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Social Networking and Collaboration Tools for Enterprise 2.0 John Breslin [email_address] http://www.johnbreslin.com/ Enriching the Internet Experience 18 th  October 2007
A little bit about myself! 1998: Forum* on the  Irish Games Network 2000: boards.ie Ltd. Formed  2004: Researcher at DERI, NUI Galway 2008: 10 th Anniversary* Hello, World! 1990: VMS MAP.COM
What I’m going to talk about today… ,[object Object],[object Object],[object Object],[object Object]
1.  Collaborating with Social Media and Web 2.0
A move from the Web to a “social web” ,[object Object],[object Object],[object Object],[object Object]
What is social media? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Web 2.0? ,[object Object],[object Object],[object Object],[object Object]
Features / principles of Web 2.0 (O’Reilly) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web 2.0 and social media in my simple terms ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content can be… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blogging: a phenomenon for a new generation? ,[object Object]
Overview of blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The state of the blogosphere from Technorati ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Definition of wikis ,[object Object],[object Object],[object Object],[object Object]
Some uses of wikis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Wikipedia: from Gaeilge to Esperanto
Typical wiki page
Flickr, share your photos
SlideShare for presentations
The social bookmarking service del.icio.us
All Consuming, what have you read today?
Upcoming event listings and meetups
Dopplr for managing travel, tracking friends abroad
You can even share your favourite walks…
… and find others with like musical interests
TouristR for travel destination stories and info
The machine is us/ing us ,[object Object]
2.  Social Networking Services (SNSs) So Far
We all live in a social network… ,[object Object]
[object Object],[object Object],Everyone’s connected…
Milgram’s six degrees of separation theory ,[object Object],[object Object],[object Object],[object Object],[object Object]
And now a major motion picture, kind of… ,[object Object],[object Object],[object Object]
The Erdős number ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trying to make friends Valdis Marc Met Marc and I already had friends in common! I later found out my cousin Ailish also knows Andrew. The “small world” phenomenon… Latvia Uldis DERI John Dublin Clare Bros John C Andrew
“ It’s a small world after all!”, by Kentaro Toyama Kentaro Bash Karishma Sharad Maithreyi Anandan Venkie Soumya Prof. McDermott * Source: http://research.microsoft.com/toyama/talks/ Ranjeet Prof. Sastry PM Manmohan  Singh Prof. Balki Pres. Kalam Prof. Jhunjhunwala Dr. Montek Singh Ahluwalia Ravi  Dr. Isher Judge  Ahluwalia Pawan Aishwarya Ravi’s Father Amitabh Bachchan Prof. Kannan Prof. Prahalad  Nandana Sen Prof. Amartya Sen Prof. Veni
The Kevin Bacon game ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Kevin Bacon game (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What are social networking services (SNSs)? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social networking in plain English ,[object Object]
The popularity of SNSs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SNSs attracting lots of monetary / media attention ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Motivation for social network services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Big social network services (in terms of accounts) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Features of social network services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook, #8 in the world
The success of (and hype around) Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
orkut, Google’s SNS ,[object Object],[object Object],[object Object],[object Object]
Get LinkedIn to business contacts, 15 million users
OpenEco, a SNS for managing GHG emissions
Other niche SNSs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Source: Paul Gibler, Wisconsin Technology Network
Can be many links even in a small-sized SNS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is social network analysis? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Visualising your network of friends ,[object Object],[object Object],[object Object]
Network from social.ie ,[object Object]
Social network analysis in use ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Knowing too much? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3.  Enterprise Social Networking Services
Enterprise 2.0 ,[object Object],[object Object],[object Object]
Fears if employees are using external SNSs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Some negative aspects for SNSs and businesses ,[object Object],[object Object],[object Object],[object Object],[object Object]
Be careful what you post about   ,[object Object],[object Object]
What company opportunities are there from SNSs? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The positives of SNSs for business employees ,[object Object],[object Object],[object Object],[object Object]
The positives of SNSs for business employees (2) ,[object Object],[object Object],[object Object]
Quotes about blogging and business ,[object Object],[object Object],[object Object],[object Object]
Corporate social networking providers / platforms ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
introNetworks
Jive Software
Visible Path ,[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Other business uses, e.g. finding venture capital
Can an internal SNS become less “social”? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Creating your own SNS ,[object Object],[object Object],[object Object],[object Object]
Creating your own SNS (2) ,[object Object],[object Object],[object Object]
Creating your own SNS (3) ,[object Object],[object Object],[object Object]
Creating your own SNS (4) ,[object Object],[object Object],[object Object]
4.  The Future of Social Networking Services
Problems with SNSs ,[object Object],[object Object],[object Object]
First issue ,[object Object],* Source: Jyri Engestrom, “Object-Centered Sociality”, Reboot 7
Many social networking services can be boring… * Source: Jyri Engestrom, “Object-Centered Sociality”, Reboot 7
Object-centred sociality can provide meaning ,[object Object],[object Object],[object Object],* Source: Jyri Engestrom, “Why Some Social Networks Work…”
Object-centred sociality can provide meaning (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],* Source: Jyri Engestrom, “Why Some Social Networks Work…”
… can connect us to other people ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Everything we make and do…
Second issue ,[object Object]
Social network portability and reusability ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Semantic Web can help ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Semantic Web can help (2) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Friend-of-a-Friend (FOAF) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Integrating social networks with FOAF Common formats, unique URIs * Source: Sheila Kinsella, Applications of Social Network Analysis 2007
A distributed social network with FOAF ,[object Object],[object Object]
Semantically-Interlinked Online Communities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How can SIOC data be used?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Getting traction for SIOC
Where is SIOC being used already?
