Stories can have an amazing impact on us. Vivid descriptions of actions not only stimulate our language centre, they also activate the parts of the brain that deal with movement. Stories resonate with us - affect the way we think and the things we do. But how do we harness their power for learning? Storytelling in learning is nothing new, but recent learning perspectives and technologies, from immersive video to branching narratives and dynamic scoring have opened the door to new levels of involvement and impact. At the eLearning Network event held on 14th July 2016 at Avuva HQ in London, Briightwave Group's Sophie Costin shared her latest insight and experiences of working with cutting edge storytelling techniques on high profile projects with a range of global clients, exploring: • The benefit and effect of storytelling in branching learning games. • Elements and principles of creating an immersive branching story. • How to create your characters, generate content and write a story for a branching, decision-based game.