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Janis Melkis @ European Innovation Academy Summer Session 2013 …

Janis Melkis @ European Innovation Academy Summer Session 2013

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Transcript

  • 1. It's All About Content Janis Melkis Mobile Content & Services Samsung Electronics Baltics
  • 2. Agenda Where is Samsung heading? How to make it BIG? Helpful tools from Samsung
  • 3. Year 2020 Where is Samsung heading?
  • 4. Mobile controled washer-dryer Android Fridge
  • 5. How to make it big, now? Insights & suggestions
  • 6. Focus: Local vs Global • Utilize Samsng specific technologies S-Pen Smart TV interconectivity (WebAPI, AllShare) Group Play (Chord) ChatON • Local focus • Be showcased and Featured globaly • Grow massive user base http://www.qminderapp.com Mobile check in Plug&Play using retail TVs, Tablets, Smartphones Cloud based, wire-free customer queing solution Pilot in Baltics, planned expansion globaly WomanLOG 23 languages 100+ countries Regulary featured
  • 7. Focus: Local vs Global Example: Multi – user note taking http://www.classnote.me/ • Be Featured in SamsungApps localy • 3x-8x increased downloads vs non- featured apps Suggestion: • Focus on education content and apps for teachers and students (Schools go through digital modernization, buy hardware but lack software) Samsung School Strong growth no. of digital classrooms Demand growing for tools and subject specific apps
  • 8. Maximize user growth before attracting investors • Participate and WIN in multiple startup events = publicity • Growing user base = proof for Your potential Feature specific on-line competitions http://developer.samsung.com Prize budget: 800k USD + Global promotion Publishing for Indie Game developers Up to 100% revenue share Global promotions / PR
  • 9. Tools to help your solutions?
  • 10. Developer Tech Docs Libraries from Samsung Discussion Board http://developer.samsung.com Development Support Testing Support Sales Support
  • 11. http://developer.samsung.com Development Support Testing Support Sales Support Libraries from Samsung
  • 12. http://developer.samsung.com Development Support Testing Support Sales Support Will your app work properly in the various android versions and devices? Does the emulator satisfy all your needs for application development?
  • 13. http://developer.samsung.com/remotetestlab/ Development Support Testing Support Sales Support
  • 14. Development Support Testing Support Sales Support Now, using Samsung Apps, your application is available throughout the world. Samsung Apps is ready for you. http://seller.samsungapps.com
  • 15. Development Support Testing Support Sales Support http://seller.samsungapps.com Find all information you need through Samsung Web Site Janis Melkis j.melkis@partner.samsung.com +371 29 33 55 11