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The	
  TLC	
  of	
  	
  
Leadership	
  Communica�on	
  

Communica�on	
  is	
  the	
  Leader’s	
  Job	
  

!

!

2	
  

Ø Today’s	
  complex	
  business	
  environment	
  depends	
  on	
  

effec�ve	
  communica�on	
  

1	
  

Ø Leaders	
  spend	
  80%	
  of	
  their	
  day	
  communica�ng	
  
Ø 48	
  minutes	
  of	
  every	
  hour	
  is	
  spent:	
  	
  
Ø  On	
  the	
  telephone	
  
Ø  Communica�ng	
  online	
  
Ø  Talking	
  informally	
  

John	
  P.	
  Girard,	
  Ph.D.	
  
john@johngirard.net	
  
www.johngirard.net	
  

Ø Communica�on	
  is	
  in	
  every	
  management	
  func�on	
  
Ø Leader’s	
  communica�on	
  is	
  purpose-­‐directed―directs	
  

!

everyone’s	
  a�en�on	
  toward	
  the	
  goals	
  
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

What	
  is	
  Communica�on?	
  

Communica�on	
  Champion	
  

!

3	
  

!

4	
  

	
  
	
  
Communica�on	
  is	
  the	
  process	
  by	
  which	
  
informa�on	
  is	
  exchanged	
  and	
  understood	
  by	
  two	
  
or	
  more	
  people,	
  usually	
  with	
  the	
  intent	
  to	
  
mo�vate	
  or	
  influence	
  behavior	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

A	
  Model	
  of	
  Communica�on	
  

Do	
  People	
  Understand?	
  

!

!

6	
  

5	
  

Encoding	
  
Decoding	
  
Issues	
  

Culture	
  

High	
  /	
  Low	
  
Context	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

www.johngirard.net

	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

	
  

1
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

A	
  Con�nuum	
  of	
  Channel	
  Richness	
  

The	
  Correct	
  Message	
  

!

7	
  

!

8	
  

Leaders	
  must	
  choose	
  appropriate	
  	
  
channels	
  to	
  convey	
  messages	
  
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

A	
  New	
  View	
  of	
  Communica�on	
  

A	
  li�le	
  TLC	
  goes	
  a	
  long	
  way!	
  

!

9	
  

!

10	
  

Leadership
 Transparency
 Vision and example

 Security issues
 Ease of access
 Tending toward
free

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

 Need to Share vs
Need to Know
 Privacy

Technology

 Help or hinder

Culture

Process

Culture

Technology

Technology

Culture

Process

Measurement
Leadership

 Resources (including time)

Measurement
Leadership

 Content Creators

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Best	
  Technology	
  

The	
  Right	
  Technology	
  

!

11	
  

!

12	
  

The Newest is always Best …

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

www.johngirard.net

	
  

	
  

2
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

Big	
  Data	
  

How	
  Big	
  is	
  Big	
  Data?	
  

!

13	
  

!

14	
  

www.foreignaffairs.com/issues/2013/92/3	
  
h�p://www.domo.com/	
  
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

h�p://www.domo.com/	
  

h�p://www.domo.com/	
  

h�p://www.domo.com/	
  

Lost	
  in	
  the	
  Data	
  …	
  

!

17	
  

www.johngirard.net

	
  

	
  

3
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

TLC:	
  Leadership	
  

Open	
  Leadership	
  

!

!

20	
  

19	
  

Respect	
  that	
  your	
  
customers	
  and	
  
employees	
  have	
  
power.	
  

Share	
  constantly	
  
to	
  build	
  trust.	
  

Hold	
  openness	
  
accountable.	
  

Nurture	
  curiosity	
  
and	
  humility.	
  

Forgive	
  failure.	
  

Including Ray Downey, Special Operations Command lost 95 men that day –
totaling 1,600 years of experience. (emphasis added)
h�p://www.charleneli.com/resources/new-­‐rules/	
  
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Openness	
  Audit	
  

TLC:	
  Culture	
  

!

!

21	
  

22	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

h�p://www.slideshare.net/charleneli/openness-­‐audit	
  

	
  
	
  

The	
  Need	
  to	
  Share	
  

Tribal	
  Leadership	
  

!

