These are slides that we created based on a case study we published on our site: https://www.brafton.com/clients/case-studies/500-backlinks-for-preply/
Josh Luger - Mumbrella Keynote - October 2015Josh Luger
How publishers can adapt, thrive, and make money in the age of digital disruption," by Josh Luger. Adaptation from in-person keynote presentation at Mumbrella's Publish 2015 conference in Sydney, Australia on October 21, 2015.
Webinar: Communications Made Beautiful With Adobe - 2018-09-11TechSoup
When running a campaign for your nonprofit, it’s important to have consistency when it comes to branding and design. In this presentation, we’ll cover how you can use Adobe Illustrator and Photoshop to brighten up your collateral. You'll learn how to create consistency across brochures, social media posts, web banners, and any other relevant collateral. This is appropriate for those who are new to design and need a few tips and tricks to get started!
Josh Luger - Mumbrella Keynote - October 2015Josh Luger
How publishers can adapt, thrive, and make money in the age of digital disruption," by Josh Luger. Adaptation from in-person keynote presentation at Mumbrella's Publish 2015 conference in Sydney, Australia on October 21, 2015.
Webinar: Communications Made Beautiful With Adobe - 2018-09-11TechSoup
When running a campaign for your nonprofit, it’s important to have consistency when it comes to branding and design. In this presentation, we’ll cover how you can use Adobe Illustrator and Photoshop to brighten up your collateral. You'll learn how to create consistency across brochures, social media posts, web banners, and any other relevant collateral. This is appropriate for those who are new to design and need a few tips and tricks to get started!
Raleigh Workshop: Google 101 For NonprofitsPR Council
Raleigh/Non-Profit Workshop . Google for Nonprofits: Overview of free digital programs and tools for nonprofit organizations
Featuring: Mike Heslin (Google)
Public Good App House: Unlocking Community-Based Fundraising with #GivingAppsTechSoup
Hosted by TechSoup on November 17, 2022.
https://events.techsoup.org/events/details/techsoup-techsoup-events-and-webinars-presents-public-good-app-house-unlocking-community-based-fundraising-with-givingapps/
Cultural, religious, and marginalized communities have a tremendous amount of fundraising potential that is waiting to be unlocked. But how can your nonprofit reach these groups and encourage them to give?
Join us for an introduction to three giving apps that work closely with their community to raise more money. The presenters will share the lessons they’ve learned growing crowdfunding campaigns, and provide tips for how your own nonprofit can raise more money with your own community, building on its unique and authentic local voice and diversity.
This Public Good App House demo event will open with a special opening presentation from GivingTuesday's Lexa Wilson.
Expert Presenters
Hispanics in Philanthropy: The HIPGive digital platform mobilizes resources for social impact projects throughout the Americas. Through its suite of innovative tools, including crowdfunding, permanent digital campaigns, peer-to-peer giving, and Digital Giving Circles, people and organizations come together to create community and make an impact. HIPGive has brought together over 1,000 nonprofit organizations and 48,000 individual donors, resulting in more than $4.4 million in contributions to social impact projects.
Launchgood: Crowdfunding Incredible Muslims: LaunchGood.com believes Muslims have incredible values to share with the world. Together, they set out to build an inspired future. They are the world's largest faith-inspired crowdfunding platform, which has raised over $350 million across 152 countries from more than 1 million users.
Giving Gap: Giving Gap exists to advance racial equity in giving and mobilize positive action for Black lives and building the movement for the equitable funding of Black-founded nonprofits. Giving Gap amplifies Black-founded organizations by providing
A donor platform that allows individuals and institutions to learn about and give to vetted Black-founded nonprofits
Research, data, and reporting that documents the strengths and needs of Black-founded nonprofits
Fundraising and storytelling campaigns to mobilize giving and positive action
Rethinking Media & Marketing For The Connected EraAdam Ostrow
This is a presentation I gave at the Rethink Conference in Oslo, Norway in March 2013. It focuses on shifts in consumption trends, the evolution of mobile/social, the role of brands as content creators and innovative models I'm seeing in the media space.
Principal & Owner, Kim Sherman, and social media director, Rebecca Markarian, present how to put the PUBLIC back in public relations and what the introduction of social media to communications means to creating effective campaigns that deliver results.
Level Up Your Roadmap: How to Sell Your Product Roadmap to Your Leadership te...Shelley Reece
A product roadmap needs to both capture your product’s strategy and outline your execution plan. Because these documents are such an essential component of your job as product manager, you also need to strategize your roadmap presentation. In other words, you need to speak your executive suite’s language. In this webinar, Brett Truka, CEO of Devetry, shares his experiences and advice on how to successfully sell your roadmap to your leadership team.
ComDez an independent marketing agency that does things a little differently. We believe in the power of ideas to change behavior and deliver results. We’ll work with you across any channel, medium or platform to help transform your business.
