Ideo Case

Ideo Case
Written Case Analysis – IDEO Product Development IDEO faces the decision of whether it should
shortcut its product development process to meet a client's time frame, or request a product launch
extension so that IDEO has enough time to carry out a complete development process. IDEO's
client, Handspring, has requested that IDEO create a competitor to the Palm V, which IDEO helped
to develop. IDEO faces the task of reconfiguring a palm–like product that meets Handspring's desire
to provide a lower–cost palm product with interchangeable cards and an enhanced design aesthetic
that will appeal to a larger customer base. Dennis Boyle, former team leader on the Palm V project
and soon–to–be leader on the Visor project, must decide whether or not ... Show more content on
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Similarly, the Ladder of Inference approach is a step–by–step process that begins with a mass
quantity of data and through a series of steps reaches a final conclusion (Noonan, 2). The Ladder of
Inference process also encourages the decision maker(s) to effectively communicate concerns and
questions with team members through advocacy and inquiry (Noonan, 4). The decision is the result
of a collective effort and discussion, similar to the manner in which product development decisions
are made within IDEO. The Ladder of Inference approach begins with a large accumulation of
available information from which specific data is selected and then interpreted; the interpreted data
is then used as the basis for forming a conclusion (Noonan, 3). Advocacy and inquiry come into the
Ladder of Inference process when the decider(s) is trying to reach a decision from the set of
interpreted data (Noonan, 4). Boyle is encouraged to involve his team in his decision making
process through back–to–back exchange of describing his understanding and position on the
situation and then asking thought–provoking questions. By advocating, Boyle would concretely
state his reasoning for accepting or rescinding Handspring's offer with the time constraints. His team
would understand the justification behind the decision and be able to specifically identify what
qualifying
... Get more on HelpWriting.net ...

Impact Of Technology On The Film Renting Industry And The...
INTRODUCTION
In the past decade, the world and the markets alike have experienced rapid change and this change
continues at an ever increasing pace. New products emerge in every field resulting in the creation of
needs; people have never been aware or thought of. According to Hamel (2000 p18), "the latitude of
innovation has never been broader –if only our minds can stretch to it".
Innovation is the successful development and application of new knowledge, disruptive innovation
therefore, is an innovation that disrupts or alters the market drastically. Disruptive innovation or
technology as opposed to sustained technology, which is a steady linear improvement or an
incremental technological development, but the introduction of a new approach that has the potential
to completely transform an existing or create a new industry.
The aim of this paper is to discuss the benefits and disadvantages of disruptive technologies and
assess their impact of this on the movie renting industry and the management of an organization
technological assets
Chapter 2 Disruptive Innovation Literature Review
This chapter is aimed at providing a context of the theory of disruptive innovation (DI) an
examination of its representation in the academic literature. Section 2.2 explains the history, usage
and evolution of the term, including the identification of important articles, authors and themes.
Introduction to Disruptive Innovation Theory
It is an indisputable fact that innovation lies at

The Challenge of Breakthrough Innovations
The Challenge of Breakthrough Innovations
Table of Contents
"The Breakthrough".............................................................................................2
Dilemma/ Struggle of Established Firms.....................................................................3
Rules for Innovation..............................................................................................4
Building An Ambidextrous Organization....................................................................6
Conclusion and Recommendations............................................................................8
Reference............................................................................................................9
Appendix...........................................................................................................12
"The Breakthrough"
One dictionary definition of breakthrough is: "a significant and dramatic overcoming of a perceived
obstacle, allowing the completion of a process." But what really makes an innovation a
breakthrough (radical, disruptive) one, rather than incremental, from ... Show more content on
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Furthermore, the rules and requirements that support the breakthrough–generating environment will
be addressed. Subsequently this paper will try to answer the question how an ambidextrous
organization can be built. The final part of the paper is dedicated to recommendations and
conclusion.
Dilemma/ Struggle of Established Firms
The idea of implementing radical/ disruptive innovation in mature firms is discussed in the article of
Richard Leifer; Gina Colarelli O'Connor and Mark Rice, "Implementing radical innovation in
mature firms" revealing the fact that there is increasing evidence of breakthrough innovation in the
competitive marketplace today, but there is uncertainty on whether it is worth risk taking today?!
And especially large established firms face this dilemma; they have grown excellent at managing
operational efficiencies and building customer loyalty. But will they be able to take wise decision
when it comes to radical innovations and face the chaos associated with commercialization of
breakthroughs. Subsequently, some companies actually made it possible, for example IBM, with a

new generation of communication chips, describing an innovation aimed to increase switching
speeds and reduce

Impact Of The On Renting Industry And The Management Of An...
INTRODUCTION
needs; people have never been aware or thought of. According to Hamel (2000 p18), "the latitude of
incremental technological development, but the introduction of a new approach that has the potential
to completely transform an existing or create a new industry.
The aim of this paper is to discuss the benefits and disadvantages of disruptive technologies and
assess their impact of this on the movie renting industry and the management of an organization
technological assets
Chapter 2
LITERATURE REVIEW
This chapter is aimed at providing a context of the theory of disruptive innovation (DI) an
examination of its representation in the academic literature. Section 2.1 explains the history, usage
and evolution of the term, including the identification of important articles, authors and themes.
Section 2.2 explains the types of disruptive Innovation2.1 Introduction

Zara's Case Study
1. What is Zara's value Proposition? How does it differ from its Competitors?
"Zara has pioneered leading–edge fashion clothes for budget minded young adults through a tightly
integrated vertical structure that cuts delivery time between a garment's design and retail delivery to
under three weeks (against the industry norm of three to six months)" (Grant, 2010, p.212)
According to Clayton Christensen in order to process you Value Proposition you must look at the
following (Harvard Business Review)
Zara's value proposition is that it offers its customers cutting edge fashion at very affordable prices.
It actively seeks out what styles are "hot" in the fashion world. After Zara has identified the latest
trend it can have the ... Show more content on Helpwriting.net ...
4. Marketing & Sales:
Zara broad offering meets its customer's demands quickly. This is due to management's almost
instantaneous response to changes in customers' needs (Ghemawat et al, 2006).
Zara's prices consider the cost of exporting and market conditions of the store's location (D'Andrea
et al, 2003) instead of the traditional application a cost plus margin.
Zaras inventory turnover is higher than their direct competition (at 10.67% versus H&M at
6.84%) (D'Andrea et al, 2003). Constantly changing stock encourages sales and increase the average
visits to stores per customer (Kotler et al, 2009).
5. Service:
Traditional supply chains take a supplier centric/push view with a focus on what a business is trying
to sell rather than a focus on customer's demands (Kotler et al, 2009). Zara's supply chain adopts a
vertical structure which is mainly demand driven with cycle times being kept to a minimum which
allows information to be acted upon quickly (Grant, 2011).
Zara's Supporting Activities (4)
1. Infrastructure
Zara IT supports the interaction between the different departments throughout the entire company.
2. Human Resource Management (HRM)

Zara focus on HRM is evident in their hiring of newly graduated designers with fresh ideas and
energy from the local areas.
3. Technology
Highly

