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Market Need and Business Model
Company Name: Lightpanda Inc (www.lightpanda.com) under
construction (Game Development Company for all platforms)
Team Members: We are altogether 5 rockstars together to make a
change in the world excluding the angel investor and venture
capitalist. So, the list of six member consists of
CEO, programmer, game designer ,level designer, sound engineer and
investor. The team are from top 10 of the Fortune 500 companies
ie.Electronic Arts Inc, Apple Inc, Contemporary theatre Inc, Bandai
games Electronic Arts Inc.
Moto: To sell a perfect game to perfect targeted audience. Ie. A
bullet(youtube ,facebook,angry birds) should pass through each
electronic device on the planet.ie includes 7 continents and all 36
nations. Success comes before work only in dictionary. We don’t left a
single corner around the world to get back our return.
Hardworking, Smart CEO with world top talented players in the
field of game development to bring a change in the world.
Employee (designer, level designer, programmer, sound
editor, tester ) have 5+ experience in the field.
Players or Employee from the top 10 of Fortune 50 Companies.
The Gaming market is huge with 300 million population in the
The mobile gaming becoming popular as so many devices
started to be developed.
Project Development time from 6 to 8 months.
Investor getting huge return without any effort or work
handling and responsibility.
No hidden lies or broken promises, all truths and facts.
Action speak louder than words. No pain , no gain. Live free or
die hard. People achieve the dream only if they believe on
Why us and Competitive Advantages
The members are from one of the top schools graduates along
with more than 5+ experience on the technical field and from
one of top 10 of Fortune 500 Companies.(Names subjected to be
changed under condition*)
CEO: Raj Kumar Bhaumik
Game Designer: Sellars Mike , Electronic Arts Inc
Seniosr IOS developer: Laster Mike , Apple Inc
Senior Level Designer: Ligot Gerald -Namco Bandai Games
Senior Game Tester: Gulati Rohan, Electronic Arts Inc
Senior Sound Editor: Langley Max, Contemporary theatre Inc
Young team member with 200% energy.
According to Nintendo, the U.S. makes up approximately
85% of the Americas sales, which includes Latin
America, Canada, and South America. Mexico is the top
Latin American market for Nintendo, followed closely by
Angry Birds a simple game valued to be 9 billion figure.
Recent Game Sales figure:
1 X360 NCAA Football 14 33,612
2 PS3 NCAA Football 14 24,981
3 3DS Animal Crossing: New Leaf 24,930
4 PS3 The Last of Us 23,346
5 X360 Minecraft 21,163
6 3DS Luigi's Mansion: Dark Moon 15,096
7 X360 Kinect Adventures! 10,715
8 PS3 God of War: Ascension 10,190
9 Wii Wii Sports 10,168
10 X360 Call of Duty: Black Ops II 9,920
Industry and Market Overview
The basic idea is that you create two targets and then either use #ifdefs or create separate files to control the
content in the two targets. Creating another target is dead simple. Just right-click on your existing target and
duplicate it. Give it the name that you want for the free app.
In your case, you'll probably want to have different icons for the Free and Paid game, so create two icon folders—
one called Free-Icons and the other called Paid-Icons. Put them in the project folder and when importing attach them
to one of the targets.
I duplicated the original Info.plist and Prefix.pch files and gave them different names but you could use the same
names, just put them in different folders. You'll need to adjust the build settings for each target to reflect the new
You might also have less content in the free app. Just select the sounds and pictures that are only in the paid app and
in the inspector mark the Target Membership as just the paid app.
You'll also need to edit your schemes as so that you can build two versions. I just finished doing this for a project
that I'm working on and it took about two hours from start to finish to find everything that needed changed. I'm
guessing I could add another version in about 15 minutes now that I know what I'm doing.
This way of doing things is way better than duplicating the code or swapping the content out in one code base
because you can easily switch back and forth between targets to make sure everything works when you make
You could achieve this by having different XCode projects - one for each type of app that rely on common code (aka
library XCode project(s)). One XCode project would be for paid app, and would have different macros, setup
functions. The other XCode project would be for free app. Both the apps's projects can include shared sources -
which would be compiled based on macros (PAID or FREE) etc.
