Legislative Branch: Bicameral National Congress • Chamber of Senators: 128 seats, 6 year terms • Chamber of Deputies: 500 seats, 3 year terms • Judicial Branch: Supreme Court of Justice: 11 ministers, 15 year terms • Main Political Parties: Institutional Revolutionary Party (PRI), National Action Party (PAN) Democratic Revolution Party (PRD). • Oncoming Presidential Election: July 2012 Source: Mexican Presidency and Federal Electoral Institute, 2012
  • 7. General Overview Economic Indicators • Currency1: Mexican Peso GDP Growth Rate (Exchange Rate: $13.01 Pesos / USD) 8% • Gross Domestic Product2: $1.039 trillion 5.2% 5.5% 6% (current USD) 3.3% 4% • Gross Domestic Product per Capita2: 1.5% $9,166 (current USD) 2% 0% • Exports2: 30% of GDP -2% 2006 2007 2008 2009 2010 • Main Exports: Oil, Agricultural Products, Machinery, Minerals -4% • Imports2: 31% of GDP -6% -6.1% • Main Imports: Agricultural and -8% Industrial Machinery and Equipment Source: The World Bank, 2010 1 Source: Mexican Central Bank, April 2012 2 Source: The World Bank, 2010
  • 8. General Overview Economic Indicators GDP Composition by Sector • Gross Capital Formation1: 21% of GDP 3.4% 8.3% • Inflation2: 3.7% (annual, consumer 6.4% 38.7% prices) 17.2% • Central Government Debt3: 33% of GDP • Cash Deficit3: 2.8 % of GDP 3.5% 15.7% 6.8% Agriculture Mining • Foreign Direct Investment 20114: Constuction Industry $19,439.8 Million USD (current USD) Commerce Transportation Financial Services Others 1 Source: The World Bank, 2010 Source: INEGI, 2010 2 Source: Mexican Central Bank, March 2012 3 Source: Standard and Poor’s, 2011 4 Source: Foreign Investment National Commission, Ministry of Economy, 2012
  • 9. General Overview Strategic Industries Aerospace Automotive Agricultural • Represents 3% of the GDP and • It is composed by two main • Comprises 14% of the National sectors: fresh food and Manufacture, MRO1, Design & Manufacturing Production. processed foods, beverages Engineering and R&D. • Mexico is the 10th Largest and tobacco. • Accounts over 238 companies automobile worldwide with 29,000 workers. producer, 6th largest • Mexico is the 12th worldwide worldwide commercial producer and exporter. • The level of exports tripled in vehicles producer and 2nd only 3 years, growing 16.5% • Mexico is the main worldwide on 2010. vehicle producer in Latin producer and exporter of America. • The sector includes leading avocado and lemon. • Exports increased 52% in companies (i.e. Bomardier 2010, being the 4th worldwide • The sector has more than Aerospace, Safran exporter. 750,000 trained engineers Group, Goodrich, Honeywell). • Main exports market: USA and 30 related universities. 1Maintenance, Repair and Overhaul Source: ProMexico and Aerospace Industry Mexican Federation (FEMIA), 2012
  • 10. General Overview Strategic Industries Electrical IT - Software Medical • Comprises the manufacture of • Estimated market value for IT • The production value of the home Services Production (including Industry reached $590 million appliances, transformers, gen BPO): $4.03 billion US. USD in 2010. erators, regulators and engines. • Estimated increase in exports • Exports reached $6 billion of IT and BPO Services in 2010 USD in 2010, ranking on the • The GDP of the sector had an reaches 12%. 11th place worldwide. annual growth rate of 7.9% • Exports had an annual growth from 2003 to • More than 2,000 IT 2010, accounting to the 0.6% companies, including world’s rate of 11.4% from 2003 to of the National GDP. leading companies (i.e. 2010. IBM, HP, Accenture, SAP). • Mexico is the leading exporter • Main exports were in Latin America and primary refrigerators and vacuum • The sector includes Software cleaners, being the main Production, Call Centers, Data supplier to the US. destinations USA and Canada. Centers, ERP Software, etc. Source: ProMexico, 2011
  • 11. General Overview Competitive Economy Transparency International World Economic Forum Corruption Perception Index Competitiveness Index • Score: Fell from 3.1 to 3.0 (0 - Highly Corrupt to 10 - Very Clean). • Score: Improved from 4.2 to 4.3 (1-Less desirable to 7-Most desirable) • Rank: Improved from 98 / 178 to 100/183. • Rank: Improved from 66/139 to 58/142 Source: Transparency International, 2012 Source: World Economic Forum, 2011
