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Astana Expo 2017 Presentation

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This presentation offers an exciting preview of the Astana Expo 2017.

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Astana Expo 2017 Presentation

  1. 1. Preliminary scheme of the pavilions
  2. 2. ASTANA EXPO B2C OPPORTUNITIES LARGEST REGIONAL MARKET Marketing activities Target marketing during EXPO Pre-expo activities Create a customized campaigntoboost yourbrandawareness Create your own branded zones at the territory of Astana EXPO or its partners. Host your special event at Astana EXPO. Become a part of Astana EXPO PR&Marketing ampaign in Kazakhstan and abroad. Get access to 5,6 mln potential customers from a various target groups
  3. 3. Global Sponsor 8 000 000 euro Official sponsor 3 500 000 euro Partner 1 750 000 euro Friends 175 000 euro SPONSORSHIP CATEGORIES
  4. 4. ASTANA EXPO PARTNERSHIP BENEFITS - LOGO USE Using EXPO logo for Partner’s marketing campaign Using Astana EXPO photobank Using denomination “Astana EXPO-2017 partner” Creating co-branded products 1 2
  5. 5. ASTANA EXPO PARTNERSHIP BENEFITS - EXPO SITE MARKETING Light boxes /LED Displays EXPO site branded entrance Flags /banners on EXPO-site Branded buses /cars 1 2 Information on EXPO-office LED display Branded bus-seagway stops 5 6
  6. 6. ASTANA EXPO PARTNERSHIP BENEFITS - EVENTS Partners Events at Auditorium Partners Events at Energy Hall Opening /closing ceremony Joint pre-expo events 1 2 Partners Events at expo site open territory “Partner’s day” 5 ENERGY HALL AUDITORIUM EXPO PLAZA
  7. 7. ASTANA EXPO PARTNERSHIP BENEFITS - EVENTS Partners Events at Auditorium Partners Events at Energy Hall Opening /closing ceremony Joint pre-expo events 1 2 Partners Events at expo site open territory “Partner’s day” 5
  8. 8. ASTANA EXPO PARTNERSHIP BENEFITS - VIP BENEFITS VIP dinners with government officials and official participantsBranded VIP Zones VIP Tickets 1 2
  9. 9. ASTANA EXPO PARTNERSHIP BENEFITS - E-BENEFITS Partner’s web-page on expo-site Astana expo e-campaign Online TV (you-tube) 1 2
  10. 10. ASTANA EXPO PARTNERSHIP BENEFITS - PRE-EXPO MARKETING Outdoor marketing Magazines TV 1 2 Pre-expo events4

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