The Innovator 's Dilemm When New Technologies Cause Great...
MSCI 422, Fall 2015
BOOK REVIEW
Anmol Tripathi
20467600
Christensen, Clayton M. The Innovator 's Dilemma: When New Technologies Cause Great Firms to
Fail. Boston, Mass.: Harvard Business School, 1997. Print.
The Innovator's Dilemma
A book report
Chapter 1: How Can Great Firms Fail? It is possible for established, well–known and admired
companies to be unable to maintain their hold as the leader in their respective industries when faced
with certain types of technological change. "Disruptive" innovations
The leading firms failed because they failed to strategically invest the required resources and
commitment to enter the initial market for an emerging technology to develop it from there. The
firms were "held captive" by their customers, as the highlighted attributes of the emerging
technology was of no interest to them (e.g. power of equipment over smaller size); therefore,
innovation and product development by established firms focused mainly on sustaining their target
trajectories for revenue and performance. This was due to fear of eating away at revenue from
existing products that had well–researched markets and an established customer base; therefore,
they would delay their release of new technologies until it's too late, when entrant firms already
have economically mature versions available in the market.
Disruptive technologies that topple the established firms are relatively straightforward on the other
hand, using pre–existing parts or methods in a novel way or

Book Summary: Measuring Your Life
Measuring My Life Clayton M. Christensen, a brilliant professor at Harvard Business School wrote
an influential book named "How Will You Measure Your Life". Combined with his personal life
experiences, he applied several business management and innovation theories to the study of
personal success and happiness, summarizing the theories that could assist us with balancing
personal and professional life. By exploring the answers to three important questions, how to be
happy in a career, how to make sure that the relationship with family members is an enduring source
of happiness, and how to live a life with integrity, Christensen showed that we need to keep
motivated as well as spend our time happily and wisely, by paying attention to not only money and
our career, but also our families, relationships and self–achievement. Taking my personal
perspective into consideration, I would like to briefly discuss some enlightenments I have learned
from the article and how these enlightenments could be applied to my life at present and in the
future, by focusing on the combination of the ... Show more content on Helpwriting.net ...
This process is just like the strategic management process in an organization. The first, and the most
important step is to identify the purpose of my life. It is only after I have figured out what my vision
of life is that I can formulate and implement appropriate strategies to spend my time, energy and
talents wisely. As for me, I wish I could become a positive, progressive, accomplished professional
with physical and financial health, possess a happy family and harmonious interpersonal
relationships, as well as own an open mind and a passion for experiencing something new in my
life. Therefore, for every important stage in my life, I will seriously consider this vision to make
wise

Taobao's Success
Taobao's Success 1
Taobao's Success
The most successful C2C E–business platform in China
Chenlei Shi
865313
IT IS 600
Professor Robert Testa, Jr.
September, 18, 2010
Taobao's Success 2
Abstract
With the great speed of economic globalization, E–Business is developing in a surprising speed
through the wide–spread of information technology. Nowadays, there are a lot of big E–business
corporations such as Amazon, E–bay focus on different E–business model and field. However when
these international companies carving up the global market, some local enterprises also growing up
and want to share this big cake.
Taobao (www.taobao.com), a Chinese–based company which is a leading platform for C2C personal
transactions, was founded in 2003 ... Show more content on Helpwriting.net ...
Until 2005, this
Taobao's Success 5 problem was solved by eBay–Each, but without doubt, eBay–Each lost its
advantage in credit transaction.
Third, eBay–Each used advertisement blocking tactics to fight Taobao. In 2003, the biggest three
portal in China (Sohu, Sina, 163) made a deal with e–Bay that they would never use Taobao's
advertisement. To fix this problem, Taobao use a lot of traditional medium such as newspaper, TV or
subway stops, bus, road advertising. Moreover, Taobao also made a co–operation with Yahoo, using
Yahoo's search bid, investing 2 million keywords. Then Taobao increased the keywords to 3 million,
and the hits up to 6million in one day. That made Taobao beyond its opponent in two key indicators,
accounting for the initiative in future competition. Furthermore, another difference in Taobao's
advertisements, their membership in the trading process could feel lively culture of family. Fourth,
eBay–Each and Taobao had a significant understianding gap in market positioning. EBay–Each have
their global strategy and want to do business with the people who are 30–40years old. While
Taobao's strategy is localization, and its target population was also younger than its counterpart. Last

but not least, Taobao encouraged their buyer and seller makes private transaction, and supported a
convenient platform. One example is the communication tool for members in a timely manner –
Live Messenger. If the user enters a shop, just the owner is also

Amazon : Amazon And Its Disruption
4
AMAZON
Amazon And Its Disruption
Assignment number 5a1, DB8004–02, Winter 2015
Michael Raye Tucker
Capella University
104 Brett Drive
Elizabethtown, Ky mtucker28@capellauniversity.edu Instructor: Dr. Marbury
AMAZON 1
Introduction
Within this paper, an overview of strategy, innovation, planning, and ethics is provided in
correlation with a case study examination of the application of these concepts as they pertain to
Amazon. Amazon.com initially formed and incorporated as an e–commerce company on May 28,
1996. For over twenty years, Amazon has been a very strong performing company regarding sales of
on–line retail items. Electronic devices such as the Kindle Fire, merchandise obtained from third
party sellers, are sold ... Show more content on Helpwriting.net ...
For this reason, there are many companies in today?s marketplace (global or domestic) that fail to
have a strategy (Porter, 1996). Is it because the threat comes from outside the company because of
changes when dealing with technology, or did the behavior of the company?s competition radically
change (Porter, 1996).
The three components of a good strategy statement are scope, advantage, and the objective
(Rukstad, 2008). Furthermore, strategy statements must begin with the definition of the end that the
strategy is trying to achieve (Collins and Rukstad, 2008). Business leaders have been studying the
theory of strategy for years with no clear answer on what the definition of strategy is. Most business
leaders today tend to think about strategy in many different ways. Furthermore, there are those who
believe that if you analyze what is present, anticipate any changes that may occur within the
company?s industry; it is only then that one can plan on how the company will succeed in the future.
However, the company must still understand that there are those leaders who exist that think
planning for the future is too difficult, and they would rather see their strategies evolve organically.
Harvard professor and strategy expert Michael Porter, explains how a company?s strategy

The Flight of the Kitty Hawk
The Flight of the Kitty Hawk
HP did many things correctly when addressing the challenges for disruptive change. For instance,
they organized a smaller team of "hungry" individuals from marketing, manufacturing, and research
and development that moved the project away from the core group essentially acting as a small
startup business. The smaller group was motivated to establish itself and prove their product was
worthy of funding and upper management support. They also differentiated themselves by choosing
team members that were uninterested in maintaining status in the company mainstream way of
thinking. HP allowed a lot of leeway to the Kitty Hawk team in making decisions and providing
financial backing to the project's ... Show more content on Helpwriting.net ...
I would still want to get the product to market quickly while having the versatility to make changes
on the fly. To find new markets I would expose the product to consumers through experimental
trials. This would expose the product to potential clients and consumers and allow our development
team to get feedback on consumer needs and wants as well as help us define changes necessary to
make the product more appealing and usable. Instead of propelling the product forward based on
profitability goals and measures, the idea would be to let the new and emerging market help us
define our product while our product defines the new market. For example, when Seymour and
White went to the electronics trade show in Chicago in search of their market, both them and
Nintendo stumbled upon each other. Seymour and White were introduced to a market that they
hadn't considered in gaming, and at the same time, Nintendo was introduced to a want or need they
had in game storage that they had not yet considered.
Another example of a company that has been successful in creating disruptive technology is Apple.
At around the same time that Nintendo was creating its place in the market, Sony came around with
a series of portable music devices such as the "Walkman" and the portable CD player. Soon after,
Apple introduced the Ipod which is more compact than either of Sony's products. The Ipod also
allowed for more