  • 12. General Overview Competitive Economy Standard and Poor’s The World Bank Mexico (Analysis) Ease of Doing Business Ranking • National Scale Grade –CaVal: mxAAA/Stable/- • Ranking: Improved from place 54 to 53 • Strengths: Macroeconomic stability supported by all political parties; stable • Progress: Dealing with construction fiscal debt and interests levels. permits was improved, the access for credit information was streamlined and • Weaknesses: Limited fiscal flexibility due to the procedures and costs in trading a low non-oil tax base; lower real GDP across borders were improved. growth rate than other emerging economies; political scenario could hinder Source: The World Bank, 2012 deep reforms until the next presidential administration. Source: Standard and Poor’s, 2011
  • 13. Doing Business in Mexico 2 Infrastructure for Services and Manufacture A Industrial Parks and Utilities B Human Capital C Logistics and International Trade
  • 14. Infrastructure for Services and Manufacture Industrial Parks and Utilities Utilities There are more than 250 private Water and Sewer. Provided by local Industrial Parks in Government in all Industrial Parks. Mexico. Wastewater Treatment Plants. Available in Many of them operate under the “Plug & some private Industrial Parks for services Play” concept: water only. • Certainty of Land ownership Electricity. Provided by the Federal • Quality infrastructure Government, serving different capacities • Proximity to trade routes and labor according the Industrial Park or independent project. • Private security Natural / LP Gas. Distributed by dealers all • Speculative buildings for lease / sale over the country, available in most • Shelter services Industrial Parks. • Built-to-suit schemes Optic Fiber. Provided by dealers in some Source: ProMexico, 2012 Industrial Parks but in most offices spaces.
  • 15. Infrastructure for Services and Manufacture Human Capital Economic Active Population Distribution of Employed Labor 50,273,465 Force by Economic Sector Economic Active (44% of total Population (EAC) population) 10.1% 3.1% Agriculture EAC Average Age 37.7 years 5.6% 25.9% Industry Employed 95.15% of EAC Construction Unemployed 4.84% of EAC Commerce Source: INEGI, 2011 Services 24.8% 9.1% Transport Available Labor Force: 21.4% Others 2,437,409 Source: INEGI, 2012
  • 16. Infrastructure for Services and Manufacture Human Capital Working Day Annual Variation of Employed • Daily: 8 hrs Labor Force 6% • Weekly: 48 hrs 4.7% 5% 4.2% 4.3% 3.8% 4% Minimum Wage by Geographical Zone 3% 2.1% Zone A Zone B Zone C 2% 62.33 60.57 59.08 1% Source: INEGI, 2012 (Pesos per day) 0% -1% 2006 2007 2008 2009 2010 2011 Strikes and Labor Disputes 2011 -2% -3% Strikes 13 -4% -3.1% Disputes 10,950 Source: INEGI, 2012 Source: Ministry of Labor, 2012
  • 17. Infrastructure for Services and Manufacture Logistics and International Trade 74 Airports Roadway The adequate • 11 Domestic • 133,000 km of combination • 63 International paved roads. of operational 114 Sea Ports 49 Customhouses infrastructure, a • 19 North Border • 53 Cabotage firm regulatory framework and an • 2 South Border • 61 Grand Cargo • 17 Coasts and Cabotage extensive network of Free Trade • 11 In-land Agreements positions Mexico as one of Access to the US the most competitive countries worldwide Railroad • 54 access points • 27,000 km mainly in the context of international trade. troughout 3,000 for cargo. km of border. Source: ProMexico and Ministry of Finance, 2012
  • 18. Infrastructure for Services and Manufacture Logistics and International Trade Free Trade Agreements % World GDP Free Trade Agreements Network 27.7 • Mexico has signed 11 Free Trade 1.9 Agreements, covering 43 countries. 1.7 • The network allows to access a market of 2.1 more than 1,000,000 potential consumers (60% of the World’s GDP). 1.6 1.7 • The network includes 6 Economic Complementation Agreements, Reciprocal 1.7 Protection Investment Agreements with 25 1.9 countries and Double Taxation Avoidance Agreements with 31 countries. 27.6 Source: ProMexico, 2012 Source: ProMexico, 2012
