22. ASTANA EXPO B2C OPPORTUNITIES
LARGEST REGIONAL
MARKET
Marketing activities
Target marketing
during EXPO
Pre-expo activities
Create a customized campaigntoboost yourbrandawareness
Create your own branded zones at the territory of Astana
EXPO or its partners. Host your special event at Astana EXPO.
Become a part of Astana EXPO PR&Marketing
ampaign in Kazakhstan and abroad.
Get access to 5,6 mln potential customers
from a various target groups
23. Global
Sponsor
8 000 000 euro
Official
sponsor
3 500 000 euro
Partner
1 750 000 euro
Friends
175 000 euro
SPONSORSHIP CATEGORIES
24. ASTANA EXPO PARTNERSHIP BENEFITS - LOGO USE
Using EXPO logo for Partner’s marketing campaign
Using Astana EXPO photobank
Using denomination “Astana EXPO-2017 partner”
Creating co-branded products
1
2
25. ASTANA EXPO PARTNERSHIP BENEFITS - EXPO SITE MARKETING
Light boxes /LED Displays
EXPO site branded entrance
Flags /banners on EXPO-site
Branded buses /cars
1
2
Information on EXPO-office LED display
Branded bus-seagway stops
5
6
26. ASTANA EXPO PARTNERSHIP BENEFITS - EVENTS
Partners Events at Auditorium
Partners Events at Energy Hall
Opening /closing ceremony
Joint pre-expo events
1
2
Partners Events at expo site
open territory “Partner’s day”
5
ENERGY HALL AUDITORIUM
EXPO PLAZA
27. ASTANA EXPO PARTNERSHIP BENEFITS - EVENTS
Partners Events at Auditorium
Partners Events at Energy Hall
Opening /closing ceremony
Joint pre-expo events
1
2
Partners Events at expo site
open territory “Partner’s day”
5
28. ASTANA EXPO PARTNERSHIP BENEFITS - VIP BENEFITS
VIP dinners with government officials and official participantsBranded VIP Zones
VIP Tickets
1
2
29. ASTANA EXPO PARTNERSHIP BENEFITS - E-BENEFITS
Partner’s web-page on expo-site Astana expo e-campaign
Online TV (you-tube)
1
2