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You Call That Innovation?
Companies Love to Say They Innovate, but the Term Has Begun to Lose Meaning
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By
LESLIE KWOH
Updated May 23, 2012 2:42 p.m. ET
Got innovation? Just about every company says it does.
Companies throw the term "innovation" around but that doesn't mean they are actually changing
anything monumental. Leslie Kwoh reports on digits.
Businesses throw around the term to show they're on the cutting edge of everything from technology
and medicine to snacks and cosmetics. Companies are touting chief innovation officers, innovation
teams, innovation strategies and even innovation days.
But that doesn't mean ... Show more content on Helpwriting.net ...
innovation strategy consultant Alex Kandybin.
In addition, four in 10 executives say their company now has a chief innovation officer, according to
a recent study of the phenomenon released last month by Capgemini Consulting.
The findings, based on an online survey of 260 global executives and 25 in–depth interviews,
suggest that such titles may be mainly "for appearances."
Most of the executives conceded their companies still don't have a clear innovation strategy to
support the role.
Jeff Semenchuk, who was named Hyatt Hotels Corp.'s H –1.08% first chief innovation officer in
August, says there is "nothing fluffy" about his job.
The hotel chain recently interviewed hundreds of guests and concluded that "we're all kind of stuck
in the past," he says of the industry.
He oversees experimental initiatives at eight newly designated "lab" hotels around the world.
Among his projects: a new process that has an iPad–toting concierge meet guests at the airport and
check them in.
Innovation is hardly a new term. The word, which derives from the Latin noun innovatus, meaning
renewal or change, appeared in print as early as the 15th century, according to Robert Leonard,
chairman of Hofstra University's linguistics program.
As companies have sped up product cycles, the word has come to signify not just doing something
new but also doing it more quickly, he says.
Campbell Soup, for example, says

Why Is Elephants Can 't Dance? : Inside Ibm 's Historic...
10 Books Every District Manager Should Read or Listen too
Nobody knows everything right off the bat. Some people have better instincts than others but most
great leaders strive for self improvement. As a manager it's your responsibility to educate yourself as
best you can and apply that new found knowledge in your professional and personal relationships.
Being a boss is not just about giving orders, it's about communicating and encouraging innovation.
Knowing district managers have a crazy schedule here is a list of 10 books that are also available as
audio books so you can listen to them in your car or while you exercise.
Subscribe now and you could win a one year membership to audible.
Who Says Elephants Can't Dance?: Inside IBM's Historic Turnaround by Louis V. Gerstner
This book is a great example of how a leader must adapt and reinvent a company that must change
in the face of disruption. The author talks about how manager must be part of the solution and not
just supervisors with a checklist. Gerstner gives great lessons on how to view your company and
take failures as opportunities to grow.
2. The Amazon Way: 14 Leadership Principles Behind the World's Most Disruptive Company by
John Rossman
Rossman gives an overview of amazon's leadership principles and how amazon tackles large
projects. This book focuses on the 14th leadership principles that guided and shaped the culture of
the company. It's filled with insightful stories that will inspire you and

Case Study: Xerox
Case Study: Xerox
1. What kind of strategic planning process (bottom–up or top–down) did Xerox follow for its
turnaround? What inference can you make about the effectiveness of this approach?
The entrance of new competitors gave Xerox tough challenges moving forward, and specific
processes had to be changed to maintain a level of competitive advantage. Top–down was the
strategic planning process used by Xerox. Top–down planning is the process of clarifying the
objectives and putting together a plan to achieve those goals through the top–down (Tran, 2016).
The framework is achieved and then passed down gradually to the lower levels of the organizational
hierarchy. Once Mulcahy was appointed CEO, she acted quickly and boldly to stop the financial ...
Show more content on Helpwriting.net ...
Xerox invented many of the technologies that we have come to use on a daily basis; including the
mouse, ethernet, graphical user interface, and the idea of integrated office networking. Perhaps one
of the many reasons Xerox does not get the credit due to them is their failure to convey the benefits
of the technologies they invented; technologies they naively shared with Steve Jobs and one of his
software engineers (Bill Atkinson). In a deal that allowed Xerox to buy 100k shares of what would
become known as Apple, Jobs was given several tours of the PARC facilities where he first
encountered PARC's prized Alto personal computer. A PARC engineer went so far as to conduct a
demonstration for Jobs; complete with a mouse, ethernet, email, the opening and closing of
"windows", and more. Jobs left that tour and went back to Apple demanding his team change their
course. The result was the Macinotsh computer (Gladwell, 2011). What most of us fail to realize is
that Apple's inspiration for the Macintosh came from the Xerox Alto. Xerox PARC was truly
futuristic which ultimately resulted in the competition coming from behind and stealing their glory
and the benefits that came along with it. A lesson for all: never let the competition hustle harder than

Global Wine War 2009: New World vs. Old World Competitors
Global Wine War 2009: New World versus Old
1.Discuss critically the competitive advantages of New World wine producers and contrast these
against their Old World competitors.
The New World wine producers including Australia, Argentina, Chile, South Africa, and the United
States have several strategic advantages over their Old World competitors. Most significant is how
each of the wine producers in New World competitive economies are free to innovate, creating
disruption and value creation that are redefining centuries–old processes. In the best–selling book
The Innovator's Dilemma (Christensen, 2007) Dr. Clayton Christensen of Harvard University
discusses how new market entrants, unencumbered by decades or in some cases centuries of
government intervention and high cost structures, can quickly overtake a market and establish
market dominance. The role of disruptive innovation in redefining value chains is a core message of
his research and book (Christensen, 2007). This is exactly the same dynamic occurring between the
New World and Old World wine producers. At the center of the New World win producing nations'
competitive advantage is the freedom and immediate economic benefits of innovation.
The scope of the innovation expertise that New World wine producers have is value–chain wide in
scope, and in–depth enough to completely re–order manufacturing, fermentation, distribution
channel, pricing, marketing and customer service (Cholette, 2009). New World wine producers

Case Study : Ecton Inc.
Summary
Ecton Inc. has innovated a new concept echocardiograph imaging system. This concept challenges
the conventional use of imaging system which was dominated by HP, Acuston, and ATL. Ecton Inc.
has made their product compact and mobile as compared to conventional imaging system which
weighed more than the average NFL Linesman. Now that Ecton Inc. is in the final phase of the
product development cycle they have two options. First is that Ecton Inc. should rollout the product.
This will require considerable capital input and similar strengths in marketing, sales and production
as they have in the engineering team. Second option which was also their original plan in the Phase
3 plan (March 1998) was to be acquired by an established Large company who already have the
skills to market the product and have established distribution channels. This report focuses on
Ecton's market position, examines its future choices and offers a recommendation.
Industry
The echocardiography industry is dominated by HP, Acuston, ATL and Toshiba. Their CR4 is 90%
which represents a highly consolidated industry. Out of the all these HP alone has a market share of
64%.This is a well–established market with big established manufacturers, making barriers to entry
very high.
Value Chain:
Supplier power: Here the suppliers would be engineers and scientists who research to find the best
technology in imaging system. They are not concerned about wealth but are more interested in
getting the prestige

