Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
CEO XEODesign, Inc. I help #VR / #AR developers create engagement w/ the 4 Keys to Fun.
Industry
Technology / Software / Internet
About
I am a game designer that reads emotions on people's faces as they play. I help companies put the 4 Keys to Fun into everything they do.
Nicole Lazzaro is a world-renowned game designer who pioneered measuring emotions on players faces as they play. She helps clients put the 4 Keys to Fun into everything that they do. Her company XEODesign unlocks human potential through play.
Voted by Gamasutra as one of the Top 20 women working in video games, and Fast Company as one of the 100 most influential women in technology Nicole is frequently cited by Wired, Fast Company, ABC News, CNET, The Hollywood Reporter, and Red Herring, XEODesign's clients include Sony, EA, Ubisoft, Sega, PlayFirst, D...
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Presentations
(30)Likes
(58)Taming the Metaverse. Advanced UX / UI Standards for AR Games.AWE NITE SF Meetup August 13, 2019
Nicole Lazzaro
•
4 years ago
XRDC Empathy in Wonderland
Nicole Lazzaro
•
5 years ago
Neighborhood economics funding kit.yancey
Runway Project
•
8 years ago
VRDC Matrix Vs Pokemon Go
Nicole Lazzaro
•
6 years ago
Eco Empathy and VR in AltSpace Lazzaro
Nicole Lazzaro
•
6 years ago
Turbo-charge you product with Game Thinking
Amy Jo Kim
•
8 years ago
5 Must Have VR Strategies for Better Games
Nicole Lazzaro
•
8 years ago
Fast Delivery DevOps Israel
Adrian Cockcroft
•
9 years ago
4 ways games make you happier nicole lazzaro xeo design
Nicole Lazzaro
•
9 years ago
The Science of Fun: 3 Ways Games Make us Happier and Save the World GSummit 2014
Nicole Lazzaro
•
9 years ago
4 Emotions that Drive Monetization in Free to Play Games GDC 2014
Nicole Lazzaro
•
9 years ago
Sam 4 keys_to_fun_xeo_design_slides_100_nl20140304
Nicole Lazzaro
•
9 years ago
4 Most Important Emotions to Monetize Free to Play Games
Nicole Lazzaro
•
10 years ago
4 Keys and Psychology of Fun from Awareness to Impact GSummit
Nicole Lazzaro
•
10 years ago
26 Time Management Hacks I Wish I'd Known at 20
Étienne Garbugli
•
10 years ago
Drivers of deforestation and forest degradation
CIFOR-ICRAF
•
11 years ago
Scrum & Kanban for Social Games
Wooga
•
12 years ago
The Power Of In-App Purchases
Noel Llopis
•
13 years ago
Pawned. Gamification and Its Discontents
Sebastian Deterding
•
13 years ago
What can we learn from games? 10 game mechanics that will make your web community more successful.
Holger Dieterich (holger-dieterich.de)
•
16 years ago
Just add points? What UX can (and cannot) learn from games
Sebastian Deterding
•
13 years ago
Fun Meters: Data Driven Design for Tilt: Flip's Adventure in 1.5 Dimensions
Nicole Lazzaro
•
13 years ago
User Experience of Reality
Jane McGonigal
•
15 years ago
Ux Week the Future of UX is Play: The 4 Keys to Fun, Emotion, and User Engagement
Nicole Lazzaro
•
13 years ago
Yahoo! Pattern Library & Social Design Patterns
Christian Crumlish
•
13 years ago
Crowdsourcing for Social Change
Amy Sample Ward
•
13 years ago
SXSW
David Cohn
•
13 years ago
PeopleBrowsr SXSW 2009 and 2010 Analytics and Sentiment Comparison
PeopleBrowsr
•
13 years ago
Content Strategy What's in it for you? at SXSW
Margot Bloomstein
•
13 years ago
Cross-Platform Mobile Apps with Ruby, MWRC
Sarah Allen
•
13 years ago
Personal Information
Organization / Workplace
San Francisco Bay Area, CA United States
Occupation
CEO XEODesign, Inc. I help #VR / #AR developers create engagement w/ the 4 Keys to Fun.
Industry
Technology / Software / Internet
About
I am a game designer that reads emotions on people's faces as they play. I help companies put the 4 Keys to Fun into everything they do.
Nicole Lazzaro is a world-renowned game designer who pioneered measuring emotions on players faces as they play. She helps clients put the 4 Keys to Fun into everything that they do. Her company XEODesign unlocks human potential through play.
Voted by Gamasutra as one of the Top 20 women working in video games, and Fast Company as one of the 100 most influential women in technology Nicole is frequently cited by Wired, Fast Company, ABC News, CNET, The Hollywood Reporter, and Red Herring, XEODesign's clients include Sony, EA, Ubisoft, Sega, PlayFirst, D...
Tags
games
lazzaro
nicole lazzaro
emotion
vr
4 keys to fun
xeodesign
virtual reality
gear vr
gdc
augmented reality
ar
4 keys
follow the white rabbit
design
play
hololens
oculus
game design
four keys to fun
game
magic leap
xeoplay
video games
ux
sxsw
usability
player experience
fun
viral
nicole
gdc09
augmented world expo
ui
vive focus
vive
xr
art
mr
mobile
casual games
tilt world
gamification
4keys 2fun
user experience design
fiero
social games
keys
bosear
unscramble the oracle
gdc20
gdc 2020
gdc summer
gdcsummer
gdc2020
ar games
audio design
spatial audio
spatial computing
audio
bose ar
microsoft
digital twin
hololens 2
awe2019
awe19
awe
hollolens
google daydream
google cardboard
emotions
empathy
xrdc18
xrdc2018
xrdc
console games
computer games
community management
harassment
abuse
community
#gdc2018
#gdc18
gdc18
narrative spaces
narrative
holodeck
pokemon go
matrix
mixed reality
story
altspacevr
environment
vrdc2016
vrdc
user experience
future
unreal
vrxusa
vrx
4k2f
vrusa
unity
epic
design thinking
white rabbit
unite15
unite
rabbit
film
#sdc2014
gear s
psychology of fun
samsung developers conference
#sdc
smart home
samsung
dose
depression
happiness
cxytocin
dopamine
#gamification
#gsummit
#gsummit2014
gdc 2014
gdc14
skiing
snowboarding
gamif
#casualconnect
free to play
f2p
gsummit
leanstartup
casual connect
engagement
ab testing
tilt
play testing
metrics
tilt flips adeventure in 15 dimensions
uxweek2010
px
ux week
interaction design
player experience design
world of warcraft
wow
farmville
zynga
sxd
gdc10
uxd
massively multiplayer online games
mso
massively social online
mmo
social media
viral distribution
baychi
twitter
developers
conference
igames
#igsummit2009
distribution
summit
@nicolelazzaro
xeodeisgn
social
See more