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Max Gladwell Opportunity Green

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Max Gladwell
Max Gladwell

Opportunity Green Presentation by Rob Reed of MaxGladwell.com

TechnologyBusiness
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SOCIAL MEDIA GREEN LIVING
THE NEXUS OF SOCIAL MEDIA & GREEN LIVING
Creators Critics Collectors Joiners Spectators Inactives FORESTER SOCIAL TECHNOGRAPHICS ,[object Object],[object Object],[object Object],[object Object],[object Object]
2008 MARKS THE TIPPING FOR SOCIAL MEDIA “ It will soon be no more remarkable that your grandmother reads a blog than that she reads email.” --Josh Bernoff, Forester Research Spectators grew by 21% Inactives dropped by 19%
Advanta Bank Corp. THE INNOVATION ECONOMY
SOCIAL MEDIA MARKETING ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
IDEABLOB RESULTS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SOCIAL MEDIA CAUSE MARKETING “ 79% of consumers said if price and quality were similar, they would switch to a brand associated with a good cause.” 2008 Cone Cause Evolution Study
[email_address] MEDIA MAXWELL

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Max Gladwell Opportunity Green

Editor's Notes

  1. That’s a question I get a lot, especially considering that my name is not Max Gladwell. In fact, it’s not a name or even a pen name. The short answer to this question is that it’s intended to represent an ideal. Max Gladwell is the heroic ideal of the social entrepreneur. The entrepreneur who wants to change the world for good.