Before health care administrators can market any health service .docx

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Before health care administrators can market any health service or program, they must first consider the target population or audience to whom these services or programs will be marketed. Not surprisingly, cultural beliefs, language, and even cultural history play a major role in informing the types of messages and communications made to market new services and programs. For this Assignment, reflect on the health care service or program you selected for your Final Project. Consider how cultural sensitivity might inform the marketing of your health care service or program. The Assignment (1–2 pages) Explain which elements of your health care services marketing plan are culturally sensitive and appropriate. Explain how culturally sensitive and appropriate considerations might affect marketing plans and why. ****( My target population for my final project is youths with nutrition matters as they form the economically active population and make the most nutritional mistakes leading to the high cases of obesity in the country)**** .

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7 IHP 510 Milestone Three: Marketing and Communication Strategies Deanna Buchanan SNHU Marketing strategies Promoting services for mental health and drug addiction requires building relationships with individuals seeking help, their loved ones, and the larger community. If Bellevue wants to increase its internet market share, it must prioritize marketing initiatives that use social media. Marketing a mental health and drug addiction education program on social media would be effective for Bellevue Hospital since 40% of customers say that social media impacts how they cope with health (Cellucci et al., 2014). Email advertising is just another method in the marketer's toolbox. Promoting the program to prospective clients by emailing them personally and encouraging them to sign up. This may include describing the program, listing the advantages of joining, and giving discounts or other incentives. Last but not least, there's content promotion. In order to gain the audience's confidence and position the hospital as an expert in mental health, we will be producing and distributing high-quality, topical material. Various material formats, such as blog posts, articles, infographics, and videos, may be used to spread awareness and understanding of mental health concerns and the available support services among the target audience. Individuals in recovery from drug addiction or mental illness often report feeling lonely, anxious, and on edge and have very low levels of self-esteem. So, hospitals need to use marketing strategies that foster constructive connections with individuals like these patients and other hospital stakeholders. Studies have established that individuals use social media for various health-related reasons, such as seeking out emotional support or learning more about their disease and treatment alternatives (Berkowitz, 2021). Bellevue could use social media to promote healthcare services by sharing relevant news pieces, motivational images, encouraging words, and success stories. People searching for therapy or information might feel less alone and more hopeful with the help of this approach (Cellucci et al., 2014). Four and Five P's of Healthcare Marketing Price, place, promotion, and product are the "Four Ps" of marketing. Community evaluation has Bellevue's infrastructure and goods well under control. Bellevue may determine what services and goods are most needed in the area where it works by performing a community needs assessment. Since Bellevue is a public hospital, it can get federal money for patient assistance programs. This lowers the amount that patients have to pay out of pocket. In addition, they don't just slap people with huge bills out of the blue but provide a variety of flexible payment plans that depend on affordability. Patients, policymakers, and payers are the three P's chosen for healthcare marketing. Patients and their loved ones are potential clients in the healthcare industry, and it is.

