Joel Levin, Executive Director at Plug In America gave this presentation at the Forth Innovative Consumer Engagement Strategies webinar on August 24, 2021.

1. PRESENTED
BY:
NDEW 2021 - Key Updates
Sep 25-Oct 3, 2021
DriveElectricWeek.org
Special thanks to our Platinum sponsors!

2. What is National Drive Electric Week?
DRIVEELECTRICWEEK.ORG Sep 25 - Oct 3, 2021
● A national campaign of EV events organized by individuals
and organizations across the US and internationally.
● Largest celebration of electric vehicles, with more than
100,000 attendees at 300+ events in all 50 states and
internationally annually each September.
● Opportunity for consumers to experience EVs in a fun, non-
sales environment with ideal platforms for engaging EV
drivers and considerers.
● With the backing of sponsors, PIA provides free support to
local event organizers
● 2021 Outlook
○ Combination of 170+ safe, in-person and online events
○ 40+ US states and 3 countries

3. COVID-19 Safety
DRIVEELECTRICWEEK.ORG Sep 25 - Oct 3, 2021
• Completely outdoors
• Masks required
• Only have dealership representative and driver in the
vehicle
a. Masks required and windows down
• Clean frequently touched surfaces after each test drive
• General event safety guidelines coming soon!

4. NDEW 2021 Event Funding
DRIVEELECTRICWEEK.ORG Sep 25 - Oct 3, 2021
• Southern California Edison Territory
a. $1,500 available for online or in-person ride and drive
events
• National Funding for Events – Electrify America
a. Will be announced this week
• Visit DriveElectricWeek.org or contact us for details
Photo Credit: Javier Guerrero

5. NDEW 2021 No Cost Event Support
DRIVEELECTRICWEEK.ORG Sep 25 - Oct 3, 2021
• Event Kits
a. NDEW t-shirts for attendees (various sizes), NDEW
branded masks, drawstring backpacks, hand sanitizers,
water bottles, bamboo fiber cutlery sets, and NDEW
branded notepads.
• EV Printed Materials
• Website for your Event
• Other
a. Up to 4 NDEW staff t-shirts, banner, directional signs Photo Credit: Duff Mitchell

6. Questions?
DRIVEELECTRICWEEK.ORG Sep 25 - Oct 3, 2021
Contact NDEW Support
support@driveelectricweek.org