-Joe Chernov, @jchernov
STATE                   OF                WIKIPEDIA• Star Power• Educational• Timely                    http://jess3.com/t...
Q1 Memorable Election Moments, Google Politicshttp://jess3.com/google-politics-2012-election-partnership-Q1/   Snackable, ...
TV Ratings                     101• Entertaining• Informative• Valuable                 TV Ratings 101, ESPN: http://jess3...
Thought Leader vs. Do Leader, Mindjet                                        Optimized
Geosocial Universe, JESS3 Labshttp://jess3.com/geosocial-universe-2/   The Definitive Narrative
THE                       MAKING                         OF                                                               ...
Appendix
Visual Storytelling 101
Visual Storytelling 101
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Visual Storytelling 101
Visual Storytelling 101
Visual Storytelling 101
Visual Storytelling 101
Visual Storytelling 101
Visual Storytelling 101
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Visual Storytelling 101

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JESS3’s shares our thoughts on the key elements and mechanisms of visual storytelling.

At the very heart of it all: storytelling is no longer just for Hollywood. In the advertising and business world, it’s not just about a brand telling its history or its story. Gone are the days of branded marketing: storytelling is now about telling the definitive narrative about an issue or topic in a wholistic way -- the state of, the evolution of, the future of. And it is in this context that brands will most successfully communicate with their consumer.

Originally presented at Oklahoma City’s Ad Club on 6/13/12.

Published in: Technology, Business
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  • Hey JESS3, great work !! I need to do a small little presentation of my own. could you help with ideas or know of someone who can?



    THX



    Kyle
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  • Visual Storytelling 101

    1. 1. -Joe Chernov, @jchernov
    2. 2. STATE OF WIKIPEDIA• Star Power• Educational• Timely http://jess3.com/the-state-of-wikipedia/
    3. 3. Q1 Memorable Election Moments, Google Politicshttp://jess3.com/google-politics-2012-election-partnership-Q1/ Snackable, Integrity
    4. 4. TV Ratings 101• Entertaining• Informative• Valuable TV Ratings 101, ESPN: http://jess3.com/espn-tv-ratings-101/
    5. 5. Thought Leader vs. Do Leader, Mindjet Optimized
    6. 6. Geosocial Universe, JESS3 Labshttp://jess3.com/geosocial-universe-2/ The Definitive Narrative
    7. 7. THE MAKING OF TV Ratings 101, ESPN: http://jess3.com/espn-tv-ratings-101/Gmail Stop Motion, Google: http://jess3.com/gmail-stop-motion-animation-video/ Future of Domains, WaPo: http://jess3.com/the-future-of-domains-icannlove/
    8. 8. Appendix
    1. ¿Le ha llamado la atención una diapositiva en particular?

      Recortar diapositivas es una manera útil de recopilar información importante para consultarla más tarde.

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