At CafeGive Social, we create mobile and social media apps and campaign solutions that connect businesses and nonprofits with consumers around the causes they love. Learn more about our unique solutions for telling your CSR story, scaling your giving, and driving your impact with effective cause marketing campaigns.

1. Social & Mobile Apps for Simple,
Effective Cause Marketing

2. What We Believe
Cause marketing is good for business.
Numerous studies support
cause marketing as a
necessary driver of
preference and purchase,
especially post 2008
economic challenges

3. A Significant Awareness Gap
75% of all companies give back to their
community in some way
37% of Millennials prefer products that cobrand with cause campaigns.
Yet…
Most consumers and
employees have very low
awareness of any
company’s good deeds.
61% of consumers think
companies aren’t giving
them enough information
about their CSR

4. Social Media –
A Gateway to CSR Activities
of global consumers use
social media to engage
with companies around
social & environmental
issues
of respondents would
recommend a causesupporting brand over
one that doesn’t to
friends
Social media is
transforming the face of
CSR.
Citizens worldwide have
unprecedented access to
information — via
websites, blogs and apps
— about corporate
behavior.

5. What We Believe
Cause marketing is good for business.
Numerous studies
support cause marketing
as a necessary driver of
preference & purchase,
especially post 2008
economic challenges
+
There is no better
place to tell your
cause story than in
your online
community – your
Facebook page and
website.

6. What We Do
We deepen connections between organizations,
consumers, & fans by enabling them to have a
positive impact on causes they love,
using the power of social media
Engage your community
Strengthen your brand
Inspire action

7. How Does CafeGive work?
Adds powerful customer, prospect and team
member engagement tools to Facebook
Social media apps can work alone, or as part of
your existing Facebook presence
Easy to brand, launch, and manage; inexpensive
to support.
Community engagement, awareness, and giving
tools for your cause marketing campaigns

8. The Tools
How can you use CafeGive’s apps to accomplish your goals?
Awareness Apps
Vote
Feature
video
Donate
Make the
Match
Like us,
give back
Pass it
On
Social
Impact
Create
buzz
Donate Apps
Mobile
Paddle Raise
Engagement Apps
Photo &
Video contest
Curated
content

9. The Results
Patelco Credit Union
• $6,635 raised
• 34% over Patelco’s goal.
Silicon Valley Bank
• 32 branches engaged
• 34% over Patelco’s goal.

10. The Results
Prometheus Real Estate
• $30,000 raised (goal: $25,000)
• Hundreds of employees took
part
Commonwealth Credit
Union
• 65% increase in fan base
• 100% of fundraising goal

11. Create a Customized
Experience
Our platform makes it quick and
affordable.

12. Verity Credit Union

13. Verity Credit Union
Categories and content
align with brand
One-click votes empower
Verity’s consumers
Submitting votes &
content is easy
Takes advantage of builtin social sharing features

14. SVB Social Impact Map
Personalized banner to
align with brand
Visually compelling
display of company’s
CSR
Integrates with Facebook
albums to personalize
images
Comments feed drives
brand engagement

15. Prometheus POrCH
Fully branded
Localized page
Central leaderboard
Simple “donate”
features

16. US Bank Rally 4 Rewards
Grow your follower base
Simplified sharing
Easy to host and manage
Recognize vendors,
partners, personalize
with your tagline

17. Overall Results
•
Consumer participation increased by 22-94%
(depending on campaign type).
•
•
Up to 368% increase in ‘likes’
10’s of thousands of dollars raised in matching grants

19. What Social Media Cause
Marketing Can Do For You
Businesses experience the following benefits:
•
•
•
Increased social media engagement and brand recognition.
Increased public awareness of your activities.
Improved customer loyalty and brand reputation, leading to an increase in
sales.
The benefits for partner NPO’s include:
•
•
•
Growing your social media community.
Extending awareness to a built-in audience.
Providing a new, innovative way for businesses to engage with you.

20. How We Help (the details)
Our robust social media platform gives you the ability to
tailor your cause marketing campaign to your needs.
We do the hosting to keep it simple.
•
Easy, flexible design tools to create and
manage branded, interactive campaigns.
•
Tools to track and analyze key social
metrics
•
•
Timely-to-implement campaigns
Integrated intelligent sharing features

21. How to Work With Us
Just ask!
We are a dedicated team of professionals with a
mission to make every one of our customers
successful.

22. Thank You