  • 19. Infrastructure for Services and Manufacture Logistics and International Trade Legal Certainty for Foreign Investment FDI Inflows by Country of Origin Protection Investment Agreements were created to protect foreign investments in 3.4% 6.3% Mexico for: 10.2% 3.4% • Investment Treatment; • Expropriation and Transfers; 6.7% • Investor-State and State-State disputes. 15.0% Duty Reduction Programs 55.0% The Mexican Government has created many mechanisms to encourage manufacturing and exporting of local companies: Canada Switzerland Japan • IMMEX: Avoidance of import tax and VAT Netherlands Spain USA • Prosec: Reduction of import tax Others • 8th Rule: Reduction of import tax Source: Ministry of Economy, 2011 Source: ProMexico, 2012
  • 20. Doing Business in Mexico 3 Business Environment A Education and R&D B Taxation System C Process to Set up a Company D Government Incentives
  • 21. Business Environment Education and R&D Higher Education Level • Literacy Rate1: 93% Distribution 7.0% 3.8% Technician • Average Level of Schooling2: 8.7 years Undergraduate • Total Enrollment in the National Graduate 89.2% Education System2: 34.4 million students Areas of Study (31.7% of Total Population) 9.5% Social and • Higher Education Level2: 8.7% of Total 33.4% Administrative Medical Population enrolled in the National Engineering and Education System. Technology Others 46.9% 10.2% 1 Source: The World Bank, 2010 2 Source: Ministry of Education, 2011 Source: Ministry of Education, 2011
  • 22. Business Environment Education and R&D Public Expense in Science and Budget for Research Areas by Technology per Sector CONACYT 29% 8% 35% 3% 1% 5% 61% 18% 1% 4% 35% Experimental R&D Agriculture Economy Scientific and Technical Education Public Education Social Security Environment1 Energy Scientific and Technical Services CONACYT Others CONACYT (Science and Technology National Council) Source: INEGI (Economic Yearbook), 2011 1CONACYT (Science and Technology National Council) Source: INEGI (Economic Yearbook), 2011
  • 23. Business Environment Taxation System Government Income by Source • Government Income 2011: $0.217 trillion USD (21.6% of GDP) 20% 48% • Taxable Income 2009: 13.9% of GDP (including Oil Rights) Non Oil (33%) Oil • Average Taxable Income of OECD1 (67%) Countries in 2009: 19.2% of GDP 3% 13% 16% • Fiscal Reform in 2007: Leaded to the adoption of the IETU Flat Tax PEMEX (State-owned Oil Company) Government (Oil Yields Tax) • Tax Payers Base 2010: 33.5 million Taxable Revenues (18% increase compared with 2009) Non Taxable (Rights and Duties) Instututions and Companies 1Organization for Economic Co-operation and Development Source: Ministry of Finance, 2011 Source: Ministry of Finance, 2011
  • 24. Business Environment Taxation System Main Federal Taxes Taxable Revenue Income Distribution • Income Tax (ISR): 30% of Income 1% 38% 4% (varies according to income level) • Flat Tax (IETU): 17.5% of Income 5% (Complementary tax to ISR) 47% 2% 3% • Tax on Cash Deposits (IDE): 3% over Income Tax (ISR) excess of cash deposits over $1,000 USD Income Tax (IETU) Tax on Cash Deposits (IDE) Value Added Tax (VAT) • Value Added Tax (VAT): 16% over Non Oil IEPS (Production / Services Tax) Imports products and services. Others Source: Ministry of Finance, 2011 Source: Ministry of Finance, 2011
  • 25. Business Environment Process to Set up a Company Incorporation Procedure1 Issuing Authority Quick Opening of Ministry of Foreign Business Office 1. Corporate Name Selection Affairs Some local Governments 2. Public Notary Incorporation Public Notary have improved their 3. Public Property and Commerce Office Public Notary / services by providing (PPCO) Registration PPCO counseling over 4. Federal Taxpayer ID Registration Ministry of Finance procedures and 5. Foreign Direct Investment National Registry of Registration Foreign Investment timeframes to set up a 6. Importers / Exporters List Registration Importers / Exporters company (if applicable) Registry (legal, corporate and 1 Procedure to set up a company under “Corporation” (S.A.) or “Limited Liability Company” (S.R.L.) schemes. fiscal advice). Source: Mexico City’s Secretariat of Economic Development, 2011
