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Science dissemination 2.0: Social media for researchers

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In this workshop (Master in Translational Medicine-MSc, University of Barcelona's Faculty of Medicine-Hospital Clínic, 14 March 2018) I summarised the benefits which can be gained from use of social media (specially blogs, Twitter and other socialnetwork sites) to support research activities, and I provided examples of these innovative emerging resources as tools for scientific communication related to translational medicine, as well as discussed their implications for digital scholarship. Structure of the lecture: Introduction, Altmetrics, Active listening, Blogging, Microblogging, Networking, Sharing, Health 2.0, Resources, The ten commandments, References To deepen, Conclusions

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Science dissemination 2.0: Social media for researchers

  1. 1. Master in Translational Medicine-MSc University of Barcelona, 14 March 2018 Science dissemination 2.0 Social media for researchers Xavier Lasauca i Cisa @xavierlasauca https://www.flickr.com/photos/jasonahowie/8583949219/in/gallery-davidmbusto-72157668330325270/
  2. 2. #MTMSD20
  3. 3. • To get new information • To increase the impact and visibility of research papers • To engage with fellow researchers and meet new collaborators • To improve a researcher's public profile, build your on line reputation and thus competitiveness • As part of the research process Using social media can be really beneficial: https://www.flickr.com/photos/mkhmarketing/8540717756
  4. 4. https://www.flickr.com/photos/67623309@N07/6286036061 Overview
  5. 5. https://www.cartoonstock.com/directory/e/evolution_of_man.asp The homo mobilis!
  6. 6. https://www.theguardian.com/technology/2017/feb/15/dutch-led-scheme-smartphone-traffic-lights-whatsapp#img-1
  7. 7. Source: Mobile Is Eating the World, by Benedict Evans
  8. 8. https://www.smartinsights.com/internet-marketing-statistics/happens-online-60-seconds/
  9. 9. http://www.nature.com/news/online-collaboration-scientists-and-the-social-network-1.15711
  10. 10. Altmetrics!
  11. 11.  Track the dissemination of research beyond academia  Show the attention, reception, and response to a published work prior to it being cited  Can be applied to non-traditional research outputs like data-sets and blog posts  Show research impact in real-time — scholars and journals don’t have to wait for their score to be released, like in the Journal Citation Reports Source: Enter Alternative Metrics: Indicators that capture the value of research and richness of scholarly discourse https://www.flickr.com/photos/nirak/512878595
  12. 12. • Adams J, Loach T. (2015). Altmetric mentions and the communication of medical research. • Maggio LA, Leroux T, Meyer HS, Artino AR. (2018). Exploring the relationship between altmetrics and traditional measures of dissemination in health professions education. https://www.flickr.com/photos/interactive-content/29441904066/ References
  13. 13. http://ec.europa.eu/research/openscience/index.cfm?pg=home&section=monitor It’sEurope!
  14. 14. https://tinyurl.com/H2020AGA
  15. 15. “This is me and my digital circumstance” Miquel Duran
  16. 16. R20=LC3S
  17. 17. LC3S Listen Create Communicate Connect Share
  18. 18. Listen
  19. 19. Create https://www.flickr.com/photos/128817307@N02/15243403263
  20. 20. http://www.altmetric.com/blog/interactions-here-in-the-blogosphere/
  21. 21. Motive A: Visibility Motive B: Networking Motive C: Information increase own impact connect with peers be up to date be found by peers and other stakeholders stay in touch with colleagues be part of a conversation present self/own work be(come) part of a community anticipate trends Source: (Micro)blogging Science? Notes on Potentials and Constraints of New Forms of Scholarly Communication, by Cornelius Puschmann
  22. 22. http://sociologicalimagination.org/archives/13910
  23. 23. It increases your visibility within academia. It increases your visibility outside academia. It increases your visibility more than a static site. It’s a great way of making connections. It makes it easier for people to find your published work. It’s a great way to promote events and call for papers. https://www.flickr.com/photos/anonymouscollective/4263193267
  24. 24. https://www.flickr.com/photos/miuenski/5887393036/
  25. 25. http://rrresearch.fieldofscience.com/
