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Genres of Music
Alternative
Blues
Classical
Country
Dance
Hip
Hop/Rap
Indie
Pop
Jazz
Pop
R&B/Soul
Reggae
Rock
Alternative Pop Blues R&B/Soul
Would capture alternative
attention and fill a gap in
the market
There are already
competitors such as
Kerrang that border on
Alternative
There aren’t many pop
music magazines and it
would appeal to a large
target audience
Could exclude other market
segments and hard to keep
up as pop music changes
so frequently
Would be totally unique as
there is a huge gap in the
market for blues magazines
May only appeal to a small
audience so sales may not
be satisfactory
Classical Dance Country Rock
Indie
Pop
Reggae Hip
Hop/Rap
Jazz
Would appeal to a wide
target market as R&B is
becoming increasingly popular
There aren’t any popular
R&B magazines out there so
sales/audience reaction will be
hard to predict
There aren’t many music
magazines that appeal to an
older generation
May not appeal to younger
audience
Dance music is becoming
more popular with the
younger generation
Only appeals to niche
audience and younger age
group
Country music is becoming more
popular due to artists such as
Taylor Swift
Not a very diverse genre to
cover
Rock music popular with all
different age groups
Already other magazines such
as Kerrang that cover this
genre
Indie Pop appeals to a
large audience as there are
lots of new and diverse
Indie artists
The Indie genre changes so
frequently that the magazine
would always have to try
and keep up
There aren’t any other
magazines that heavily cover
the Reggae genre
Reggae music isn’t as
widely popular anymore
Lots of popular artists such
as Kanye West and Jay-Z
that are hugely popular
would influence sales
Other magazines cover this
genre so competition would
be tough
This magazine would appeal
to older and younger
generation
Not many well known jazz
artists in the media, so it
would be hard to use
RADIOHEAD
THE CURE
REM
RHCP
NIRVANAGREEN DAY
COLDPLAY
ARCTIC MONKEYS THE KILLERS
FOO FIGHTERS
MADONNA ELLIE GOULDING
SAM SMITH
PRINCE
5SOS
NICK JONAS
JUSTIN TIMBERLAKE
BRITNEY SPEARS
BEYONCE
TAYLOR SWIFT
RIHANNA
BILLIE HOLIDAY
LITTLE RICHARD
CHUCK BERRY
ERIC CLAPTON
RAY CHARLES
BESSIE SMITH
MUDDY WATERS
B.B KING
ROBERT JOHNSON
BLIND LEMON JEFFERSON
MARVIN GAYE
ARETHA FRANKLIN
WHITNEY HOUSTON
JAMES BROWN
STEVIE WONDER
SMOKEY ROBINSON
THE SUPREMES
ETTA JAMES
JOHN LEGEND
LUTHER VANDROSS
Claude Debussy
Ludwig van Beethoven
Johann Sebastian Bach
Franz Liszt
Antonio Vivaldi
Franz Schubert
Igor Stravinsky
Gustav Mahler
Richard Strauss
Philip Glass
Basement Jaxx
Daft Punk
David Guetta
Calvin Harris
Cedric Gervais
Donna Summer
Flo Rida
LMFAO
Pitbull
Eiffel 65
Carrie Underwood
Johnny Cash
Kenny Chesney
Taylor Swift
Dolly Parton
Keith Urban
Brad Paisley
Faith Hill
Shania Twain
Kenny Rogers
THE ROLLING STONES
THE BEATLES
LED ZEPPELIN
QUEEN
GUNS N’ ROSES
THE WHO
AC/DC JIMI HENDRIX
FALL OUT BOY
AEROSMITH
THE DOORS
FLORENCE + THE MACHINE
DEATH CAB FOR CUTIE
LANA DEL REY
THE SMITHS MGMT
THE XX
OF MONSTERS AND MEN
FOSTER THE PEOPLE
AWOLNATION
FUN
BOB MARLEY
PETER TOSH
BURNING SPEAR
GREGORY ISAACS BEENIE MAN
BUNNY WAILER
BUJU BANTON
ANTHONY B
KEN BOOTHE
JOHN HOLT
JAY-Z
50 CENT
DR.DRE
A$AP ROCKY
WIZ KHALIFA
NICKI MINAJ
SNOOP DOGG
EMINEM
DRAKE
KANYE WEST
LOUIS ARMSTRONG
MILES DAVIS
JOHN COLTRANE
CHARLIE PARKER
HERBIE HANCOCK COUNT BASIE
CHARLES MINGUS
BENNY GOODMAN