  • 26. Business Environment Process to Set up a Company Number of Procedures for Number of Procedures needed to Opening a Business obtain Construction Permits 15 12 13 40 34 17 10 7 17 6 6 10 15 20 5 0 0 Mexico USA Chile India Brazil Mexico USA Chile India Brazil Time needed for Opening a Recovery Rate (cents per dollar Business (days) recouped by bankruptcy) 150 119 100 82 67 100 29 50 25 18 50 9 6 7 20 0 0 Mexico USA Chile India Brazil Mexico USA Chile India Brazil Source: The World Bank, Doing Business, 2012
  • 27. Business Environment Government Incentives Main Government Incentives Description Incentive Branch Payroll Tax 2.5% over Payroll Reduction State Real Estate Tax Fee based on Property Value Reduction State Real Estate Transfer Tax Fee based on Property Value Reduction State Public Property and Commerce Registration Fee based on Property Value Reduction State Depreciation of Fixed Assets Accelerated Rates Reduction State Main Government Support Programs Description Branch Financial Services Diverse Financing Programs (customized) Federal Entrepreneurship, Incubators, Innovation, Training and Counseling Federal Franchises, Commercialization, Exports Training of Human Capital (BECATE Program) Working-Training Scholarships Federal Software Industry Development Program Increase competitiveness of IT Industry Federal Source: Mexico City ‘s Secretariat of Economic Development and Ministry of Economy, 2012
  • 28. Doing Business in Mexico 4 Quality of Life A Tourism and Culture B Living in Mexico C Current Situation in Mexico
  • 29. Quality of Life Tourism and Culture Tourism Relevance (January - June 2011 period): • International Visitors: 38.2 millions • International Tourists: 11.4 millions • Main Origin of Tourists: USA (57.4%) and Canada (18.2%) • Earnings from International Tourists: $5,195 million USD • Surplus on Tourism Trade Balance: $2,523 million USD • Air Traffic: 19 million of passengers Source: Ministry of Tourism, 2011
  • 30. Quality of Life Living in Mexico • Extensive Foreign Community with no “Immigrated Status” Resolutions: major difficulties of integration into the 453 (Jan – Feb 2012) Mexican society. • A variety of International Schools 26.7% 38% (American, German, Swiss, Japanese). • Recreational Facilities: Golf 6.2% Courses, Stadiums, Arenas, Concert Halls, Shopping Malls, Parks, Ridging 3.1% 6.0% Clubs. 6.0% 4.0% • World’s Cultural Heritage1: 27 cultural 4.9% 5.3% places and 4 Natural attractions US China (including Prehispanic Argentina Alemania Architecture, Tequila Region Landscape El Salvador Canadá and the National University Campus). Colombia España 1 Source: UNESCO, 2012 Source: Immigration National Institute, 2012
  • 31. Quality of Life Current Situation in Mexico National Security Program 2009 – 2012 10th Survey on Insecurity Perception The National Security Program has • 67% of the surveyed citizens consider identified the main challenges faced by the Army as the best force to fight crime. the Mexican Society: • Up to date, there are more than 397,664 Public Security Officers. • Threats: Organized Crime, Drug Traffic, Armed Groups, Terrorism and • For most of the surveyed citizens, the Border Vulnerability. main problem in Mexico is Insecurity (33.5%), over passing Economic Crisis • Risks: Social and Politic Conflicts, Lost of (20.1%), Poverty (8.5%) or Corruption Social Cohesion, Migratory (5.1%). Dynamics, Pandemics and • 43.2% of the surveyed citizens consider Epidemics, Environment and Social the Police Operatives to confront the Warming and Imbalances on the organized crime as failures. National Development. Source: National Security and Research Center, Ministry of Source: Mitofsky Consulting, November 2012 the Interior, 2009
