King.com - NOAH12 London

981 views

Published on

Champion League - Presentation by Riccardo Zacconi, CEO of King.com at the NOAH 2012 Conference in London, Old Billingsgate on the 6th of November 2012.

Published in: Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
981
On SlideShare
0
From Embeds
0
Number of Embeds
14
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

King.com - NOAH12 London

  1. 1. Riccardo  Zacconi    CEO  and  co-­‐founder  
  2. 2. Games  is  the  n.1  app  genre  on     smartphones,  tablets  and  FB   230  m  people  playing  games  every  month  Source:  Flurry/Dme  spent  by  device  –  Sept.  2012,  Facebook  Aug.2012  
  3. 3. Smartphones: 9/10 topall time paid apps are Casual Games Top 10 all time paid iPhone apps (Mar 2012) King.com  proprietary  informaDon   3  
  4. 4. Facebook:  social  games  2.0  is  Casual  Top 10 Jan 2010 Top 10 Jan 2011 Top 28 Oct 2012Source: AppData 4  
  5. 5. King.com  is  n.1  in  Casual  Games     on  Facebook  (in  15months)            50m  MAU              12m  DAU    
  6. 6. The Saga games on FacebookProven Game “Saga Framework”
  7. 7. Hit  proofing  a  hit  driven  business  
  8. 8. King.com:  150+  games  in  11  languages
  9. 9. we  have  changed  the  rules  social  1.0   social  2.0  new  IP   proven  IP  hit-­‐driven   100%  ba[ng  average  80+  staff  hubs   8  staff  hubs  lots  of  capex   no  capex  30-­‐60%  operaDng  margin   80-­‐95%  operaDng  margin  
  10. 10. Seamless  PLAY  
  11. 11. - w . a-o f ec. m w wn hc n r e o o en c- wt ro n ac n r c ti . m/o ho f e e tc e en- w .cb o. m/O H o f ec w wf e o k o N A C n r e a c en
  12. 12. - w . a-o f ec. m w wn hc n r e o o en c- wt ro n ac n r c ti . m/o ho f e e tc e en- w .cb o. m/O H o f ec w wf e o k o N A C n r e a c en

×