Social Media Consultant Presentation Template
If you want to buy this presentation template, please visit http://madlis.com
Good design gets out of the way of the content you are sharing. It helps your audience focus on the content itself instead of the design.
But, it's no secret that most people dislike giving presentations. The dread of public speaking consistently ranks among the greatest fears in public surveys.
This presentation slides can help you reduce the anxiety involved with giving a presentation. Well-designed slides not only build your own confidence, they make your key points clearer to the audience.
Social Media Consultant Presentation Template
If you want to buy this presentation template, please visit http://madlis.com
Good design gets out of the way of the content you are sharing. It helps your audience focus on the content itself instead of the design.
But, it's no secret that most people dislike giving presentations. The dread of public speaking consistently ranks among the greatest fears in public surveys.
This presentation slides can help you reduce the anxiety involved with giving a presentation. Well-designed slides not only build your own confidence, they make your key points clearer to the audience.
Raleigh Workshop: Google 101 For NonprofitsPR Council
Raleigh/Non-Profit Workshop . Google for Nonprofits: Overview of free digital programs and tools for nonprofit organizations
Featuring: Mike Heslin (Google)
Public Good App House: Unlocking Community-Based Fundraising with #GivingAppsTechSoup
Hosted by TechSoup on November 17, 2022.
https://events.techsoup.org/events/details/techsoup-techsoup-events-and-webinars-presents-public-good-app-house-unlocking-community-based-fundraising-with-givingapps/
Cultural, religious, and marginalized communities have a tremendous amount of fundraising potential that is waiting to be unlocked. But how can your nonprofit reach these groups and encourage them to give?
Join us for an introduction to three giving apps that work closely with their community to raise more money. The presenters will share the lessons they’ve learned growing crowdfunding campaigns, and provide tips for how your own nonprofit can raise more money with your own community, building on its unique and authentic local voice and diversity.
This Public Good App House demo event will open with a special opening presentation from GivingTuesday's Lexa Wilson.
Expert Presenters
Hispanics in Philanthropy: The HIPGive digital platform mobilizes resources for social impact projects throughout the Americas. Through its suite of innovative tools, including crowdfunding, permanent digital campaigns, peer-to-peer giving, and Digital Giving Circles, people and organizations come together to create community and make an impact. HIPGive has brought together over 1,000 nonprofit organizations and 48,000 individual donors, resulting in more than $4.4 million in contributions to social impact projects.
Launchgood: Crowdfunding Incredible Muslims: LaunchGood.com believes Muslims have incredible values to share with the world. Together, they set out to build an inspired future. They are the world's largest faith-inspired crowdfunding platform, which has raised over $350 million across 152 countries from more than 1 million users.
Giving Gap: Giving Gap exists to advance racial equity in giving and mobilize positive action for Black lives and building the movement for the equitable funding of Black-founded nonprofits. Giving Gap amplifies Black-founded organizations by providing
A donor platform that allows individuals and institutions to learn about and give to vetted Black-founded nonprofits
Research, data, and reporting that documents the strengths and needs of Black-founded nonprofits
Fundraising and storytelling campaigns to mobilize giving and positive action
Rethinking Media & Marketing For The Connected EraAdam Ostrow
This is a presentation I gave at the Rethink Conference in Oslo, Norway in March 2013. It focuses on shifts in consumption trends, the evolution of mobile/social, the role of brands as content creators and innovative models I'm seeing in the media space.
Principal & Owner, Kim Sherman, and social media director, Rebecca Markarian, present how to put the PUBLIC back in public relations and what the introduction of social media to communications means to creating effective campaigns that deliver results.
Level Up Your Roadmap: How to Sell Your Product Roadmap to Your Leadership te...Shelley Reece
A product roadmap needs to both capture your product’s strategy and outline your execution plan. Because these documents are such an essential component of your job as product manager, you also need to strategize your roadmap presentation. In other words, you need to speak your executive suite’s language. In this webinar, Brett Truka, CEO of Devetry, shares his experiences and advice on how to successfully sell your roadmap to your leadership team.
ComDez an independent marketing agency that does things a little differently. We believe in the power of ideas to change behavior and deliver results. We’ll work with you across any channel, medium or platform to help transform your business.
Social Media Consultant Presentation Template
If you want to buy this presentation template, please visit http://madlis.com
Good design gets out of the way of the content you are sharing. It helps your audience focus on the content itself instead of the design.
But, it's no secret that most people dislike giving presentations. The dread of public speaking consistently ranks among the greatest fears in public surveys.
This presentation slides can help you reduce the anxiety involved with giving a presentation. Well-designed slides not only build your own confidence, they make your key points clearer to the audience.
Social Media Consultant Presentation Template
If you want to buy this presentation template, please visit http://madlis.com
Good design gets out of the way of the content you are sharing. It helps your audience focus on the content itself instead of the design.