!

23	
  

24	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

www.johngirard.net

	
  

	
  

4
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

Tribal	
  Leadership	
  

Free	
  Audio	
  Book	
  

!

25	
  

!

26	
  

h�p://www.triballeadership.net/audio-­‐book	
  
h�p://www.ted.com/talks/david_logan_on_tribal_leadership.html	
  
Leadership	
  Challenges	
  and	
  Opportuni�es	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Leadership	
  Challenges	
  and	
  Opportuni�es	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Impact	
  of	
  Social	
  Media	
  

!

27	
  

CHAPTER 7

FUTURE TALES
Well that didn’t actually happen, but . . . it
could have!
—Geena Davis, Actor and Raconteur

Empowering	
  Knowledge	
  Workers	
  in	
  the	
  Arab	
  World	
  ©	
  2013,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Interrela�onship	
  of	
  DM,	
  IM,	
  KM*	
  

Stonecu�er	
  or	
  Cathedral	
  Builder?	
  

!

Records
Management

Data
Integration

Artificial
Intelligence
Taxonomies

Subject
Classification

Data
Warehouse

Forms
Management

Enterprise
Portal

After
Action Review

Web
Portal
Group Ware
Content
Management

Data
Management

Communities
of
Practice

Expertise
Locator

Ontologies

Document
Management
Database
Management

Search
Engine

Information
Management

Virtual
Collaboration
Storytelling

Knowledge
Management

* Developed by Denise Charbonneau (TBS) and Dr. John Girard

John Constable. Salisbury Cathedral, from the Meadows. 1831. Oil on canvas. Private collection, on loan to the National Gallery, London, UK.
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

www.johngirard.net

!

30	
  

29	
  

	
  

	
  

5
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

Storytelling	
  by	
  Steve	
  Denning	
  

HBR	
  May	
  2004	
  

!

31	
  

!

32	
  

Purpose	
  of	
  Story	
  

In	
  June	
  of	
  1995,	
  a	
  health	
  worker	
  in	
  a	
  
�ny	
  town	
  in	
  Zambia	
  went	
  to	
  the	
  Web	
  
site	
  of	
  the	
  Centers	
  for	
  Disease	
  Control	
  
and	
  got	
  the	
  answer	
  to	
  a	
  ques�on	
  about	
  
the	
  treatment	
  for	
  malaria.	
  Remember	
  
that	
  this	
  was	
  in	
  Zambia,	
  one	
  of	
  the	
  
poorest	
  countries	
  in	
  the	
  world,	
  and	
  it	
  
happened	
  in	
  a	
  �ny	
  place	
  600	
  kilometers	
  
from	
  the	
  capital	
  city.	
  But	
  the	
  most	
  
striking	
  thing	
  about	
  this	
  picture,	
  at	
  least	
  
for	
  us,	
  is	
  that	
  the	
  World	
  Bank	
  isn't	
  in	
  it.	
  
Despite	
  our	
  know-­‐how	
  on	
  all	
  kinds	
  of	
  
poverty	
  related	
  issues,	
  that	
  knowledge	
  
isn‘t	
  available	
  to	
  the	
  millions	
  of	
  people	
  
who	
  could	
  use	
  It.	
  Imagine	
  if	
  it	
  were.	
  
Think	
  what	
  an	
  organiza�on	
  we	
  could	
  
become.	
  

Ø  Sparking	
  ac�on	
  
Ø  Communica�ng	
  who	
  you	
  are	
  
Ø  Transmi�ng	
  values	
  
Ø  Fostering	
  collabora�on	
  
Ø  Taming	
  the	
  grapevine	
  
Ø  Sharing	
  knowledge	
  
Ø  Leading	
  people	
  into	
  the	
  future	
  

www.stevedenning.com/SIN-136-HBR-publishes-Telling-Tales.html

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Wri�ng	
  the	
  Future	
  

Guiding	
  Government	
  Leaders	
  into	
  the	
  Future	
  	
  

!

33	
  

!

34	
  

Ø  excite	
  change	
  in	
  a	
  very	
  large	
  

Ø  Snowden’s	
  (2002:	
  3)	
  ‘we	
  can	
  always	
  know	
  more	
  than	
  we	
  can	
  tell,	
  

bureaucra�c	
  organiza�on	
  	
  

and	
  we	
  will	
  always	
  tell	
  more	
  than	
  we	
  can	
  write	
  down.’	
  	
