Starling Reader Profile My magazine will target a female audience who are into indie music and crazy about music in general. They watch channels like MTV, they are always going to gigs and festivals and will always have their mp3/mp4 handy. They will follow an indie trend, where they dress in stylish dresses, boots, jewellery and wear the best make-up that gives them the perfect natural look, along with naturally styled hair, whether it be long wavy locks or a cute pixie bob. They shop at the trendiest shops such as Topshop where they can acquire the most fashionable items of clothing to date. They are into the latest technology and will only buy the best gadgets going, usually from Apple. They like buying good quality food and drink, usually from a brand name such as Starbucks and Innocent. Other than music, friends and fashion, there’s nothing they love more than going to a good house party, with a crazy atmosphere and blasting out loud music.