  26. 26. “The purpose of keeping the blog is to give me a semi-public place to describe the ongoing process of doing and thinking about my lab’s research. I hope I’ll use it to describe or explain (mainly to myself) the scientific issues I'm thinking about: - what experimentswe’ve done - what the resultswere if they worked (or possible explanations for why they didn’t work) - what experiments I think we might do or should do when time and resources permit.” Rosemarie (‘Rosie’) Redfield
  27. 27. http://rrresearch.fieldofscience.com/2010/12/arsenic-associated-bacteria-nasas.html
  28. 28. http://www.fonamental.cat/
  29. 29. http://blogs.lse.ac.uk/impactofsocialsciences/
  30. 30. • LSE Impact Blog. (2012, February 24). Five minutes with Patrick Dunleavy and Chris Gilson: “Blogging is quite simply, one of the most important things that an academic should be doing right now”. [Blog post]. • Dunleavy, P. (2014, December 28). Shorter, better, faster, free: Blogging changes the nature of academic research, not just how it is communicated [Blog post]. • Dunleavy, P. (2016, January 25). How to write a blogpost from your journal article in eleven easy steps. [Blog post]. • Mollett A., Brumley C., Gilson C., Williams S. (2017, May 25). So you’ve decided to blog? These are the things you should write about. [Blog post]. http://maxpixel.freegreatpicture.com/Internet-Report-Information-Blogging-Blogger-Blog-970722 References
  31. 31. Communicate https://www.flickr.com/photos/30767852@N00/3460078384/
  32. 32. http://blogs.lse.ac.uk/impactofsocialsciences/2012/04/19/blog-tweeting-papers-worth-it/
  33. 33. http://www.nature.com/naturejobs/science/articles/10.1038/nj7538-263a
  34. 34. http://www.flickr.com/photos/shovellingson/6800803601/ The Importance of Being Hashtag
  35. 35. A B C D
  36. 36. 1 2
  37. 37. A player more with pulmonary embolism? Teletovic, Varejão, Mickel... Tall players, lot of flights... Are they a risk group? #basketball #pulmonary
  38. 38. Is there anything as rewarding for a researcher as responding to a hypothesis in a short time?
  39. 39. Except for the very end of this process – submitting the paper to the journal for peer- review – none of this way of working bears the least bit of resemblance to how I was trained to be a scholar. Source: Using Social Media to Enhance Your Research Activities, by Brian Kelly
  40. 40. Twitter has very direct, and very relevant implications for those in Public Health
  41. 41. It’s a great way to get information you otherwise wouldn’t At conferences, Twitter is invaluable for stimulating discussion and finding out what is happening in other sessions For lecturers, Twitter can contribute to discussions and deepen understanding The way we translate information is changing https://www.flickr.com/photos/47400163@N05/7846842772
  42. 42. #ISMBECCB
  43. 43. Using Twitter, you can join conversations with other delegates Delegates write short comments and quote speakers and you can ask for clarification, ask questions, offer opinions and thoughts Even if you’re not at the conference, you can still be involved https://www.flickr.com/photos/47400163@N05/7846842772 Twitter in Conferences
  44. 44. http://www.flickr.com/photos/72211347@N00/327122302# I am a researcher and I am on Twitter… Now what?
  45. 45. http://blogs.lse.ac.uk/impactofsocialsciences/2011/09/29/twitter-guide/ http://www.lwec.org.uk/sites/default/files/TwitterTips.pdf
  46. 46. • Wheeler, T. (2015, August 21). Permission to tweet? The underlying principles of good science communication are all about sharing. [Blog post]. • Haustein, S. & Costas, R. (2015) Identifying Twitter audiences: who is tweeting about scientific papers? • Ortega, JL. (2017, December 4). Academic journals with a presence on Twitter are more widely disseminated and receive a higher number of citations. [Blog post]. References
  47. 47. Connect https://www.flickr.com/photos/58754750
  48. 48. General networks Specific networks
  49. 49. Share https://www.flickr.com/photos/rohitchhiber/6038689637
  50. 50. Articles and presentations (Slideshare, issuu) Social bookmarking (Delicious, Diigo) Images (flickr, Instagram) and videos (YouTube) Bibliographic data management (Zotero, Mendeley) Video chats (Skype, Google hangouts)
  51. 51. Slideshare
  52. 52. Delicious
  53. 53. Google hangouts http://www.youtube.com/watch?feature=player_embedded&v=4sfQg9IKO8A
  54. 54. http://contemplativemammoth.wordpress.com/2013/01/02/six-ways-to-use-google-hangouts-for-academic-productivity/
  55. 55. Instagram
  56. 56. https://www.flickr.com/photos/xav/3678466365 #Health20
  57. 57. http://www.nejm.org/doi/full/10.1056/NEJMp0900702 Ultimately, the Internet provides a powerful communications channel, but it is health care professionals and the public who will best determine how to use this channel for surveillance, prevention, and control of emerging diseases.
