How social and mobile is changing ecommerce with its applications. Mobile social networks are rapidly changing the face of ecommerce as we know it.

1. Cash From Clicks The Future of eCommerce in a Socialized Mobile World

2. WARNING: This next presentation is rated PG

3. Are You The ONE?

4. Who are you dude?

7. US Commercial TV Personality

8. Please Hold Your QuestionsTill The End ???

9. Who this talk is NOT for…

10. Content with “old way” Not open to new ideas He’s been on eBay since way back when it was just a US site Prefers to complain

11. ...Statistically, NO!

12. P.P.C. Created eCommerce

13. What I want When I want it The way I want to buy it

14. The New Web Experience Trilogy Personalized Unique results Location based Historical (behavior) Socialized Shareable Easy to consume Mobilized Location based App Experience

15. Interactive Evolution

16. The Web Store Walls

17. Time to grow up Competition eBay Changes Industry Economy

18. Why Social Media? A low cost solution of high end technology

19. Social Marketing Is Not A Religion

20. Deva’s Bubbles

21. The world of Social Media is enormous!

22. That’s Your Facebook Fan Page!

23. Over 1600 Social Sites (in English)

24. S.M.a.a.T - Social Media as a Test Objective research Hundreds of test Hundreds of apps Educated Opinion

25. The Dell PC $6.5 Million Twitter Case Study

27. Sold $6.5 million On Twitter Worldwide Audience WOW!

29. Numbers are in Millions so this is $52,000,000,000 Billion with a B - in Net Revenue

30. Pie Chart of Social Media’sContribution to Gross Profits

31. Pie Chart of Social Media’sContribution to Gross Profits

32. Perspective is Always Important

33. For every $10,000.00 in Dell revenue Only $1.00 comes from the social media of Twitter Excuse me?

34. The media coverage was PRICELESS!

35. Mobile is the FASTEST growing technology in history!

37. Age of Mobile Internet Users

38. Where do you access the mobile web?

39. Have you ever clicked a mobile advert?

40. Would you be interested in coupons sent to your phone?

41. What kind of coupons would you be interested in?

42. Mobile Will Devour the PC

43. It’s More Than Just Phones

44. Big Brother is… Facebook + Google + Veda Who, what, where, when, how much, what turns you on

45. The Microwave Oven

46. Focused on Technology Photo by excorne on Flikr

47. TheSocial Marketing By ColderICE

48. UGC CRM SEO Sales Brand

49. The Sales Cycle

52. Brand Marketing

57. Back To This Dude

63. Customer Relationship Management (CRM) Extending buyer lifetime Increasing buyer frequency Personalized experience

65. Social Espionage? I know what you are doing as you do it

66. Social Intelligence

67. Plug in from rapportive.com

68. User Generated ContentU.G.C. Reviews Kudos Photos Feedback Free and ongoing focus group

69. Review Tools

70. Search Engine Optimization Blogs Micro Blogs Social Bookmarking Press Releases Qualified Links High Ranking Sites Relevant Content

71. Blogging is SEO Google loves blogs High ranking Quick indexing (Caffeine)

74. Slideshare

75. http://www.youtube.com/watch?v=dP0Oe82t66k

76. 1 2 3

77. YouTube is your microsite Group playlist by theme Add tool tips Link to internal pages Make public Continue to create

79. How to create good content? Research keywords Talk about the benefits Do Not SELL! Focus on the questions Link to your site on front and back of video Post as many as possible

80. Australia Exclusive WOW Amazing Exclusive Secret The Formula How to do it!!!

82. Wordtracker

84. Follow proper SEO principles everywhere Title Description Meta Tags

85. Syndicate Your Content

86. TubeMogal a single point for deploying uploads to the top video and social networking sites

87. Simplify Everything

88. Tie Technology to Automation

89. Orphaned at the age of 7 Married at 14 Had first child at 17 Widowed at 20 Was losing her hair

90. Mixed in her Bath tub

91. Economy of FREE Sold door to door Gave free demonstrations

93. Social Network

95. Employed 3,000 First female to be a self-made millionaire Marketing technique used by Tuperware & Avon and others

97. ColderICE.com Get My Slides Via Email: John@ColderICE.com Twitter: @ColderICE Facebook.com/ColderICELinkedin/in/ColderICE John Lawson CEO 3rd Power Outlet Founder ColderICE.com