Ecton-Individual Case Analysis
1. How does the Ecton machine differ from the existing technology in the market? What
characteristics/application does it have that are similar to that of conventional machine? What
characteristics/applications are different?
The existing ultrasound technology in cardiology was constantly focusing on improving image
quality and providing better quantitative information to response to clinical demands, dreaming that
one day it could substitute the expensive imaging techniques such as MRI. Some established
companies had developed sophisticated edge detection algorithms that can obtain biomechanical
characteristics of the heart; others had developed machines that have superior image quality or even
worked on 3–dimensional ... Show more content on Helpwriting.net ...
Therefore, established companies such as HP and Acuson were constantly pursuing sustaining
technology to meet the clinical demands. The black arrow in the graph below shows the sustaining
development that the established companies pursuing.
However, Ecton did not follow the giant's step. Instead, its goal was to develop a Doppler
echocardiography instrument that was compact and easy to use for the alternative market such as the
ICU and emergency room or even the customers in developing countries. The type of work Ecton
performed can be described as "disruptive technology" as it has introduced a very different package
that mainstream customers historically value. Ecton's approach fulfilled the characteristics defined
by the disruptive technology, as summaries below:
Competes with the non–consumption & create new value network or target the low end market
segment–Ecton planned to introduce its machines in markets outside the traditional cardiology
settings, such as ICU and outpatient clinics which can be considered as niche market at that point of
time. In addition, customers in the developing nations who cannot afford the conventional echo
machine are considered as low end market.
Lower performance than the traditional product–Although Ecton's machine can produce the same
high quality image as the conventional machine, it offered fewer features and less versatility.
Higher ancillary performance than the traditional product–As the conventional machine is

Testing
Concentrated Knowledge™ for the Busy Executive www.summary.com
Vol. 25, No. 11 (3 parts) Part 1, November 2003 Order # 25–26
FILE: STRATEGIC MANAGEMENT
®
Creating and Sustaining Successful Growth
THE INNOVATOR'S SOLUTION
THE SUMMARY IN BRIEF
Roughly one company in every ten is able to sustain the kind of growth that translates into an
above–average increase in shareholder returns over more than a few years. Once a company's core
business has matured, the pursuit of new platforms for growth entails daunting risk – to put it
simply, most companies just don't know how to grow, and pursuing growth the wrong way can be
worse than no growth at all. In The Innovator's Dilemma, Clayton Christensen showed how
companies that ... Show more content on Helpwriting.net ...
The Disruptive Innovation Model l Prog ress
Pace o in Sustain g Inno vation s
f Te
gica chnolo
Performance That Customers Can Utilize or Absorb Disruptive Innovations
Range Of Performance That Customers Can Utilize
Time
Three Elements of Disruption
There are three critical elements of disruption (these were first identified in the book, The
Innovator's Dilemma and are illustrated in the chart at right): ● A rate of improvement that

customers can fully use or absorb. This is represented by the dotted line. ● A rate of improvement
that goes beyond what customers can fully use or absorb. The pace of technological progress almost
always outstrips the ability of customers in any given tier of the market to use it, in part because
companies keep striving to make better products that they can sell for higher profit margins to their
most demanding, high–end customers. This rate of improvement is shown by the two solid lines in
the chart. ● A distinction between sustaining and disruptive innovation. A sustaining innovation
targets those demanding, high–end customers with better performance than previously available,
whether that performance is an incremental improvement or a breakFor Additional Information on
how to know whether your idea has disruptive potential, go to: http://my.summary.com
through, leapfrog–over–competitors variety. Disruptive innovations do not attempt to bring better
products to

Similarities Between a Global Leader and an Effective...
A global leader has a lot of things in common with an effective innovator and one of the principal
similarities between the two involves their ability to coordinate teams with the purpose of achieving
goals in a limited amount of time and with as little impediments as possible. It is only safe to say
that innovation is a team sport and that a global leader thus needs to focus on this concept in order to
be able to assist his subordinates in meeting deadlines.
In most cases global leaders feel that it is not up to them to come up with innovative solutions.
"Rather, they feel responsible for facilitating the innovation process." (Dyer, Gregersen, &
Christensen) Even with the fact that being an entrepreneur in many cases means having to criticize
creative individuals for failing to play an active part in the actual production process, there is much
more to being a global leader. Such a person basically needs to employ complex attitudes in order
for him or her to be able to cooperate effectively with all of his or her subordinates.
Effective innovators are in some situations less concerned about matters like discipline or
accountability. This is why it is difficult for many global leaders to be able to adopt attitudes that
would involve innovation, as they are unwilling to take risks and thus believe that they should solely
concentrate on increasing profits through employing rational actions. Similar to how global leaders
are reluctant to consider innovation as a strategy

A Case Of Social And Disruptive Innovation
Usually, technology entrepreneurs are motivated to open a business because they believe they have
an innovative product or service that meet a demand from society and can generate profit.
Sometimes, their proposal are innovative indeed, and sometimes not. In this context, identify
innovation opportunities and challenges are crucial to define the company's business model and,
consequently the plan for the success. This case study will evaluate the company Fairphone in this
regard. First, we will introduce the company briefly followed by its business model. Then, we will
present the SWOT analysis that will be the base for this study. After that, we will explain why we
believe that Fairphone is a case of social and disruptive innovation. Next, we will indicate the
concept of opportunity and challenges that will guide the analysis. Finally, the innovation
opportunities will be detailed, including the possible counterpoints identified when appropriate, and
the same will be done with the challenges before the case study conclusion. Fairphone is a company
from Netherlands that was founded in 2013. On the one hand, at first sight, it may seem that its main
activity is to produce smartphone in a responsible way. Additionally, it is possible to think that the
business doesn't look to work massively, because, until now, according to Abel, B. V. (2014), the
company's CEO, it sold about 52,000 mobiles of its unique product that is in its first edition. This
number doesn't look so

Personal Statement On Finding Passion
I personally have struggled with finding passion in my career. My undergraduate degree is in
business with an emphasis in accounting, which I chose mainly due to the vast array and availability
of jobs. Furthermore, I have passed the Uniform Certified Public Accounting exam, which has
contributed to the stereotype that I enjoy the accounting profession. Nonetheless, the accounting
career field is not where my passion resides, but I have found that I have a knack for performing the
job responsibilities associated with it and have achieved quick career growth doing so. However, the
growth I have experienced in my career has not been strictly related to performing accounting work,
but by finding ways to integrate my passion of finding ways to use available technology resources to
efficiently perform my job duties. In doing so, I have also found a passion for helping others become
more efficient by teaching them the concepts and ways I have used to become more efficient. This
passion has enabled me to be more effective in confronting inevitable organizational changes by
adapting to changes and solving problems with agility and flexibility. In doing so, I have taken a
leadership role within my organization in helping guide other employees in confronting similar
challenges. Additionally, I have found that I must practice patience with other employees who may
not be as agile in adjusting to changes. By providing a mentoring spirit and taking the time to help
other

