Part Two - A Conversation About Twitter

A Conversation about Twitter in 140 characters or less to tweet or not to tweet Part Two: Why should I join?

There’s a lot going on in the “twittersphere,” but I still don’t see why I should join Meet Twitter Tom

Well, let’s talk about how Twitter can help you! Meet Twitter Tina

Yeah, but I already have my own ways to communicate. Not sure I have the time for another one

It can take time, but that’s because it has so many unique beneﬁts!

One of my friends said it’s a colossal waste of time, but absolutely necessary?! I don’t get it

Well, let me share 7 examples of how joining the “twittersphere” can help you, and even become “absolutely necessary!”

1) For one, it’s used for breaking news, much like how people ﬁrst heard of the NY plane crash in the Hudson read more

Because people re-tweet (RT) others’ messages, there is a viral effect that helps you get the real news before it breaks read more

2) Twitter is also used for ﬁnding jobs

Slow down... A job?! Really? How does that work?

Well, there are multiple career and job experts on Twitter that post new opportunities and share great advice read more

But the real power comes from connecting with the people you want to meet and having real conversations with them read more

Are you really suggesting that if I follow and tweet a CEO that that could lead to a job?

Absolutely! Conversations or questions on Twitter can deﬁnitely initiate good job leads

And as it is often said on Twitter, “it’s not who you know, but who knows you (follows you)”

By sharing what you know or do best, it’s a great way to get recognized in the job market for what you know or do best

In fact, a few of the authors of this series “A Conversation about Twitter” ﬁrst connected on Twitter!

But honestly, who really cares about what you or I have to say?

You never know who will take interest in your tweets...friends, family, businesses, and even strangers. This leads me to my next point

3) Twitter can help you keep in touch real-time with friends, family, acquaintances, groups, communities, companies, and more

Twitter’s real-time communication exchange can help you in real-life situations, even disastrous circumstances

Yeah right! Disastrous circumstances? Give me an example...

James Karl Buck’s one word tweet helped him escape an Egyptian jail read more

Wow...that is powerful...but it’s probably just a rare occurrence for one person

Maybe, but likely not. Twitter can facilitate communication at a much larger level as well, such as with national protests read more

But why use Twitter for personal messaging or group messaging as your communication medium?

It’s free, personal, and quick; messages (or tweets) are transmitted over a variety of open web channels as well as over SMS on mobile devices read more

And don’t forget how fast important messages can spread. Re-tweeting powers viral messages! read more

Moreover, by adding a “hashtag” #tagslooklikethis to a tweet, messages are easy to organize and track to keep interested parties in sync

4) It’s no wonder Twitter is used for connecting live and conversing at events

People at the same events, such as concerts, speeches, conferences, and presentations, can read and share tweets about that event

Like what?

Like during the Obama inauguration speech read more

So people converse during live events. What ever happened to listening?

They are listening, but also responding and conversing about the message simultaneously. I think you could call that active listening!

Even some churches are using Twitter to add another level of interaction during their sermons! read more

Fascinating, but don’t you think this can go too far sometimes?

Maybe, but remember its just an open communication platform open for everyone’s creative use

5) Because its open to everyone, tapping the “twittersphere” is great for asking speciﬁc questions and getting answers and advice

How does that work?

You can tweet a question to a speciﬁc expert or directly email a follower. Most Tweeple are good at getting back to you

OK, so you can proactively converse with others but without initiating how do people ﬁnd you on Twitter or come across your Tweets?

People search for key words or conversations that relate to them. As I said earlier, Twitter is a massive search engine for conversations

6) Moreover, you don’t need any qualiﬁcations to talk to others

You don’t have to be someone famous to talk to someone famous

Does that mean anyone can talk to me? What if I don’t want to talk to them?

There’s no obligation to respond, but it is common Twitter etiquette to engage with your followers!

How do I know I’m even talking to the real people they say they are?

That’s a fair question

There are applications to conﬁrm identities, but like almost all other online networking it can be difﬁcult to verify authenticity read more

I’ve heard of people faking the identities of companies and famous people, like the Dalai Lama read more

It’s unfortunate, but this shouldn’t stop you from enjoying all the beneﬁts Twitter can offer

7) For example, Twitter can also help you gather feedback or creative ideas by posting open-ended questions

Let me guess, because there is so much “mindsharing” on Twitter you can gain dozens of different perspectives and ideas on just about anything

Yep, especially from your followers

I think you are starting to understand how Twitter can help you connect and get value from the immense amount of information out there

Yeah, I guess I can see why a personal Twitter account might be handy, but why would my business need an account?

There are lots of Twitter uses for businesses...but lets save that topic for next time since that’s a whole other conversation!

Sure, in the mean time, what if I have more questions for you?

You can reach our team on Twitter @freshconsulting or feel free to email us at team@freshconsulting.com before our next discussion

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Part Two - A Conversation About Twitter

by Fresh Consulting on Aug 01, 2009

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Part Two - A Conversation About Twitter — Presentation Transcript