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Robert A multicultural city means a city whose members have a diverse cultural values and beliefs. When working in such a city, a nurse should be culturally competence in order to serve all the occupants of the city effectively. Miami for example is a multicultural city because its population involves people from different ethnic backgrounds like Latin American and Caribbean. The main benefit for practicing in such a city is that; Multicultural city helps a nurse to learn more about different cultures and their beliefs and values concerning nursing and healthcare. This helps to expand the mind of the practitioner. For a nurse to give quality services to patients, he or she must be aware of the patient’s culture and background information. Though it may take a while before the nurse learns about the different cultures, it helps him or her become more experienced. Challenges of practicing in a multicultural city There are so many challenges of practicing in a multicultural city. Communication barrier is one of the challenges. When the practitioner and the patient cannot communicate efficiently, therefore the nurse will not be able to deliver effectively (Murcia & Lopez, 2016). Secondly, a nurse may experience culture shock in a multicultural city. This happens when nurses are confronted with very new cultural beliefs and values and then they try to compare with their own beliefs and everything looks so new. Thirdly, another challenge could be rejection by the city residents. When there is a new nurse with different cultural beliefs and values, chances are the residents might reject the nurse’s services and prefer to be served by only home nurses. This is because people feel comfortable receiving care from people who understand their cultural beliefs and values. References Murcia, S. E. A., & Lopez, L. (2016). The experience of nurses in care for culturally diverse families: A qualitative meta-synthesis. Revista latino-americana de enfermagem, 24. Written assignment 2: Funding proposal Develop a program and write a funding proposal in 2500 words. You will need to choose a public health issue from the National Health Priority Areas (or another public health issue, with agreement from the course coordinator); you can draw on the information collected in Assignment 1 if you wish. As with Assignment 1, you may choose to focus on one of these health issues in a specific population group such as Aboriginal and Torres Strait Islander people. For this health issue, write a funding proposal which addresses the points below. You should structure your plan using headings and subheadings. Your proposal should include the following project details: 1. Project name 2. Expected length of the project 3. Population target · A brief description of the characteristics of your target population (e.g., CALD, Indigenous, disability, other) 4. A project summary or abstract · Briefly outline who the program is designed for, the goals and objectives of the pro.

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2 Situational Analysis Deanna Buchanan SNHU Situational Analysis Managers do a situational analysis to get insight into the capabilities, clientele, and external business climate of their company, and this study makes use of a variety of data collecting techniques. Factors like competitiveness and marketing ethics are included in the list of external and internal marketing influences on Bellevue, as are the services that will be used to market the community. Marketing Factors Internal and external marketing factors have a significant impact on healthcare organizations. Internal marketing factors refer to the internal resources, capabilities, and limitations of the healthcare organization (Cellucci et al., 2014). Internal marketing factors include things like the hospital's reputation, the quality of its staff and facilities, and its financial stability. Internal marketing factors can also include the hospital's mission, vision, and strategic goals, as well as its culture and values. External marketing factors refer to the external environment in which the healthcare organization operates. These can include things like changes in the healthcare industry, technological advancements, economic conditions, and competition from other healthcare providers (Berkowitz, 2021). External marketing factors can also include demographic changes in the community served by the hospital, as well as the healthcare needs and preferences of the population (Berkowitz, 2021). Service Proposal A mental health program could be a valuable service for Bellevue Hospital to market, as mental health is an important aspect of overall health and wellness, and access to mental health services can be a challenge for many individuals. The mental health program proposed above could potentially address both a weakness and an opportunity for Bellevue Hospital. As a weakness, the hospital may face challenges in terms of attracting patients seeking mental health services. This could be due to a variety of factors, such as competition from other healthcare providers, a lack of awareness about the hospital's mental health services, or a perception that the hospital is not a top choice for mental health care. By marketing a comprehensive mental health program, the hospital can address this weakness by increasing awareness of its services and attracting more patients seeking mental health care through social media adverts. As an opportunity, the proposed mental health program could also present an opportunity for the hospital to expand its services and meet the healthcare needs of the community. Mental health is an important aspect of overall health and wellness, and access to mental health services can be a challenge for many individuals. By offering a range of mental health services, the hospital can provide an important resource for the community and position itself as a leader in mental health care (Cellucci et al., 2014). This can also help the hospital to impro.

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Andre is a health care administrator for a public health agency in a densely populated urban area. His department just received funding to implement a new health services initiative for establishing prenatal care programs in low-income migrant rural communities. This program will allow individuals from these low-income migrant rural communities to come to the public health agency that Andre works for to receive free prenatal care. One of the challenges facing Andre is the realization that his target communities do not have access to traditional health care service delivery. Furthermore, these target communities are apprehensive about the free prenatal care options that Andre is promoting within his public health agency. Andre is developing materials to distribute to his target communities at a health fair sponsored by the community liaisons in the low-income migrant rural communities that are targeted to benefit from these services. What considerations should Andre keep in mind to engage these communities effectively? How might Andre develop these materials to ensure that the communities fully understand and are receptive to the programs offered by his public health agency? For this Assignment, consider how you might begin to target a population with your health services marketing plan. Also, consider potential barriers you might face in reaching these communities and how you might address them. Note: The completion of this Assignment will consist of the elements necessary for Component 3 of your Final Project. The Assignment (2–3 pages) Explain which population will be most served by your health services marketing plan and why. Describe two barriers that you might face in promoting your health services marketing plan and suggest two strategies for overcoming the barriers you identified. Be specific and provide examples. APA Style References .