  

Ø  Five	
  years	
  in	
  the	
  future	
  
Ø  Balance	
  of	
  real	
  and	
  

Ø  However,	
  Snowden	
  (2002:3)	
  suggests:	
  

imaginary	
  

	
  
Ø  I	
  can	
  speak	
  in	
  five	
  minutes	
  what	
  it	
  will	
  otherwise	
  take	
  me	
  two	
  
weeks	
  to	
  get	
  round	
  to	
  spend	
  a	
  couple	
  of	
  hours	
  wri�ng	
  it	
  down.	
  
The	
  process	
  of	
  wri�ng	
  something	
  down	
  is	
  reflec�ve	
  knowledge;	
  
it	
  involves	
  both	
  adding	
  and	
  taking	
  away	
  from	
  the	
  actual	
  
experience	
  or	
  original	
  thought.	
  Reflec�ve	
  knowledge	
  has	
  high	
  
value,	
  but	
  is	
  �me	
  consuming	
  and	
  involves	
  loss	
  of	
  control	
  over	
  its	
  
subsequent	
  use.	
  

Cri�cal	
  Success	
  Factors:	
  
Ø  Look	
  of	
  the	
  story	
  
Ø  Believable	
  
Ø  Execu�ve	
  Support	
  
For complete stories see: www.johngirard.net

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Guiding	
  Faculty	
  into	
  the	
  Future	
  	
  

Some	
  thoughts	
  on	
  story	
  

!

!

36	
  

35	
  

Ø  excite	
  change	
  in	
  a	
  small	
  

mid-­‐west	
  university	
  

Ø  Mock	
  interview	
  with	
  Dean	
  
Ø  Balance	
  of	
  real	
  and	
  

imaginary	
  

Cri�cal	
  Success	
  Factors:	
  
Ø  Real	
  Dean	
  
Ø  Realis�c	
  Journal	
  
Ø  “Now	
  I	
  get	
  it”	
  
For complete stories see: www.johngirard.net
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

www.johngirard.net

	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

	
  

6
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

The	
  Genera�on	
  Game	
  

Digital	
  Na�ve	
  or	
  Digital	
  Immigrant?	
  

!

37	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

!

38	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Genera�on	
  Z	
  

!

39	
  

Are	
  we	
  ready	
  for	
  them?	
  

www.lc-­‐me.com	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  info@lc-­‐me.com	
  

The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

Remember	
  that	
  Message?	
  

!

41	
  

!

42	
  

The	
  theme	
  of	
  the	
  Middle	
  East	
  Leadership	
  
Communica�on	
  Conference	
  2014	
  is	
  Enhancing	
  
Leadership	
  through	
  Connec�on,	
  Communica�on	
  
and	
  Collabora�on.	
  	
  
Bringing	
  together	
  interna�onal	
  speakers,	
  
academics,	
  leading	
  prac��oners,	
  along	
  with	
  
business	
  and	
  government	
  leaders,	
  the	
  Middle	
  East	
  
Leadership	
  Communica�on	
  Conference	
  2014	
  
promises	
  to	
  be	
  one	
  the	
  premier	
  leadership-­‐focused	
  
events	
  in	
  the	
  region.	
  
The	
  TLC	
  of	
  Communica�on	
  ©	
  2014,	
  John	
  P.	
  Girard,	
  Ph.D.	
  

www.johngirard.net

	
  

	
  

7
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  
!

The	
  TLC	
  of	
  	
  
Leadership	
  Communica�on	
  

!

