2. What to expect from
this presentation?
Quick facts on why social media is important.
Cuffs of Love – where we are today
Talkabout social media strategy – what we do,
how we propose to do it etc.
12. 25% of search results for the
World’s Top 20 largest brands are
links to user-generated content
34% of bloggers post opinions
about products & brands
13. Do you know what they are saying
about your brand?
14. Do you like what they are saying
about your brand?
better
15. Only 18% of traditional campaigns
generate a positive ROI
90% of people skip ads via TiVO/DVR/SKY