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Below are discussion questions that my fellow classmates wrote. Could you please respond to my classmates. There are a total of 4 discussion questions bellow and I need it to be no less than 150 words. Thanks. Student 1. Ethical Organizational Communication Rachel Danner 12/3/2013 4:33:25 PM The three governing principles of ethical communication are honesty, equity and avoiding harm (Kreps, 2011). All three are very important in ensuring that communication through advertising and marketing. Honesty means that there is truth in the information given out during interorganizational communication. This means there is no intentional deception in the information that is being given to the customers, regulators or competitors. It is very important for companies to be honest in their advertising so that customers get what they are expecting. Advertisements draw in customers, but if they get there and find there experience is different than what was advertised, they are likely to lose trust in the company and may never use them again. An organization must also be equitable to be ethical. This means that the company practices fair and impartial practices (Kreps, 2011). Companies that are equitable do not exhibit unfair trade practices or create monopolies. This is important in interorganizational communication because it ensures that companies are fair in advertising and marketing. This means that in an ideal world there would be no unfair advertising that blames or puts down another company. Personally if I see a company that advertises unfairly like this I avoid using their products and their company as much as possible. If a company use fair advertising I use their products and promote them by word of mouth and through my social media connections. The last ethical principle of communication is avoiding harm. This means that it is a businesses responsibility to ensure that they do as little harm to the environment and the public as possible (Kreps, 2011). This is important, especially in today’s world because of the threats of global warming and climate change. A company has a responsibility to promote environmentally friendly products and reduce the spread of harmful chemicals that may be used in manufacturing. This is important in ensuring the long-term health of the people and the planet. Reference: Kreps, G.L. (2011). Communication in organizations . San Diego, CA: Bridgepoint Education, Inc. Student 2 Week 5 Discussion 2 Matthew Morganfield 12/3/2013 8:46:29 PM The three principles of ethical organizational deal with honesty, equity, and avoiding harm (Kreps, 2011). When you look at these three principles their nothing that wasn't taught to you as a young kid within your culture. Honesty requires you to be truthful and be morally sound. Equity asks for you to be fair and impartial in your decision making. Lastly, avoiding harm ask you to validate the processes you are responsible for are not harming or hurting others. How can th.

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Bellevue Hospital Marketing and Communication Plan Veronica Horne IHP 510 Southern New Hampshire University May 3, 2020 Introduction NYC Health + Hospitals/ Bellevue is one of the leading health facilities that offer competitive care in the New York City area and offers a wide array of mental and health programs for the city residents. Services offered cater to patients of all ages, to those not insured, or insured through state Medicaid plans or employer funded health care plans. Bellevue Hospital promotes through services through a variety of ways. These are through social media sites such as Facebook, Instagram, and Twitter, and of course through their own personal website. Mission/Vision Statements Bellevue Hospital’s mission is to offer highest levels of care to the entire population of New York While embracing compassion, cultural sensitivity, and dignity (NYC Health+Hospitals, 2018). This mission is extended to each and every patient, regardless of their ability to pay. So lack of medical insurance or money will not restrict a patient from being seen and properly treated. In addition to this, Bellevue Hospital mission includes to promote and protect, and be an advocate for the health, welfare, and safety of the people of the City of New York. The vision statement for Bellevue Hospital “is to be a fully integrated health system that enables New Yorkers to live their healthiest lives” (NYC Health+Hospitals, 2018). In conjunction with these statements, Bellevue Hospital has incorporated into their strategic goals the ICARE standards for all of their staff. It breakdowns as follows: Integrity, to keep each and everyone safe. Compassion, to keep the well-being of patients first and foremost. Respect, to work together and respect one another. Excellence, tp pursue excellence and to keep learning. .

