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- 25. Define your goals – x no. of followers, x no. of tickets sold for next gig, x no. of album sales
- 74. Find out how to create custom pages http://www.attacat.co.uk/brain/facebook-pages-iframes-for-non-developers
- 83. Description – sensible description, can also add links to website
- 84. Tags – include band name, music genre (use one from ‘popular genres’)
- 93. Retweet links to content, videos etc you think you're followers with appreciate