Health Wearable Technology
Health Wearable Technology !1 The Future of Health Wearable Technology and it's Impact on
Healthcare Industry Prashanth Nimmagadda Texas A&M University– Commerce Health
Wearable Technology !2 Table of Contents
Abstract.........................................................................................................3
Introduction.....................................................................................................4 Review of the
Literature......................................................................................6
Methodology...................................................................................................8
Findings........................................................................................................9 Summary, Conclusion
and Recommendations...........................................................11
References.....................................................................................................12 Appendix
A...................................................................................................14 Health Wearable Technology !3
Abstract Innovations in technology paved way for a new category of ... Show more content on
Helpwriting.net ...
The questions sought to reveal consumer behavior towards health wearables, usage and adoption
lifecycle. This also provides us interoperability of data integration with the clinical workflow by
healthcare organizations. Data Collection Process Self–administered questionnaire survey consisting
10 questions were distributed as handouts. This medium is particularly chosen because the study
itself is on newer technologies and the feedback for the survey is quick. Study Participants The
recipients were various groups who consist of top–income, technology enthusiasts, health conscious
and young people across various age groups. Health Wearable Technology !9 Chapter 4: Findings
Survey Description A self–administered questionnaire survey was conducted to determine the
awareness, usage, adoption and future purchase of health wearables and the technology on the
whole. It's interesting to note that about 80% of the respondents across the age intervals believe that
health wearable technology has a huge potential to make healthcare more affordable and convenient.
Of the 100 respondents, the younger adopters who fall under the age group 18–34 either own a
modern health wearable such as Jawbone, Fitbit and Nike Fuelband and the remaining are looking
forward to adopt the

Pillary
Three Pillars Essay
Shacola Columbus
Grand Canyon University: UNV 504 Innovation and Entrepreneurship
December 24, 2014
The college of business has three very distinctive pillars that help the college of business move a
positive direction. The three pillars are servant leadership, entrepreneurial spirit, and innovation
these are pillars that the college base there learning on. While looking at all three pillars you can see
how they all play a role with each other. The first pillar were actually go in depth into is servant
leader. Servant leader is finding out what the people needs and putting them first. Servant leaders
help others and also meet their environment need that's located around them. A servant led ... Show
more content on Helpwriting.net ...
The article shows behaviors that relate to this section of innovation, health care is so expensive and
not available to many people due to the business innovation model. Innovation for many people
believes it means making products and services that's needed better and better as time goes on.
Having servant leadership and innovation, entrepreneurial spirit will follow into the organization.
Entrepreneurial spirit is taking the approach to seeking change, and having the attitude and or
mindset that question innovation. Also thinking of change services that will help the continuous
improvement for an organization. Two Must–Haves for Growth: Entrepreneurial Spirit and Focus on
Core Competencies is article that was written by Richard chaifetz looks at the most important core
competencies to help a company with sustainable growth and profit. He encourages people to
clearly define the core competencies and living by them, and having an entrepreneurial value system
and maintaining that value system while the company growths. While doing these two things
companies will continue to grow and a place in the future. The behavior is practical in the
Entrepreneurship spirit section by showing the thinking and or the mindset of change and the
attitude.
All three pillars that were mentioned Servant leadership, innovation, and entrepreneurial spirit
related to

Professional Development Plan
Professional development is the development of new or existing skills, knowledge and aptitudes to
improve one's marketablilty, portability, performance and self worth (McKellar, 1996). This paper
outlines my top three professional goals, resources required for achieving these goals, and a resource
constrained schedule. The strategic formulation of my goals, required resources and schedule
coalesce to form my Professional Development Plan (PDP). The first goal is a short term goal
required for financing the second goal which is my medium term goal. The final goal is a long term
goal that is loosely coupled with my second goal.
Goal 1: Develop and Launch an Integrated Organic Agricultural Project in One Year
This section provides an ... Show more content on Helpwriting.net ...
Also, provided is a brief description of the steps I intend to take to achive my goal. Moreover, I
submit an explanation of how these steps utlilizes my personal strengths of financial acumen and
being a quick learner; and exposes my weakness of sometimes taking on too much projects.
Goal 2 Narrative
I love studying new things and this has propelled my desire for lifelong learning. Completion of the
DBA programme would satisfy my quest for new knowledge and lay the foundation for a rewarding
career in business with specialization in Information Systems. Therefore, with a strong background
in project management, I propose the following steps to accomplish my goal; a) phase 1 – pass all
core courses; b) phase 2 – pass all specialized courses; and c) phase 3 – successfully defend my
doctoral thesis.
I will be funding my DBA education and training from personal resources. While, there are other
options such as loans and scholarships, I have chosen this pathway to accomplishing my goal to
minimize disruptions to my programme from failure by funding organizations to meet tight payment
deadlines. Consequently, I can focus totally and my coursework and exhibit my techniques for quick
learning. Nvertheless the DBA programme is one of the multiple projects that I am pursuing and I
have to always guard against spreading myself too thin.
Goal 2 Resources
Book by Stephen

The Positive and Negative Impacts of Technologies on...
Introduction Technologies have the ability to revolutionize enterprises, making them more
customer–centric and giving them the ability to be more resilient in the face of significant and often
unforeseen change. The intent of this analysis is to evaluate and describe five specific areas where
IT represents a significant risk to a company's competitive advantage. Second, this analysis
concentrates on the five specific areas in an enterprise where IT can support and strengthen
enterprises' core competitive advantages. Third, one of the five major risks faced by a company is
evaluated in terms of how it could be mitigated to reduce risk and deliver significant value to the
enterprise. The fourth and final step of this analysis is the evaluation of a one of the advantages, and
how it can be accentuated and strengthened to ensure a company's ongoing successful operation.
One of the most interesting factors with regard to technology's benefits and risks is how mercurial it
can change over time. As Professor Clayton Christensen have often shown in his many case analyses
published in the best–selling book The Innovator's Dilemma, there is greater need for agile, value–
driven competitors even in the most stable and slow–growth market (Gebhart, 1998). The
assessment of several industries in The Innovator's Dilemma underscore just how effective
technology combined with creativity can be in creating innovation, at the levels of disruption that
Apple achieved under the guidance of