LESTER YOUNG
ELLA FITZGERALD

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Genres Magazine: Alternative, Blues, Pop, R&B/Soul

  • 2. Alternative Pop Blues R&B/Soul Would capture alternative attention and fill a gap in the market There are already competitors such as Kerrang that border on Alternative There aren’t many pop music magazines and it would appeal to a large target audience Could exclude other market segments and hard to keep up as pop music changes so frequently Would be totally unique as there is a huge gap in the market for blues magazines May only appeal to a small audience so sales may not be satisfactory Classical Dance Country Rock Indie Pop Reggae Hip Hop/Rap Jazz Would appeal to a wide target market as R&B is becoming increasingly popular There aren’t any popular R&B magazines out there so sales/audience reaction will be hard to predict There aren’t many music magazines that appeal to an older generation May not appeal to younger audience Dance music is becoming more popular with the younger generation Only appeals to niche audience and younger age group Country music is becoming more popular due to artists such as Taylor Swift Not a very diverse genre to cover Rock music popular with all different age groups Already other magazines such as Kerrang that cover this genre Indie Pop appeals to a large audience as there are lots of new and diverse Indie artists The Indie genre changes so frequently that the magazine would always have to try and keep up There aren’t any other magazines that heavily cover the Reggae genre Reggae music isn’t as widely popular anymore Lots of popular artists such as Kanye West and Jay-Z that are hugely popular would influence sales Other magazines cover this genre so competition would be tough This magazine would appeal to older and younger generation Not many well known jazz artists in the media, so it would be hard to use
  • 4. MADONNA ELLIE GOULDING SAM SMITH PRINCE 5SOS NICK JONAS JUSTIN TIMBERLAKE BRITNEY SPEARS BEYONCE TAYLOR SWIFT RIHANNA
  • 5. BILLIE HOLIDAY LITTLE RICHARD CHUCK BERRY ERIC CLAPTON RAY CHARLES BESSIE SMITH MUDDY WATERS B.B KING ROBERT JOHNSON BLIND LEMON JEFFERSON
  • 6. MARVIN GAYE ARETHA FRANKLIN WHITNEY HOUSTON JAMES BROWN STEVIE WONDER SMOKEY ROBINSON THE SUPREMES ETTA JAMES JOHN LEGEND LUTHER VANDROSS
  • 7. Claude Debussy Ludwig van Beethoven Johann Sebastian Bach Franz Liszt Antonio Vivaldi Franz Schubert Igor Stravinsky Gustav Mahler Richard Strauss Philip Glass
  • 8. Basement Jaxx Daft Punk David Guetta Calvin Harris Cedric Gervais Donna Summer Flo Rida LMFAO Pitbull Eiffel 65
  • 9. Carrie Underwood Johnny Cash Kenny Chesney Taylor Swift Dolly Parton Keith Urban Brad Paisley Faith Hill Shania Twain Kenny Rogers
  • 10. THE ROLLING STONES THE BEATLES LED ZEPPELIN QUEEN GUNS N’ ROSES THE WHO AC/DC JIMI HENDRIX FALL OUT BOY AEROSMITH THE DOORS
  • 11. FLORENCE + THE MACHINE DEATH CAB FOR CUTIE LANA DEL REY THE SMITHS MGMT THE XX OF MONSTERS AND MEN FOSTER THE PEOPLE AWOLNATION FUN
  • 12. BOB MARLEY PETER TOSH BURNING SPEAR GREGORY ISAACS BEENIE MAN BUNNY WAILER BUJU BANTON ANTHONY B KEN BOOTHE JOHN HOLT
  • 13. JAY-Z 50 CENT DR.DRE A$AP ROCKY WIZ KHALIFA NICKI MINAJ SNOOP DOGG EMINEM DRAKE KANYE WEST
  • 14. LOUIS ARMSTRONG MILES DAVIS JOHN COLTRANE CHARLIE PARKER HERBIE HANCOCK COUNT BASIE CHARLES MINGUS BENNY GOODMAN LESTER YOUNG ELLA FITZGERALD