43	
  

John	
  P.	
  Girard,	
  Ph.D.	
  
john@johngirard.net	
  
www.johngirard.net	
  

!

www.johngirard.net

	
  

	
  

8
	
  

	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  john@johngirard.net	
  

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The TLC of Communication

  • 1. ! The  TLC  of     Leadership  Communica�on   Communica�on  is  the  Leader’s  Job   ! ! 2   Ø Today’s  complex  business  environment  depends  on   effec�ve  communica�on   1   Ø Leaders  spend  80%  of  their  day  communica�ng   Ø 48  minutes  of  every  hour  is  spent:     Ø  On  the  telephone   Ø  Communica�ng  online   Ø  Talking  informally   John  P.  Girard,  Ph.D.   john@johngirard.net   www.johngirard.net   Ø Communica�on  is  in  every  management  func�on   Ø Leader’s  communica�on  is  purpose-­‐directed―directs   ! everyone’s  a�en�on  toward  the  goals   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   What  is  Communica�on?   Communica�on  Champion   ! 3   ! 4       Communica�on  is  the  process  by  which   informa�on  is  exchanged  and  understood  by  two   or  more  people,  usually  with  the  intent  to   mo�vate  or  influence  behavior   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   A  Model  of  Communica�on   Do  People  Understand?   ! ! 6   5   Encoding   Decoding   Issues   Culture   High  /  Low   Context   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   www.johngirard.net   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.     1                                                                          john@johngirard.net  
  • 2. ! A  Con�nuum  of  Channel  Richness   The  Correct  Message   ! 7   ! 8   Leaders  must  choose  appropriate     channels  to  convey  messages   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   A  New  View  of  Communica�on   A  li�le  TLC  goes  a  long  way!   ! 9   ! 10   Leadership  Transparency  Vision and example  Security issues  Ease of access  Tending toward free The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.    Need to Share vs Need to Know  Privacy Technology  Help or hinder Culture Process Culture Technology Technology Culture Process Measurement Leadership  Resources (including time) Measurement Leadership  Content Creators The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   Best  Technology   The  Right  Technology   ! 11   ! 12   The Newest is always Best … The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   www.johngirard.net     2                                                                          john@johngirard.net  
  • 3. ! Big  Data   How  Big  is  Big  Data?   ! 13   ! 14   www.foreignaffairs.com/issues/2013/92/3   h�p://www.domo.com/   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   h�p://www.domo.com/   h�p://www.domo.com/   h�p://www.domo.com/   Lost  in  the  Data  …   ! 17   www.johngirard.net     3                                                                          john@johngirard.net  
  • 4. ! TLC:  Leadership   Open  Leadership   ! ! 20   19   Respect  that  your   customers  and   employees  have   power.   Share  constantly   to  build  trust.   Hold  openness   accountable.   Nurture  curiosity   and  humility.   Forgive  failure.   Including Ray Downey, Special Operations Command lost 95 men that day – totaling 1,600 years of experience. (emphasis added) h�p://www.charleneli.com/resources/new-­‐rules/   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   Openness  Audit   TLC:  Culture   ! ! 21   22   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   h�p://www.slideshare.net/charleneli/openness-­‐audit       The  Need  to  Share   Tribal  Leadership   ! ! 23   24   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   www.johngirard.net     4                                                                          john@johngirard.net  
  • 5. ! Tribal  Leadership   Free  Audio  Book   ! 25   ! 26   h�p://www.triballeadership.net/audio-­‐book   h�p://www.ted.com/talks/david_logan_on_tribal_leadership.html   Leadership  Challenges  and  Opportuni�es  ©  2014,  John  P.  Girard,  Ph.D.   Leadership  Challenges  and  Opportuni�es  ©  2014,  John  P.  Girard,  Ph.D.   Impact  of  Social  Media   ! 27   CHAPTER 7 FUTURE TALES Well that didn’t actually happen, but . . . it could have! —Geena Davis, Actor and Raconteur Empowering  Knowledge  Workers  in  the  Arab  World  ©  2013,  John  P.  Girard,  Ph.D.   Interrela�onship  of  DM,  IM,  KM*   Stonecu�er  or  Cathedral  Builder?   ! Records Management Data Integration Artificial Intelligence Taxonomies Subject Classification Data Warehouse Forms Management Enterprise Portal After Action Review Web Portal Group Ware Content Management Data Management Communities of Practice Expertise Locator Ontologies Document Management Database Management Search Engine Information Management Virtual Collaboration Storytelling Knowledge Management * Developed by Denise Charbonneau (TBS) and Dr. John Girard John Constable. Salisbury Cathedral, from the Meadows. 1831. Oil on canvas. Private collection, on loan to the National Gallery, London, UK. The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   www.johngirard.net ! 30   29       5                                                                          john@johngirard.net  