  58. 58. Image:CNBC
  59. 59. http://www.yelp.es/barcelona
  60. 60. http://www.ncbi.nlm.nih.gov/pubmed/?term=25124281 Based on observations in this study and the increased usage of social media, we posit that online illness reports could complement traditional surveillance systems by providing near real-time information on foodborne illnesses, implicated foods and locations.
  61. 61. http://www.nature.com/nbt/journal/v27/n10/full/nbt1009-888.html
  62. 62. https://www.flickr.com/photos/mkhmarketing/8468788107 Resources
  63. 63. 4 rules of infographics design by @ pere_rovira 1. - is + 2. Amount - quality - context 3. Be careful about lying and 4. statistics.
  64. 64. https://www.flickr.com/photos/56695083@N00/4464828517/ ©PhotobyKatBPhotography Ready?
  65. 65. Strategy • Define objectives about online presence (as individual researcher or research group) • Explore the tools and choose the most appropriate • Develop your network • Encourage feedback and discussion http://www.flickr.com/photos/ybot84/7850997682/
  66. 66. The ten commandments
  67. 67. 10 Simple Steps to Building a Reputation as a Researcher, in Your Early Career 1. Register for an ORCID identifier 2. Register for information hubs: LinkedIN, Slideshare, and a domain name of your own 3. Register for Twitter 4. Write and share a 1-paragraph bio 5. Describe your research program in 2 paragraph 6. Create a CV and share it 7. Share (on Twitter & LinkedIN) news about something you did or published; an upcoming event in which you will participate; interesting news and publications in your field 8. Make writing; data; publication; software available as Open Access 9. Set up tracking of your citations, mentions, and topics you are interested in using Google scholar and Google alert, 10. Find your Klout score, H-index. Source:MicahAltman,sBlog http://nepalireporter.com/21956/paul-van-dyk-returns-uae/
  68. 68. Top 10 tips to get started 1. Explore online guides (start with this). 2. Do some “lurking” (look at examples of good practice). 3. Locate pertinent and relevant online sources (e.g. who to follow on Twitter, interesting bloggers). 4. Start using content aggregation and curation tools (e.g. RSS, Diigo). 5. Identify a few key tools and start with those – know your limits! 6. Develop your network (e.g. LinkedIn, Twitter). 7. Join academic social network sites (e.g. ResearchGate, Mendeley). 8. Create your own website 9. Start blogging and twittering about your research (or whatever else takes your fancy!). 10. Keep your purpose and audience in mind. Source:IntroductiontoSocialMediaforresearchers,byGillesCouzin http://www.forbes.com/pictures/eeel45jfeg/1-tiesto-22-million/
  69. 69. Researcher Blog Twitter Social media Science dissemination Personal brand +Online reputation +Visibility +Impact +Prestige +Influence http://www.flickr.com/photos/waywuwei/4611542919/sizes/o/
  70. 70. https://www.flickr.com/photos/funksoup/403990660 To deepen…
  71. 71. http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjournal.pbio.1001535?utm_source=&utm_medium=&utm_campaign=
  72. 72. http://connectedresearchers.com/online-tools-for-researchers/
  73. 73. • Konkiel, S. (2016, July 8). A ‘quick and dirty’ guide to building your online reputation. [Blog post] • Innovations in Scholarly Communication. Universiteit Utrecht. • Social media en investigación. Lydia Gil. https://www.flickr.com/photos/frosch50/21492514468
  74. 74. • Public Consultation: ‘Science 2.0’: Science in Transition European Commission. 2014 • Emerging reputation mechanisms for scholars European Commission. 2015 • Making Open Science a Reality OECD. 2015 • Open Innovation, Open Science, Open to the World: a vision for Europe European Commission. 2016 • Next generation metrics European Commission. 2017 https://www.flickr.com/photos/european_parliament/10943216394
  75. 75. Conclusions https://www.flickr.com/photos/niaid/14861104355
  76. 76. .
  77. 77. Because sharing isn’t just nice; it’s absolutely critical. Terry Wheeler xavierlasauca.cat https://www.flickr.com/photos/eightysixfilms/6176735010/

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