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Bellevue College | Chemistry 162 1 Empirical Gas Laws (Parts 1 and 2) Pressure-volume and pressure-temperature relationships in gases Some of the earliest experiments in chemistry and physics involved the study of gases. The invention of the barometer and improved thermometers in the 17th century permitted the measurement of macroscopic properties such as temperature, pressure, and volume. Scientific laws were developed to describe the relationships between these properties. These laws allowed the prediction of how gases behave under certain conditions, but an explanation or model of how gases operate on a microscopic level was yet to be discovered. After Dalton’s atomic theory was proposed in the early 1800’s (that matter was composed of atoms) a framework for visualizing the motion of these particles followed. The kinetic molecular theory, developed by Maxwell and Boltzmann in the mid 19th century, describes gas molecules in constant random motion. Molecules collide resulting in changes in their velocities. These collisions exert pressure against the container walls. The frequency of collisions and the speed distribution of these molecules depend on the temperature and volume of the container. Hence, the pressure of a gas is affected by changes in temperature and volume. You may already think that the relationships between pressure, volume, temperature, and number of gas molecules are intuitive, based on your ability to visualize molecular motion and a basic understanding of the kinetic theory. The simple experiments that follow will allow you the opportunity to confirm these relationships empirically, in a qualitative and quantitative manner. In essence, you will play the role of a 17th century scientist (with some 21st century tools!) and discover the laws for yourself—laws and constants that are still in use today. In this experiment, you will:  Determine the relationship between the volume of a gas and its pressure (Part 1).  Determine the relationship between the temperature of a gas and its pressure (Part 2). Figure 1. The Kinetic Theory considers gas molecules as particles that collide in random motion. Bellevue College | Chemistry 162 2 Note: If you are doing Part 3 to determine the value of the Universal Gas Constant, R in the same period as Parts 1 and 2, you should get Part 3 started first. Part 1: Pressure-Volume Relationship of Gases In Part 1 you will use a gas pressure sensor and a gas syringe to measure the pressure of an air sample at several different volumes to determine the relationship between the pressure and volume of air at constant temperature. Figure 2 Procedure 1. a. Plug the gas pressure sensor into channel 1 of the computer interface. b. With the 20 mL syringe disconnected from the gas pressure sensor, move the piston of the syringe until the front edge of the inside black ring (indic.

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Being able to use research and apply findings to programming is the basis for success. Knowing how to provide information to the media and then evaluating the results is a key driver. In this Assignment, you will have an opportunity to observe and evaluate public relations at work in real events and situations. It may be challenging to identify the role of public relations in a situation. You will find it helpful to look at the source for the information - for example, company reports, independent research, or a third party. Look also at how the information was delivered - for example, whether by a spokesperson, company website, or press conference. To prepare: Choose a news story from your Weekly News Review. The story you select should involve a topic or situation in which public relations had a role such as community or consumer issues or products, finance or investment, sports or entertainment, government affairs, nonprofits, or corporate change, such as restructuring, new management, or new product development. The situation in the story should also meet the following criteria: It involves more than one of the organization's target audiences. It appears in more than one type of media outlet. It is significant or complex enough to require involvement from top management (as spokesperson, as authority, etc.). In a Word document, complete the following steps: Write three media relations output objectives that you believe would have been or should have been used by the public relations practitioner involved in the story. At least one objective should be written to include a social networking media outlet, such as Facebook, LinkedIn, or Twitter. Write three media relations outcome objectives that you believe would have been or should have been used by the public relations practitioner involved in the story. At least one objective should be written to include adapting to a new social networking media outlet. Write a simple 10-question survey or a 1-hour focus group guide that would help the organization to plan its next steps. Weekly News Review CNN BBC ABC CBS NBC Fox News MSNBC NPR .