Disruptive Innovation
DARE
TO
DISRUPT!!
DARE
TO
DISRUPT!!
Theme: Means to tackle disruptive innovation
Name: Prasun Kumar Das
PGPM Participant, Batch 1114
Information Management
S. P. Jain Institute of Management & Research
Mobile – +91 7506793925
DISRUPTION – The New Age Competitive Strategy
Everything is fair in love and war; and competition in a business environment is like a cold war.
Innovation has always been the major strategy used by businesses around the world to stay
competitive. The traditional paradigm of innovation was to improve the performance of the existing
technology, thereby steeping up the performance trajectory. However, value creation for customers
may be much simpler than high performing technology. There is ... Show more content on
Helpwriting.net ...
They have an open mindset; instead of reacting to changes around they become the change, and
have successfully able to uplift the customer's expectations and level of acceptance. They never fall
prey of self–complacency and bring up their own brand of disruptive innovations in the market.
Innovation – SUSTAINING vs. DISRUPTIVE
For any form of innovation there are two perspectives. The product perspective gives the
performance standard of the innovated technology. The customer perspective gives an idea on how
the innovation is being perceived by the customers.
| Sustaining Innovation | Disruptive Innovation | Product Perspective | Scales up the performance of

the existing products | Radical product value proposition; underperforms current market standards |
Customer Perspective | Improvisation that mainstream customers appreciate – Competence
enhancing | Few niche customers appreciates it in the beginning |
An innovation that disrupts the market today gets into the sustaining innovation mode until they
reach up to the customer's threshold expectation. When that level is reached, any further sustaining
innovation makes it vulnerable to disruption. So, a disruptor today becomes vulnerable to disruption
in future.
Fig. 1: The graph showing shelf life of a technology in a disruption model
SUSTAINING (S)
SUSTAINING (S)
DISRUPTIVE (D)
DISRUPTIVE (D)
CUSTOMER ACCEPTANCE LEVEL
CUSTOMER ACCEPTANCE LEVEL
Performance

ENTRY 2,
DISRUPTIVE INNOVATIONS
In this essay I will describe and explain the causes and consequences of disruptive innovation.
Firstly I will write about what dualism is, why it is important and how to achieve it. I will continue
with describing difficulties, which may occur on a company's path towards it, namely overshooting
and inability to recognize the start of a new industry cycle. Further on, I will go deeper in the
reasons, why incumbents fail to recognize the new entrants on the market, specifically "attack from
below" and other discontinuous patterns of change. In the end I will describe some of the responses
taken by established companies to disruptive technologies.
In today's world when competition is such a big factor, ... Show more content on Helpwriting.net ...
This phenomenon was first identified by Gilfillan in 1935, and he named it "sailing ship effect". It
describes the way, how even though existing players on the market are often aware of approaching
discontinuities, they still pursue with their current trajectories with success in the short term.
Furthermore, the true significance of disruptive technology even in Christensen's conception of it is
not its displacing of established products. Rather, it is a great means for enlarging and broadening
markets and providing new functionality. And according to Utterbacks' explanation: "The degree to
which the market was expanded by the innovation seemed to be the strongest factor favouring new
entrants", a possible conclusion might be that this leads to a never–ending circle.
Nonetheless, some companies have developed different strategies to keep themselves on top.
Firstly, there are companies, which pursue the strategy of entering the market created by outsiders,
in a role of a follower. They allow small pioneers to lead the way into new market territory. For
example: IBM let Apple, Commodore and Tandy define a personal computer (Christensen, Bower,
1995).
The second possible response taken by the incumbents is creating a new market by corporate
venturing. It means using a start–up to create their own disruptive technology from a separate
organization. The start–up would obtain a lower profit margin than the

Technology And Its Impact On The Film Renting Industry And...
INTRODUCTION
needs; people have never been aware or thought of. According to Hamel (2000), "the latitude of
incremental technological development, but the introduction of a new approach ... Show more
content on Helpwriting.net ...
Schumpeter in his book, The Theory of Economic Development (1912, 1936), provoked scholars to
emphasize the relevance of innovation as the driver of economic growth and structural change.
Schumpeter (1942) argues that economic growth is achieved through creative destruction in a
capitalist regime. In this process the old is being continuously destroyed and consequently freeing
up resources for the new
Disruptive Technology (DT) was first introduced by Bower and Christensen in a seminal journal
article (Bower and Christensen, 1995). Christensen (1997) concept of disruptive innovation to
describe innovation that has destructive effects towards of existing mainstream incumbent firms the
competitiveness the introduction. Disruptive innovations are innovations that aim at improving a
product or service that the market is not expecting (Grant, Hackney, & Edgar, 2010) and their
continual improvement and refinement often leads to the removal of entrenched industry incumbents
(Grant, Hackney, & Edgar, 2010) ,which leads to the disruption of the mainstream market
The term is further developed in the book by Christensen, The Innovator's Dilemma (Christensen,
1997).In Christensen second book, the Innovator's Solution, (Christensen & Raynor, 2003) co–
authored with Michael E. Raynor, the terminology was changed to Disruptive Innovation because
there was an extension of the concept to apply to services and business

The Importance Of Disruptive Technology
Contents
1 Introduction 2
1.1 Background 2
1.2 Scope and Purpose of the report 2
2 The Importance of the Internet 3
2.1 What is the Internet? 3
2.2 How has the internet caused disruptions? 3
2.3 What are the aftermaths of the internet as a disruptive technology? 4
2.3.1 Information loss 4
2.3.2 Loss of financial information 4
2.3.3 Decreased privacy 4
2.3.4 Reputation 4
3 Conclusion 5
3.1 Social Networks 5
3.2 E–commerce 5
3.3 Learning and Education 5
3.4 Media 5
4 References 6
1 Introduction
1.1 Background
The term Disruptive Technology describes a technological product that has been created and has had
a ground breaking effect which has in turn shaken up the industry, disrupting the existing market.
The new innovation can be used by companies as competitive advantage by altering and enhancing
the way in which their business is conducted. This is in accordance with Clayton M. Christensen, a
Harvard Business School professor (1997).
The biggest and most disruptive technology that has impacted the industry at large has been the
Internet with the emergence of Mobile Internet. It has also been deemed as the most powerful source
of communication all around. It has given rise to the term of "Internet of Things" (IoT), (Evans,
2014). According to Gartner, it has become evident that IoT exclusive of PCs, tablets and
smartphones will have, by the year of 2020, increased massively.
The internet has taken over all legacy forms of media, communications and has greatly affected all

Push Approach References A Top Down Leadership
Uniquely, various leaders in organizations have faced a similar struggle where their chosen career
does not necessarily correspond with their passion. However, they have risen to a leadership
position by identifying ways to be passionate about work. This often takes the form of embracing
change in an organization, becoming adaptable and flexible to overcome challenges while being
agile in solving problems. As they do so, organizations come to respect their abilities, praise their
accomplishments and drive their careers. This ultimately creates passion for leaders as they come to
understand that their contributions do matter. As these leaders gain power, they must understand
where they came from and that there are various other employees who feel stuck and unable to make
a difference. It is up to leaders to use the three levels of pull to achieve their potential.
Specifically, pull is counterintuitive to the push methodology that corporate America has
traditionally used to achieve results. The push approach references a top–down leadership approach
where employees are forced into certain roles that meet the organization's needs without considering
an employee's own interests. Through this, it is easy to see why countless workers in corporate
America lack passion for work – they are not given a chance to contribute in a manner that is
conducive to their personalities. Alternatively, pull works from a bottom–up approach where
organizations access workers when needed.

