2. The first thing in order to address my audience was by constructing Target Audience Research. I done this through giving out questionnaires asking what they knew about the social realism genre. The questionnaire I produced for people to answer.
3. From the questions asked, I found information from people about their viewing habits and opinions on the social realism genre. The questions included things like viewing times, preferred cinemas and knowledge of the genre.
4. I can then attract my niche social realism audience by including all the conventions they expect to be within my film. Also by looking at their audience consumption methods, I know how to distribute my film to them by using the correct technologies which should attract them to my product. However I need to have other methods to attract the more mainstream audience..
5. BBC and Film4 would be used to advertise my film as they can afford a bigger budget. This would be another way to attract my mainstream audience by making: Posters Trailers Billboards
6. The advertisements will be placed near the target audience. For example teenagers go to the cinema, posters will be displayed around the cinema for them to see.
7. In Conclusion... By using techniques into researching for a particular demographic, I was able to establish preferences from people, and meet expectations to make my film a success.