  • 32. Quality of Life Current Situation in Mexico National Security System “It is the set of instances, policies, capabilities, processes and tools established by law with the explicit mission of preserving the integrity, stability and permanence of the Mexican State, through the creation of public policies and implementation of coordinated actions aimed at addressing threats and risks that could harm it”. Objectives: • Preserve sovereignty and national independence and defend the territory; • Maintain the constitutional order and the strengthening of democratic institutions; • Keep the unity of the Federation; • Provide security and maintain the operation of strategic facilities in the county; • Make the legitimate defense of the nation’s vital interests with no outer pressures; • Disable inertia that hinder the economic, social and political development to preserve democracy. Source: Ministry of the Interior, 2009
  • 33. Doing Business in Mexico 5 How can we support your Company? A 1. Financial Advisor to CEOs and CFOs 2. Fraud Prevention and Detection 3. Mergers and Acquisitions 4. Financing and Investment 5. Project Management 6. Business Process Improvement
  • 34. How can we support your Company? 1. Financial Advisor for CEOS and CFOs Provide value-added advice on accounting and financial matters, offering an independent point of view with and international perspective and enriching the decision-making process. 2. Fraud Prevention and Detection Perform special reviews focused on fraud prevention/detection or on any other area representing a specific concern for management. 3. Mergers and Acquisitions Advise companies contemplating to merge, acquire or be acquired by other companies. I can help on valuation, due diligence, negotiation and integration.
  • 35. How can we support your Company? 4. Financing and Investment Support in the identification of the best sources of financing for business projects, at the domestic or international level, and also help to make quantitative and qualitative analyses of investment projects. 5. Project Management Management of the implementation of specific projects such as information technology, compliance programs or certifications, particularly focusing on delivery times, deadlines, and deliverables quality. 6. Business Process Improvement Perform analysis and reengineering of business processes, identifying potential opportunities for cost savings, efficiencies, optimization, and streamlining.
  • 36. How can we support your Company? Professional Profile Public accountant, certified in Mexico and the U.S., ex-PwC, former internal auditor for companies such as WPP, Bombardier, IPG, and Syngenta, and former CFO in the advertising, consulting, and manufacturing industries. Multilingual and multicultural with more than 16 years of professional experience in international environments. Working as independent consultant since 2003. Academic Background B.S. in Accounting, graduated with honors (UNAM, Mexico) Certified by the Illinois State Board of Accounting Certified by the Mexican Institute of Public Accountants Certified Fraud Examiner (ACFE)
  • 37. How can we support your Company? Unique Value Proposition • Strategic solution to address accounting, financial, tax or administrative matters effectively and with a highly-personalized level of service. • Independent point of view with an international perspective. • Brings solid technical capabilities, broad experience in several industries and several types of organizations, and the possibility of transferring high value-added knowledge to your organization. • Several strategic partnerships at the domestic and International level make it possible to propose and implement multidisciplinary and personalized solutions to complex problems. • Excellent communication skills in several languages and first-hand knowledge of the Mexico and Latin American markets. • Flexible compensation totally based on results and on the specific needs of each project. • Our 100% satisfaction warranty eliminates the risk for your business.
  • 38. How can we support your Company? Contact Information Address: Plateros 16 Suite 504, San Jose Insurgentes 03900, Mexico City Office: +52 (55) 5339 5839 Mobile: +52 (55) 5453 6309 E-mail: armando@nuricumbo.com; Web: www.nuricumbo.com Skype: nuricua ; BB Pin: 21BD8276