Innovators Dna
(Continued from front flap)
is the Horace
Beesley Professor of Strategy at the Marriott School, Brigham
Young University. He is widely published in strategy and business journals and was the fourth most
cited management scholar from
1996–2006.
is a professor of leadership at INSEAD. He consults to organizations around the world on
innovation, globalization, and transformation and has published extensively in leading academic and
business journals.
is the Robert and Jane
Cizik Professor of Business
Administration at Harvard
Business School and the architect of and the world's foremost authority on disruptive innovation.
"Businesses worldwide have been guided and in uenced by e Innovator's Dilemma and
e ... Show more content on Helpwriting.net ...
Christensen
All rights reserved
Printed in the United States of America
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No part of this publication may be reproduced, stored in or introduced into a retrieval system, or
transmitted, in any form, or by any means (electronic, mechanical, photocopying, recording, or
otherwise), without the prior permission of the publisher. Requests for permission should be directed
to permissions@hbsp.harvard.edu, or mailed to Permissions, Harvard Business
School Publishing, 60 Harvard Way, Boston, Massachusetts 02163.
Library of Congress Cataloging–in–Publication Data
Dyer, Jeff.
The innovator's DNA : mastering the ﬁve skills of disruptive innovators/
Jeff Dyer, Hal Gregersen, Clayton M. Christensen.
p. cm.
ISBN 978–1–4221–3481–8 (hardback)
1. Creative ability in business. 2. Technological innovations.
3. Entrepreneurship. I. Gregersen, Hal B., 1958– II. Christensen,

Clayton M. III. Title.
HD53.D94 2011
658.4 '063–dc22
2011008440
The paper used in this publication meets the requirements of the American
National Standard for Permanence of Paper for Publications and Documents in Libraries and
Archives Z39.48–1992.
100092 00 i–vi r1 rr.qxp
5/13/11
6:52 PM
Page v
Contents
Introduction
1
Part One
Disruptive Innovation Starts with You
1
The DNA of Disruptive Innovators
17
2
Discovery Skill

Case Study : Blue Ocean Strategy
Blue Ocean strategy:
There are some tool produce to help implement blue ocean strategy. The Eliminate–Reduce–Raise–
Create (ERRC) Grid is the matrix that help execute blue ocean strategy with the four action
framework: eliminating, reducing, aising and creating. ERRC Grid help company to remain on their
competitive factors. Eliminating and reduce the factor that the transitional industry take it for
granted can help the new strategy to remain unique from the transitional market. Nevertheless,
raising and creating some unique competitive factor the transitional market never or seldom offered
that is above the industry standard. With all these "Four Actions Framework" the company can
escape the transitional red ocean market by activate a new blue ocean market and create a new value
curve. (Kim & Mauborgne, 2005)
According to Professor W. Chan Kim and Professor Renée Mauborgne "Blue ocean strategy makes
sense in a world where supply exceeds demand". (Kim & Mauborgne, 2005). The real estate market
in Taiwan is the case of the supply exceeds demand at the unstable equilibrium. If the real estate
industry could implement blue ocean strategy to come out with a new demand with an uncontested
market space that separate from the transitional real estate market, the house market would
gradually move to a normal stable equilibrium by establish a bond of value for both suppliers and
buyers. In the Blue Ocean strategy, company create a new strategy with the different value
proposition

What Is Disruptive Technology?
What is Disruptive Technology?
Disruptive technology is a new method of doing things that originally does not meet the needs of
obtainable customers. It tends to unlock new market and destroy old ones. A disruptive Technology
is a technology that creates a new market and value network and which has the potential to
eventually disrupt an existing market and value network, or they can even displace established
market leading firms, or products and alliances. The term was defined and phenomenon analyzed by
Clayton M. Christensen beginning in 1995.
Not every innovations/technology are disruptive, even if they are revolutionary. A disruptive
technology is one that displaces an established technology and shakes up the industry or a ground–
breaking product that creates a completely new industry.
Here are a few examples of disruptive technologies:
The personal computer (PC) displaced the typewriter and forever changed the way we work and
communicate.
The Windows operating system 's combination of affordability and a user–friendly interface was
instrumental in the rapid development of the personal computing industry in the 1990s. Personal
computing disrupted the television industry, as well as a great number of other activities.
Email transformed the way we communicating, largely displacing letter–writing and disrupting the
postal and greeting card industries.
Cell phones made it possible for people to call us anywhere and disrupted the telecom industry.
Disruptive

Netflix and Disruptive Innovation
Background
Who is the king of the movie rental industry? Is it Blockbuster, Redbox or Netflix? Blockbuster was
the king of VHS rental with their brick and mortar stores for more than 20 years. Netflix was the
first to market with the idea of shipping DVDs directly to consumer's homes but are now focusing
their resources and attention to online streaming. Netflix is slowly getting out of the DVD and Blu–
ray rental game by raising the prices of their DVDs and Blu–rays. Netflix is spending more money
to increase the size of their online library for streaming. The two companies that are battling it out to
be the king of the rental industry are Redbox, a company owned by Coinstar Inc., and Blockbuster.
This paper will focus on how ... Show more content on Helpwriting.net ...
Other companies have used Disruptive Innovation to come in at the bottom of a market and focus on
a lower cost and change the way consumers purchase goods and services, changing the market
forever. One of the best examples of this type of Disruptive Innovation was Toyota. Toyota came
into the American market and offered inexpensive cars that offered very view features and small 4
cylinder engines. At first many consumers turned their nose up to the Toyota products. But some
consumers bought the Toyota because they were a cheaper option for automobile transportation.
When more customers started to purchase Toyotas and the company was able to establish a solid
footing in the American Business market and they started to change the model of their business.
Toyota started to offer higher end cars and eventually moved into the luxury automobile industry
with the Lexus line of cars. Disruptive innovation is a continual process and happens in business all
the time. You can also see it in the car market right now with Hyundai and Kia.
Redbox entered the market place at the bottom by offering DVDs that were not brand new releases
for $1 a day. The consumer can keep the movie longer if they want to by paying an additional $1 per
day. Redbox would offer unmatched distribution by

Disruptive innovation
Explanation of the term
A disruptive innovation is an innovation that helps create a new market and value network, and
eventually disrupts an existing market and value network (over a few years or decades), displacing
an earlier technology. The term is used in business and technology literature to describe innovations
that improve a product or service in ways that the market does not expect, typically first by
designing for a different set of consumers in a new market and later by lowering prices in the
existing market.
Opposite type of innovation
In contrast to disruptive innovation, a sustaining innovation does not create new markets or value
networks but rather only evolves existing ones with better value, ... Show more content on
Helpwriting.net ...
He describes the term further in his book The Innovator's Dilemma. In his sequel with Michael E
Raynor, The Innovator's Solution, Christensen replaced the term disruptive technology with
disruptive innovation because he recognized that few technologies are intrinsically disruptive or
sustaining in character; rather, it is the business model that the technology enables that creates the
disruptive impact. The concept of disruptive technology continues a long tradition of the
identification of radical technical change in the study of innovation by economists, and the
development of tools for its management at a firm or policy level.
More about the term
Christensen defines a disruptive innovation as a product or service designed for a new set of
customers.
Christensen argues that disruptive innovations can hurt successful, well managed companies that are
responsive to their customers and have excellent research and development. These companies tend
to ignore the markets most susceptible to disruptive innovations, because the markets have very
tight profit margins and are too small to provide a good growth rate to an established (sizable) firm
While Christensen argued that disruptive innovations can hurt successful, well managed companies,
O'Ryan countered that "constructive" integration of existing, new, and forward thinking innovation
could improve the economic benefits of these same well managed companies, once decision making
management understood

