The document analyzes conventions used in album advertisements. It notes that advertisements typically use shocking or attention-grabbing imagery to intrigue audiences. They also highlight key details like the artist, album title, release date and track listings in bold, high-contrast fonts and colors that stand out against plain backgrounds. The goal is to pique fans' interest and signal that discovering more about the album will provide answers and context for the cryptic images.

1. Deconstructing albums adverts

2. The girl staring with a blank expression at the camera,
Extra features describing extra features, this tells the readers
this was used to grab audience and shock them, gets
this is an album.
attention and time of people
White background and red(colour of
the guts) and black writing to stand
and jump of the page at the
audience.
The conventions of the album advertisement is for fans and
for people to look and feel like they will have to find out why
The writing is very faint, this can mean that fans of the band and what it is.
will realise straight away the band and the reference.

3. The advertisement suggests people will know this sign,
people will understand the meaning and that people will
look at it due to the status of the band.
Background could be interpreted as dry blood whilst the unusual
picture stands out in black and white.
The small vultures flying in the back ground as well as the birds head,
references the bands name .
The vulture with a stern look and folding its arms, this jumps
of the page and could mean they mean business, that they
take this band very seriously

4. Band of horses infinite arms
The sky looks like it is being moves, this contrasts
with the mountains that are completely stationary
Same font, an obvious sign telling us this is the band and the
album is there's
Bold white writing that stands out from the page , due to the
dark back ground and light writing.

5. Elbow: build a rocket boys
Band name in red, only red writing on the page
Artwork, in the shape of an x but could be interpreted as an animal
Release date is key for this type of promotion
Hit singles included on the album
Reviews from big names, this shows reader what others think of this