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SOCIAL MEDIA IN MINISTRY 
@nathancreitz
1. ESTABLISH 
HOME BASE 
Your website is the new front 
door for your church.
17,000,000+ 
Number of American non-churchgoing adults who visited 
the website of a local church or place of worship in the 
past 12 months.
BEN
$100 
+ $5/mo
GETTING STARTED 
1. Register domain ($12/yr) 
and hosting plan ($4/mo) 
2. Setup Wordpress (Free) 
3. Purchase theme ($100) 
4. Add pages and posts 
5. Include social connectivity 
6. Post regularly 
7. Make it discoverable 
8. Add e-mail optin form
MOST VISITED PAGES 
1. Ministries 
2. Events 
3. Staff 
4. Blog/Sermons 
5. News 
6. Mission 
7. About/Service Times 
8. Contact/Location 
9. What We Believe 
10. New Here 
11. Give/Donate
Your website should focus on guests
focus on guests 
Your website should resource members
2. ADD 
SOCIAL 
MEDIA 
Social media helps you share 
your message and interact 
with members.
325,000,000 
Mobile subscriptions in the US 
165,000,000 +/- 
use their mobile devices to engage on social media sites
71% 
Percentage of people in the US who are on Facebook
90% 
of consumers trust peer recommendations 
14% 
trust advertisements
46.1% 
Percentage of churches that reported social media was their 
most effective means of outreach (Knocking on Doors - 
24.7% / Newspaper - 14.3% / Radio - 9.1% / TV - 5.8%)
88% 
Social media-using teens who have witnessed other 
people being mean or cruel on social network sites.
FACEBOOK
CAROL
GETTING STARTED 
1. Setup a personal profile 
at facebook.com 
2. Find friends 
3. Create a facebook page 
4. Add cover photo, logo, 
bio, etc. 
5. Invite friends to “Like” 
your page 
6. Publish engaging content 
7. Use images 
8. Promote with targeted ad
TWITTER
GETTING STARTED 
1. Setup an account at 
twitter.com 
2. Fill out your profile 
3. Download the app for 
your phone 
4. Follow local influencers 
5. Learn the terms (hashtag, 
retweet, reply, direct 
message, etc.) 
6. Jab, jab, jab, right hook 
7. Add value
OTHER SOCIAL 
MEDIA NETWORKS
nathancreitz.net/social-media-resources

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Social Media in Ministry

  • 1. SOCIAL MEDIA IN MINISTRY @nathancreitz
  • 2. 1. ESTABLISH HOME BASE Your website is the new front door for your church.
  • 3. 17,000,000+ Number of American non-churchgoing adults who visited the website of a local church or place of worship in the past 12 months.
  • 4. BEN
  • 6. GETTING STARTED 1. Register domain ($12/yr) and hosting plan ($4/mo) 2. Setup Wordpress (Free) 3. Purchase theme ($100) 4. Add pages and posts 5. Include social connectivity 6. Post regularly 7. Make it discoverable 8. Add e-mail optin form
  • 7. MOST VISITED PAGES 1. Ministries 2. Events 3. Staff 4. Blog/Sermons 5. News 6. Mission 7. About/Service Times 8. Contact/Location 9. What We Believe 10. New Here 11. Give/Donate
  • 8. Your website should focus on guests
  • 9. focus on guests Your website should resource members
  • 10. 2. ADD SOCIAL MEDIA Social media helps you share your message and interact with members.
  • 11. 325,000,000 Mobile subscriptions in the US 165,000,000 +/- use their mobile devices to engage on social media sites
  • 12. 71% Percentage of people in the US who are on Facebook
  • 13. 90% of consumers trust peer recommendations 14% trust advertisements
  • 14. 46.1% Percentage of churches that reported social media was their most effective means of outreach (Knocking on Doors - 24.7% / Newspaper - 14.3% / Radio - 9.1% / TV - 5.8%)
  • 15. 88% Social media-using teens who have witnessed other people being mean or cruel on social network sites.
  • 17. CAROL
  • 18.
  • 19. GETTING STARTED 1. Setup a personal profile at facebook.com 2. Find friends 3. Create a facebook page 4. Add cover photo, logo, bio, etc. 5. Invite friends to “Like” your page 6. Publish engaging content 7. Use images 8. Promote with targeted ad
  • 21.
  • 22.
  • 23. GETTING STARTED 1. Setup an account at twitter.com 2. Fill out your profile 3. Download the app for your phone 4. Follow local influencers 5. Learn the terms (hashtag, retweet, reply, direct message, etc.) 6. Jab, jab, jab, right hook 7. Add value
  • 24. OTHER SOCIAL MEDIA NETWORKS