IOS Business Strategy
Platform Business Strategy
IOS Android Windows Mac
Device Platform No
Some Real Figures in millions
The product is a simple video game idea converted to
all electronic platforms around the world.
Angry Birds is daily played 900 min worldwide.
Sell the game worldwide targeted by
age, location, country and continent.
To view the game demo, further contact.
Product and Service Offering
Angel Investors and venture capitalists
The bullet( the product ie. the game) should pass through
all electronic device on the planet.
IOS, android, windows, mac, PCs, tablets, Ipads and all
devices on the market.
Source of income through two ways
1. Direct buying 2. Advertising for free game use
IAd , Admob, microsoft for
windows, BuySellAds.com, The Deck, Fusion Ads for MAC
IOS mobile- Objective C Xcode - iphone , ipad, ipod
Android- Java with Eclipse
Blackberry- Java with Eclipse
Windows- Microsoft Visual studio 2012
Mac – Objective C
Some Programming languages and
Game Development Process
Software Associated With Game Development
1. Designng-Adobe photoshop, Game maker
3.Level Creation-Blender and Wings 3D
5.Sound Editor-Studio 10 and Apple Logic Pro
Social Bookmarking : 500 million active user in facebook , 100 million in LinkedIn, 1 billion
video streamed youtube,
Search Engine Optimization and Search Engine Marketing
126 million blogs ,10 billion tweets , Article Marketing
Classified Online Ads
All possible ways of social media marketing
USA population-313.9 million
Population in USA age(10-34yr) -41 million
World Population(15-35yr)- 490 million
Targeted country: USA, UK, AUS, CA, NZ , most European countries, and worldwide
50% of World Population= Turnover 245 million$
Least 10% of 41 million(age 15 to age 35)= 4 million$
Eg, The investment is 100K, you get 30% of company ownership. ie, if turnover is 10
million you will get 3 million, So, when the company valuation reach to 1 billion you
get 30 million ownership. So, if it reach 10 billion, you will get 3 billion ownership as
per the rule with just 100k investment. Angry bird is the best example, started with
180k and end with 10 billion valuation.
Angel investor can track the turnover through password from all advertising
networks. So, that they can verify they are not cheated with the transactions. Every
month, the profit of 30% will be deposited into investors account with no work or just
sitting at home. All the responsibility and charge will be taken by the CEO of
Angel investor will ne notified with the journal and records within every month with
profit/loss ac transactions. So, that angel investor is satisfied the investment.
Total funds are divided for all 5 employees for project
completion and some travel expenses( general
expense, for food, travel and maintenance) (salary about
to be changed under conditions*Best estimated for top
professional in industry.)
Rockstar salary for Rockstar Developers from top company
for Rockstar Results
Game Designer: $131,000
Level Designer: $131,000
General Expense: $10,000(est)
Sometime it is a risk to handover 100K as an investment to
a new start up. But, the CEO himself take charge for their
CEO is responsible to handover all the documents asked by
the investor from all kinds of identification, to SSN and all
kinds on numbers just for verification.
All the transaction will be made online , investor can daily
chat or video conference with the CEO as well as the
management team.eg Paypal, wire transfer,
Investor can track the account of CEO as per the rule, so
that they can verify with correct use of funds.
All the funds will be in the account itself (with one
password with angel investor and CEO), investor can take
out funds anytime if unsatisfied with the project only after
certain reason of unsatisfaction.
On all aspects of game development including marketing
strategy starting from free to paid advertisement.
Angel investor will be notified regarding all the funds used
in the project including in cents. So, that angel investor can
verify that the funds are invested in well purpose.
The basic needs and expenses for travelling , arrangements
, food and services.
Hope to bring a perfect completion to the project.
Use of Funds
The product will be launched on trial basis on all
countries and on each electronic device, wherever we
see more outcome, we will more focus on
development and marketing strategy around the
country targeting specific areas and countries as per
age, sex, location and demands.
Me and Texas Instrument General Manager
RAJ KUMAR BHAUMIK
Ph no: 817-716-8856
The brand you can trust………
Registered In Florida, USA,32114.
Program management through Basecamp.
For further general inquiries and questions, please contact by email or text.
A senior student from Texas.