Disconnected social media sites can connect using Semantic Web technology
Social networking fatigue ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Social networking in 3-D ,[object Object],[object Object],[object Object]
Questions and answers ,[object Object]
Interesting links and references ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Networking and Collaboration Tools for Enterprise 2.0

  • 1. Social Networking and Collaboration Tools for Enterprise 2.0 John Breslin [email_address] http://www.johnbreslin.com/ Enriching the Internet Experience 18 th October 2007
  • 2. A little bit about myself! 1998: Forum* on the Irish Games Network 2000: boards.ie Ltd. Formed 2004: Researcher at DERI, NUI Galway 2008: 10 th Anniversary* Hello, World! 1990: VMS MAP.COM
  • 3.
  • 4. 1. Collaborating with Social Media and Web 2.0
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  • 7.
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  • 16. The Wikipedia: from Gaeilge to Esperanto
  • 20. The social bookmarking service del.icio.us
  • 21. All Consuming, what have you read today?
  • 22. Upcoming event listings and meetups
  • 23. Dopplr for managing travel, tracking friends abroad
  • 24. You can even share your favourite walks…
  • 25. … and find others with like musical interests
  • 26. TouristR for travel destination stories and info
  • 27.
  • 28. 2. Social Networking Services (SNSs) So Far
  • 29.
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  • 34. Trying to make friends Valdis Marc Met Marc and I already had friends in common! I later found out my cousin Ailish also knows Andrew. The “small world” phenomenon… Latvia Uldis DERI John Dublin Clare Bros John C Andrew
  • 35. “ It’s a small world after all!”, by Kentaro Toyama Kentaro Bash Karishma Sharad Maithreyi Anandan Venkie Soumya Prof. McDermott * Source: http://research.microsoft.com/toyama/talks/ Ranjeet Prof. Sastry PM Manmohan Singh Prof. Balki Pres. Kalam Prof. Jhunjhunwala Dr. Montek Singh Ahluwalia Ravi Dr. Isher Judge Ahluwalia Pawan Aishwarya Ravi’s Father Amitabh Bachchan Prof. Kannan Prof. Prahalad Nandana Sen Prof. Amartya Sen Prof. Veni
  • 36.
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  • 41.
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  • 44.
  • 45. Facebook, #8 in the world
  • 46.
  • 47.
  • 48. Get LinkedIn to business contacts, 15 million users
  • 49. OpenEco, a SNS for managing GHG emissions
  • 50.
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  • 55.
  • 56.
  • 57. 3. Enterprise Social Networking Services
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  • 72.
  • 73.
  • 74.
  • 75.
  • 76. 4. The Future of Social Networking Services
  • 77.
  • 78.
  • 79. Many social networking services can be boring… * Source: Jyri Engestrom, “Object-Centered Sociality”, Reboot 7
  • 80.
  • 81.
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  • 85.
  • 86.
  • 87.
  • 88. Integrating social networks with FOAF Common formats, unique URIs * Source: Sheila Kinsella, Applications of Social Network Analysis 2007
  • 89.
  • 90.
  • 91. How can SIOC data be used?
  • 92.
  • 93. Where is SIOC being used already?
  • 94. Disconnected social media sites can connect using Semantic Web technology
  • 95.
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  • 98.