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Mast head
Image partially covers the title of the magazine(only
if the magazine is well known)

                                                             Positioning statement
                                                                 -> the magazines
Top left aligned or if the title is big                          line of promotion
or in bigger font, may take up the                               for itself/ethos
whole top section of the magazine.                               -> above or below
                                                                 the title.
Big font to make it unique to the
rest of the text.
Barcode


   Website
   under or
   above the
   barcode


Issue number
                                                                        Date is next to
is also next
                                                                        the barcode
to/close to the
barcode.



           Price is under or next to the barcode     Usually at the bottom right and
           in small print. The more expensive        can be horizontal or vertical
           the magazine is, the smaller it will be
           stated.
Buzzwords


 Used to suggest it is
something special to
this magazine e.g.
‘New’ ‘Plus’ and
‘Exclusive’.
Images



                                  One main image-usually
                                  of a well-known person
Direct address used (looking
directly at audience)




                                  Mid shot or close-up
•   3-4 colours max                     Colour scheme
•   Simple and plain schemes
•   Generally primary colours                                   Here, there
                                                                colour scheme is
•   Colours don’t clash
                                                                black white gray
                                                                and red. The
                                                                background
              There magazines, both                             being gray
              have the colour scheme                            makes the red
              as black white and red.                           white and black
              The colours each stand                            text stand out.
              out and don’t clash.



                                        Here, the colour
                                        scheme is black white
                                        and gray. This
                                        magazine would stand
                                        out if put next to
                                        coloured magazines.
Text



                                                      Frame/fit around the main image.
Main cover line
anchors the main                                    Cover lines; Ambiguous on purpose to
image. The main cover                               draw the reader in. Short and ‘snappy’
line has larger font                                so the target audience/reader doesn’t
than the other cover                                lose interest. Cover lines are always
lines.                                              written in capitals.; All cover lives use
                                                    the same bold simple text.


                                                    Sub line- Adds information to the cover
                                                    line, not always making the cover line
                                                    clear, they do this on purpose to make
                                                    the target audience read the cover line
                                                    and want to buy the magazine to read
                        The greater the price the   and understand the cover line and the
                        smaller it is stated.       story.
Fonts mainly used are;                 Text continued...
• Serif font (with hooks and flicks)
• Sans serif fonts (plain font)
• Times new roman
• Ariel




    Smaller subsidiary images
    which link to other stories
    inside the magazine or the
    cover lines.

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Media blog powerpoint edited

  • 1.
  • 2. Mast head Image partially covers the title of the magazine(only if the magazine is well known) Positioning statement -> the magazines Top left aligned or if the title is big line of promotion or in bigger font, may take up the for itself/ethos whole top section of the magazine. -> above or below the title. Big font to make it unique to the rest of the text.
  • 3. Barcode Website under or above the barcode Issue number Date is next to is also next the barcode to/close to the barcode. Price is under or next to the barcode Usually at the bottom right and in small print. The more expensive can be horizontal or vertical the magazine is, the smaller it will be stated.
  • 4. Buzzwords Used to suggest it is something special to this magazine e.g. ‘New’ ‘Plus’ and ‘Exclusive’.
  • 5. Images One main image-usually of a well-known person Direct address used (looking directly at audience) Mid shot or close-up
  • 6. 3-4 colours max Colour scheme • Simple and plain schemes • Generally primary colours Here, there colour scheme is • Colours don’t clash black white gray and red. The background There magazines, both being gray have the colour scheme makes the red as black white and red. white and black The colours each stand text stand out. out and don’t clash. Here, the colour scheme is black white and gray. This magazine would stand out if put next to coloured magazines.
  • 7. Text Frame/fit around the main image. Main cover line anchors the main Cover lines; Ambiguous on purpose to image. The main cover draw the reader in. Short and ‘snappy’ line has larger font so the target audience/reader doesn’t than the other cover lose interest. Cover lines are always lines. written in capitals.; All cover lives use the same bold simple text. Sub line- Adds information to the cover line, not always making the cover line clear, they do this on purpose to make the target audience read the cover line and want to buy the magazine to read The greater the price the and understand the cover line and the smaller it is stated. story.
  • 8. Fonts mainly used are; Text continued... • Serif font (with hooks and flicks) • Sans serif fonts (plain font) • Times new roman • Ariel Smaller subsidiary images which link to other stories inside the magazine or the cover lines.