This document discusses techniques for using persuasive language, including using facts, personal experiences, triples of related ideas, rhetorical questions, emotive language, intensifiers, and numbers or figures. It provides examples for each technique to help effectively persuade someone through written or spoken messages. The overall goal is to learn how to craft persuasive communications through applying different rhetorical devices.

1. Persuasive Language
Week 8
Summer Course

2. Persuasive language
• Have you ever had a situation when
you needed the right words to
persuade someone to do something?
What did you do?

3. Persuasive language
• You can learn techniques say or write
a persuasive message.

4. Persuasive language
Use facts
1

5. Persuasive language
• It is well known that …
• We all know that …
• …
1

6. Use
personal
experiences
2
Persuasive language

7. Persuasive language
• A few years ago/Once/One day
…
• I have a memorable experience
about …
• I’d like to share my experience of
…
• I had terrible/great experience
with …
1

8. Use triples
3
Persuasive language

9. Persuasive language
• Fibre, calcium and iron are
important for good digestion,
strong bones and increased
energy.
1

10. Use rhetoric
questions
4
Persuasive language

11. • Who doesn’t want to be
healthy, after all?
Persuasive language
1

12. Use emotive
language
5
Persuasive language

13. • This luscious butternut
squash soup is especially
soothing and comforting
as the days get cooler.
Persuasive language
1

14. Use
intensifiers
6
Persuasive language

15. • Drinking plenty of water is
extremely important to
keep your body hydrated.
Persuasive language
1

16. Use
numbers
and figures
7
Persuasive language

17. • On average, it takes a child 15
exposures to a new food
before they try it.
Persuasive language
1

18. Thank you!
Summer Course