Uploaded byLane Goldstone
Hybrid User Interviews
The document discusses lean UX practices for software development, including collaborative user interviews. It recommends that teams plan interviews together by discussing goals and preparing questions. Both provisional and revised personas should be created to represent different types of users. During interviews, multiple people take notes, insights are synthesized as a group, and findings are shared visually. Continuous user engagement is important through methods like weekly interviews and prototypes tests. The overall approach emphasizes collaboration, visualization, and frequent customer feedback to guide an iterative development process.
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Hybrid User Interviews
- 1. Hybrid* user interviewsBalancedTeam ConferenceSeptember 25, 2011*as in “something thatispoweredbymorethan one source of power”
- 2. 1CC BY-NC-SA #LeanUX| @thinknow The origin of software development
- 3. 2CC BY-NC-SA #LeanUX| @thinknow Old-skool software development processPLAN – BUILD – TEST – SHIP – T-SHIRT
- 4. 3CC BY-NC-SA #LeanUX| @thinknow Design tried to fit inPLAN – BUILD – TEST – SHIP – T-SHIRT ^RESEARCH – DESIGN
- 5. 4CC BY-NC-SA #LeanUX| @thinknow And then, everything changedTechnology is no longer the problemProduct decisions are design decisionsContinuous customer engagement matters
- 6. 5CC BY-NC-SA #LeanUX| @thinknow Collaborative, multi-functional teams
- 7. 6CC BY-NC-SA #LeanUX| @thinknow Lean UX feedback loopTHINKMAKECHECK
- 8. 7CC BY-NC-SA #LeanUX| @thinknow Design is a core team competency, not a roleDesigner as coach/facilitatorDesigner as product stewardDesign studio/charretteDesign patterns/style guides
- 9. QuickVisualCollaborativeContinuous8CC BY-NC-SA #LeanUX| @thinknow Successful design methods are
- 10. 9CC BY-NC-SA #LeanUX| @thinknow Collaborative interview planningTeam discusses what they want to learnPrepare interview “guide”Practice asking questions, listening
- 11. 10CC BY-NC-SA #LeanUX| @thinknow Collaborative interview planning
- 12. 11CC BY-NC-SA #LeanUX| @thinknow Interview guides
- 13. 12CC BY-NC-SA #LeanUX| @thinknow Provisional personasDeclare who we think the “customer” isShared visual artifactEvolve over time
- 14. 13CC BY-NC-SA #LeanUX| @thinknow Provisional personas before interviews
- 15. 14CC BY-NC-SA #LeanUX| @thinknow Provisional personas after some interviews
- 16. 15CC BY-NC-SA #LeanUX| @thinknow Team interviewingPair interviewing (lead/backup)Multiple note-takersGroup synthesisVisual radiators and sketchboards
- 17. 16CC BY-NC-SA #LeanUX| @thinknow Pair interviewing
- 18. 17CC BY-NC-SA #LeanUX| @thinknow Multiple note-takers
- 19. 18CC BY-NC-SA #LeanUX| @thinknow Group synthesis
- 20. 19CC BY-NC-SA #LeanUX| @thinknow Visible shared interview findings
- 21. 20CC BY-NC-SA #LeanUX| @thinknowSketchboard
- 22. 21CC BY-NC-SA #LeanUX| @thinknow Continuous customer engagementFive users every Friday (Three on Thursday)“Talk to us” buttonJust-in-time recruiting
- 23. 22CC BY-NC-SA #LeanUX| @thinknow One session, multiple activitiesCollect contextDo a collaborative activityGet feedback on product or prototype
- 24. 23CC BY-NC-SA #LeanUX| @thinknow Results of collaborative design sessions
- 25. 24CC BY-NC-SA #LeanUX| @thinknow Feedback on paper prototype
- 26.
- 27. 26CC BY-NC-SA #LeanUX| @thinknow Credits and appreciationWaterfall photo, www.flickr.com/photos/zoutedrop/2297190795Innovation Games Online, Knowsy team (slide 5)Atomic Object (slides 10, 16, 17, 18)Interviewing for UX, General Assembly (Slide 11)SkillSlate (slides 13, 19, 23)Atomic Object, provisional persona posters by Jeff Patton (slide 14)DomainMatcher, Lean Startup Machine (slide 20, 24)All photos by Lane Halley unless otherwise credited
Editor's Notes
- #3 Many of the methods we use have their origins in enterprise practicesMaking software products was HARDLong planning cycles, silos, heavy documentation, handoffs
- #5 We got a lot of our methods (and neuroses) from working in this way.Designers learned to work separately and communicate with deliverables
- #8 http://luxr.co/lean-ux/9-principles-for-lean-ux/This is the UX analog to Lean Startup’s “build-measure-learn” feedback loop. Designers prefer to start with “think” rather than “make”, but the process is the same. UX people start with research that’s equivalent to the customer development interview. The innovation with Lean UX is that we choose lightweight research methods, move on quickly to make a small prototype that will prove out the riskiest concepts, and then validate that through some sort of real-world test. The most important success metric for any startup is the time it takes to move through the think-make-check (or Build-Measure-Learn) cycle
- #9 Working with lean startups, I’ve learned to beQUICK – MINUTES or HOURS not days or weeksCOLLABORATIVE – working WITH other people, not just PRESENTING to themVISUAL – using pen and paper and tape and stickies, putting things on the wall and talking about them as a groupCONTINUOUS – done often, with continuous improvement
- #10 Working with lean startups, I’ve learned to beQUICK – MINUTES or HOURS not days or weeksCOLLABORATIVE – working WITH other people, not just PRESENTING to themVISUAL – using pen and paper and tape and stickies, putting things on the wall and talking about them as a groupCONTINUOUS – done often, with continuous improvement
- #27 Thank you very much!If you want to keep in touch, you can follow me on twitter as “thinknow”