But, it's no secret that most people dislike giving presentations. The dread of public speaking consistently ranks among the greatest fears in public surveys.
This presentation slides can help you reduce the anxiety involved with giving a presentation. Well-designed slides not only build your own confidence, they make your key points clearer to the audience.
Segmentation & Personalization in Email Marketing - Brafton WebinarKayla Perry
Email marketing is an incredibly powerful marketing channel - but only if you know how to leverage it the right way. This webinar covers why you should segment your email database, how to create segments and lists, how to use your email lists for max engagement, email marketing strategies and techniques to try and more. View the video recording here: https://www.brafton.com/webinar/segmentation-and-personalization-in-email-marketing/
18 Marketing KPIs to Track (And How to Calculate Them)Kayla Perry
Without actually tracking and measuring, how can you be sure that your marketing efforts are making an impact on your target audience and furthering the success of your brand? Read the full post: https://www.brafton.com/blog/strategy/which-marketing-kpis-are-the-most-important/
Visual assets support searcher intent by grabbing readers’ attention, providing additional context and clarifying concepts for visual learners. Here are 14 types of visual content to include in your digital marketing strategy.
The Search Performance Brief (SPB) is Brafton's proprietary data-driven content creation process that maximizes the likelihood of ranking for target keywords and driving qualified traffic.
Flip through these examples of the types of marketing personas we make for our clients. Contact us to learn more about our persona development services.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Is AI-Generated Content the Future of Content Creation?Cut-the-SaaS
Discover the transformative power of AI in content creation with our presentation, "Is AI-Generated Content the Future of Content Creation?" by Puran Parsani, CEO & Editor of Cut-The-SaaS. Learn how AI-generated content is revolutionizing marketing, publishing, education, healthcare, and finance by offering unprecedented efficiency, creativity, and scalability.
Understanding
AI-Generated Content:
AI-generated content includes text, images, videos, and audio produced by AI without direct human involvement. This technology leverages large datasets to create contextually relevant and coherent material, streamlining content production.
Key Benefits:
Content Creation: Rapidly generate high-quality content for blogs, articles, and social media.
Brainstorming: AI simulates conversations to inspire creative ideas.
Research Assistance: Efficiently summarize and research information.
Market Insights:
The content marketing industry is projected to grow to $17.6 billion by 2032, with AI-generated content expected to dominate over 55% of the market.
Case Study: CNET’s AI Content Controversy:
CNET’s use of AI for news articles led to public scrutiny due to factual inaccuracies, highlighting the need for transparency and human oversight.
Benefits Across Industries:
Marketing: Personalize content at scale and optimize engagement with predictive analytics.
Publishing: Automate content creation for faster publication cycles.
Education: Efficiently generate educational materials.
Healthcare: Create accurate content for patients and professionals.
Finance: Produce timely financial content for decision-making.
Challenges and Ethical Considerations:
Transparency: Disclose AI use to maintain trust.
Bias: Address potential AI biases with diverse datasets.
SEO: Ensure AI content meets SEO standards.
Quality: Maintain high standards to prevent misinformation.
Conclusion:
AI-generated content offers significant benefits in efficiency, personalization, and scalability. However, ethical considerations and quality assurance are crucial for responsible use. Explore the future of content creation with us and see how AI is transforming various industries.
Connect with Us:
Follow Cut-The-SaaS on LinkedIn, Instagram, YouTube, Twitter, and Medium. Visit cut-the-saas.com for more insights and resources.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
2. Client Overview & Results
Language is a superpower, and Preply
knows it. The online platform has
connected millions of people across the
globe with tens of thousands of language
tutors. And in doing so, it’s helped the
humans of this world understand each other
just a little better.
Why they approached us: They needed
help creating visual assets for data-led
content marketing campaigns.
At a Glance
Dozens of shares from high-profile
media outlets.
500+ backlinks.
1 viral infographic series.
200+ referring domains.
3. Our Work: The Most Translated Books of the World
Click on any image for an enlarged version.
4. RESULTS
✓ Translated into 6 languages.
✓ Going viral in multiple countries.
✓ 200+ referring domains.
✓ 500+ backlinks across more than 25 countries.
✓ $60,000 worth of backlink partnership revenue.
✓ Multiple shares from top news outlets, inducing Washington Times, and Yahoo.
✓ A backlink from Wikipedia (aka, the top-prize in any linking campaign).
5. “The quality of the design is brilliant. Results speak for
themselves, and this is one of the most successful
campaigns I’ve ever seen!”
– Daniele Saccardi, Campaign Manager at Preply
“
“The outcome of this project is huge. We can
conservatively estimate we brought in around
$60,000 of links, including syndication and
coverage from top British newspapers.”
“After going viral in Spain, we also then secured 20
placements last month in France, a notoriously hard
market. The campaign has been such a success
I’ve seen randoms on my Twitter and Linkedin
sharing the map.”
Client Feedback
Read the full case study