How You Will Measure Your Life Essay
"How You Will Measure Your Life?"
"How You Will Measure Your Life?" written by Dr. Clayton M. Christensen teaches theories that
can help people succeed not only in business, but in their lives as well. Through the use of business
case studies and personal experience, Dr. Clayton shows how to achieve personal success. He
discusses how to ensure a happy career life, family life, and how to stay out of jail. After reading
this paper, I learned lessons that can be used in real life which include the importance of learning,
purpose of life, and resource allocation.
Firstly, I learned how important it is to think critically and be able to solve problems. Dr. Clayton
mentions the importance of teaching people to think rather than directly giving answers. This is
crucial because the value of learning is not the answers, but it is the process that leads to those
answers. For example, many parents overwhelm their children with resource, money and other
materials, without teaching ... Show more content on Helpwriting.net ...
Dr. Clayton said that without a purpose life can be hollow. By that, he means a life purpose is the
foundation we decide to utilize our time, talents, and energy. If people do not have any idea of what
they want to become, everything can become pointless. A lot of people make the mistake of delaying
their decision of what the purposes of their lives are and are left feeling unfulfilled. Life gets more
demanding as it passes so it is better to set a target of life as soon as possible. It directs us and
guides us to spend our resources more efficiently to achieve the goals. For example, many students
chose their studying majors without any considerations of future plans. This often results in a waste
of resources such as time, money, and talents. There is also inconsistency in studying and working
fields. Living a life day by day is meaningless, we should develop a reason of living, make it the
center of focus, and commit to

The Innovator's Dilemma Summary
Jill Lepore criticizes Clayton M. Christensen's "The Innovator's Dilemma" (originally published in
1997) via The New Yorker among other sources in "The Disruption Machine: What the gospel of
innovation gets wrong." "The Innovator's Dilemma" describes Christensen's theory of disruptive
innovation. But, his theory isn't essentially briefed as one would assume. Her opinion is that case
studies (like disk–drive industry) were chosen by the author to demonstrate his perception, as well
as subjectively distinct success metrics. Lepore's preferred modest summary from Christensen:
"Doing the right thing is the wrong thing." Additionally she investigates the rational contradictions
and mistakes in analysis of facts (mechanical–excavator industry, retail

Strategic Innovation Back Bay M14828
Strategic Innovation: Back Bay Battery
In this online simulation, students play the role of a business unit manager at Back Bay Battery
Company who must balance a portfolio of R&D investment strategies (over 8 simulated years)
across products in the portable power market.
Other Online Simulations
Other Online Simulations from Business
Publishing
fromHarvard
Harvard
Business
Publishing
Back Bay Battery
Strategic Innovation Simulation
Supply Chain: Root Beer Game
This version of the classic Beer Game is enhanced by powerful administrative features: instructors
can run any number of configurations simultaneously in the same class; results are tracked in real
time on the administrator screens and are immediately available in debriefready ... Show more
content on Helpwriting.net ...
NiMH: $6.4 M
NiMH: 31%
Ultracapacitor: 2.5 M
Ultracapacitor: $51.0 M
Ultracapacitor: $24.6 M
Ultracapacitor: 11%
Initial Market Size

Learning Curve Coefficient
Power Tools:
3%
Power Tools:
90.0
NiMH:
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Two–Way Radios:
–1%
Two–Way Radios:
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Ultracapacitor:
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Power Packs:
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Power Packs:
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Set Scenario
Cancel
2015
2016
Students face the management challenge of balancing investments between the core business and a
potentially disruptive new technology.
A comprehensive Teaching Note covers key learning objectives to highlight in the post–play

discussion: n The nature and impact of disruptive technologies n Management challenges of
simultaneously investing in core business and innovation nO ptimizing the timing and level of
investment in innovation nT
he difficulty of innovation under constraining financial criteria and an organization's impatience
for growth
log out
high scores
archived runs
© 2008 Harvard Business Publishing. All rights reserved. Developed in partnership with Forio
Business Simulations.
Authored by:
Clayton M. Christensen, Professor, Harvard Business School
Willy Shih, Senior Lecturer, Harvard Business School

The World Is Not A Stagnant Entity
INFORMATION
The world is not a stagnant entity. It's in a constant stage of growth and development. It's now
crucial for companies to be able to adapt and change to keep up with new technologies and
developments. Strong, but malleable, business strategies in both diversification and innovation will
help any company to keep up with competitors, customer demand, and trends. While a company
needs to be able to adjust and grow, these strategies cannot be set in stone. Refusal to change
actually hinders the capacity to innovate and diversify product lines, marketing, pricing models, and
development. A key factor to recognize is that expansion and diversification are not the same. For
example, opening a second retail outlet in a new town simply ... Show more content on
Helpwriting.net ...
An innovation strategy encourages development, improvement, and expansion of technologies,
products, or services. There are two main strategies in innovation: sustaining innovation and
disruptive innovation. These innovative strategies allow for growth and new opportunities that
competitors don't have. Innovation often involves research and development activities to create the
competitive advantage. The strategy can allow new or smaller businesses to become a threat to
larger corporations; it also allows for growth and expansion of a company.
In a world of increased global competition and weaker economies, it can be hard to stay afloat and
relevant. In implementing diversification and innovation strategies, a company can achieve a
competitive advantage and become profitable in our ever–changing and developing world.
THEORIES OR MODELS
I. Concentric Diversification
Concentric diversification is similar to related diversification in that there is commonality between
the different product lines. This can include using similar technologies, management styles,
marketing strategies, brands, distribution channels, or materials. It's important to keep in mind that
there are still distinctions between the businesses. It's not the same as expanding the current
business. An example of concentric diversification would be an office supply company purchasing a
company that makes ballpoint pens. The industries are similar, but

The Innovator's Dna Book Review
The additional book that I read was The Innovator's DNA by Jeff Dyer, Hal Gregerson, and Clayton
M. Christensen. It is a guide for individuals to creatively think for disruptive ideas. The books
covers methods but also how founders applied them to their lives to materialize their ideas. The tips
given can easily be applied to the successfulness to our startups but some can also apply to our own
personal lives. For disruptive thinking, an individual must be able to think in creatively. For most
people, they believe that creativity is something that a person has genetically, however that is not
true. It is a lie that we convince ourselves over the years. Psychologists say that creativity is passed
through genetics because they believe that ... Show more content on Helpwriting.net ...
Handicapped accessible furniture already exists and we had to question how can we make them
more appealing. Majority of them are really bland and it doesn't provide comfort to the user. We
started to question how and what makes certain furniture attractive to every, and use the info to
apply to our specific idea. We didn't get a chance to actually observe handicapped people, but we did
make specific observations of our survey results. We picked information on how the patients were
treated in nursing homes, physical recovery centers, and the services the individual provided to the
patients. We started networking though our survey, and got varied individuals from student athletes,
caretakers, and individuals who have witnessed or had experienced with handicapped individuals.
We started associating with websites that provide customizability with furniture. Noticing that the
individuals choose the furniture to accommodate their specific type of handicap, and use the ability
to to customize it with materials, colors, and specific features. It is using the same way people would
use for shoes, and electronics. We haven't got the chance to experiment because our actual product
hasn't been made, and we have to learn more about legal actions to make it

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