  • 6. ! Storytelling  by  Steve  Denning   HBR  May  2004   ! 31   ! 32   Purpose  of  Story   In  June  of  1995,  a  health  worker  in  a   �ny  town  in  Zambia  went  to  the  Web   site  of  the  Centers  for  Disease  Control   and  got  the  answer  to  a  ques�on  about   the  treatment  for  malaria.  Remember   that  this  was  in  Zambia,  one  of  the   poorest  countries  in  the  world,  and  it   happened  in  a  �ny  place  600  kilometers   from  the  capital  city.  But  the  most   striking  thing  about  this  picture,  at  least   for  us,  is  that  the  World  Bank  isn't  in  it.   Despite  our  know-­‐how  on  all  kinds  of   poverty  related  issues,  that  knowledge   isn‘t  available  to  the  millions  of  people   who  could  use  It.  Imagine  if  it  were.   Think  what  an  organiza�on  we  could   become.   Ø  Sparking  ac�on   Ø  Communica�ng  who  you  are   Ø  Transmi�ng  values   Ø  Fostering  collabora�on   Ø  Taming  the  grapevine   Ø  Sharing  knowledge   Ø  Leading  people  into  the  future   www.stevedenning.com/SIN-136-HBR-publishes-Telling-Tales.html The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   Wri�ng  the  Future   Guiding  Government  Leaders  into  the  Future     ! 33   ! 34   Ø  excite  change  in  a  very  large   Ø  Snowden’s  (2002:  3)  ‘we  can  always  know  more  than  we  can  tell,   bureaucra�c  organiza�on     and  we  will  always  tell  more  than  we  can  write  down.’     Ø  Five  years  in  the  future   Ø  Balance  of  real  and   Ø  However,  Snowden  (2002:3)  suggests:   imaginary     Ø  I  can  speak  in  five  minutes  what  it  will  otherwise  take  me  two   weeks  to  get  round  to  spend  a  couple  of  hours  wri�ng  it  down.   The  process  of  wri�ng  something  down  is  reflec�ve  knowledge;   it  involves  both  adding  and  taking  away  from  the  actual   experience  or  original  thought.  Reflec�ve  knowledge  has  high   value,  but  is  �me  consuming  and  involves  loss  of  control  over  its   subsequent  use.   Cri�cal  Success  Factors:   Ø  Look  of  the  story   Ø  Believable   Ø  Execu�ve  Support   For complete stories see: www.johngirard.net The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   Guiding  Faculty  into  the  Future     Some  thoughts  on  story   ! ! 36   35   Ø  excite  change  in  a  small   mid-­‐west  university   Ø  Mock  interview  with  Dean   Ø  Balance  of  real  and   imaginary   Cri�cal  Success  Factors:   Ø  Real  Dean   Ø  Realis�c  Journal   Ø  “Now  I  get  it”   For complete stories see: www.johngirard.net The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   www.johngirard.net   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.     6                                                                          john@johngirard.net  
  • 7. ! The  Genera�on  Game   Digital  Na�ve  or  Digital  Immigrant?   ! 37   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   ! 38   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   Genera�on  Z   ! 39   Are  we  ready  for  them?   www.lc-­‐me.com                            info@lc-­‐me.com   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   Remember  that  Message?   ! 41   ! 42   The  theme  of  the  Middle  East  Leadership   Communica�on  Conference  2014  is  Enhancing   Leadership  through  Connec�on,  Communica�on   and  Collabora�on.     Bringing  together  interna�onal  speakers,   academics,  leading  prac��oners,  along  with   business  and  government  leaders,  the  Middle  East   Leadership  Communica�on  Conference  2014   promises  to  be  one  the  premier  leadership-­‐focused   events  in  the  region.   The  TLC  of  Communica�on  ©  2014,  John  P.  Girard,  Ph.D.   www.johngirard.net     7                                                                          john@johngirard.net  
  • 8. ! The  TLC  of     Leadership  Communica�on   ! 43   John  P.  Girard,  Ph.D.   john@johngirard.net   www.johngirard.net   ! www.johngirard.net     8                                                                          john@johngirard.net