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Being competitive is very different than achieving sustainable competitive advantage. Achieving competitive advantage needs to be a core part of strategy and instilled within the management philosophy so that the organization will continually be innovative and entrepreneurial and this strategy is the foundation of the organizational culture. Competitive advantage requires organizations to do the following: · Adapt to external environmental changes · Be customer driven and focused · Have flexible strategies and processes that can meet the needs and diverse requirements of customers, suppliers, distributors, regulators, and stakeholders · Be able to quickly respond to the fast pace of change in the environment by recognizing and taking advantage of opportunities that emerge · Proactively meet and exceed the needs of customers in light of existing competition · Actively engage in R & D to continuously prioritize the development of new products, services, processes, markets, and technologies Organizations that are more adaptable, focused, flexible, responsive, proactive, and engaged in R & D are in a more favorable position not only to adapt to the complex, dynamic external environment but to generate change within that environment and sustain competiveness. Innovation and entrepreneurship are the key sources of sustainable competitive advantage as evident from leading entrepreneurs such as Richard Branson (Virgin Group), Bill Gates (Microsoft), Pierre Omidyar (eBay), and Mark Zuckerberg (Facebook). Continuous innovation, entrepreneurial activity, and an ability to bring about positive changes are the key success factors (KSFs) that define corporate performance in the dynamic, complex, knowledge economy of the 21st century. The Role of Innovation, Entrepreneurship, and Strategy in Achieving Sustainable Competitive Advantage Innovative and entrepreneurial organizations develop a strategy that can effectively lead to the commercialization of the new and novel products or services in the marketplace with a sustainable competitive advantage. Strategic management and entrepreneurship are dynamic processes that are intended to enhance organizational performance (Kuratko & Audretsch, 2009). Strategic management focuses on how competitive positioning can create advantages for organizations that, in turn, enhance performance (Porter, 1980, 1996) and achieve sustained competitive advantage. Strategic planning requires top management to focus beyond the current external environment and envisage the organization's market position in the short, medium, and long term. It necessitates the ability to evaluate the resources and core competencies in terms of how they can be utilized to create new sources of value. Innovation and entrepreneurship are the key to successfully developing competitive advantages. The challenge is to develop innovation and entrepreneurship as a core competence of the organization. In a global competitive economy, the most successf.

Being competitive is very different than achieving sustainable com.docx

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Being enrolled in the MS in Child and Adolescent Developmental Psychology program has truly added to my personal and professional growth. First of all, the program has allowed me to virtually meet many colleagues within the educational/psychology field. I have learned a lot from reading my colleagues discussions and opinions. The program has allowed me to organize my time better and become more responsible. For example, many personal plans were cancelled due to studying (which I have learned to appreciate). As an elementary teacher, I normally used to refer Special Educational Needs students to the school’s SEN department. There is only so much you can do as a teacher! However, this program has helped me understand learning disabilities, developmental pathways, psychological disorders and much more. I’ve found the course material to be very useful when it comes to interventions and helping children. Now, I can hopefully utilize my new knowledge in the classroom. Most importantly, this program has taught me to become more sensitive towards the unique needs of children/adults. Being an advocate of social change is important. “In many societies around the world, teachers are looked upon as the individuals who can help to bring about positive changes in the lives of people.” (Bourn, 2016, p. 63). Learning, global education and education development are closely related to personal and social change elements (Bourn, 2016). Studies suggest that teachers need to look beyond raising awareness of specific issues; they needs to encourage students to have their own voice, take action and promote their own unique skills to make a difference (Bourn, 2016). The MS program has taught me to create my own mission of social change to inspire children (students) to act in positive manners. I will try my best to be a social change agent within my classroom by fighting harmful stereotypes, applying theory/ evidence based information to practice, creating an anti-bias environment and educating ‘the whole child’, focusing on their social-emotional development in addition to their learning experiences. To contribute to social change, I must be knowledgeable about specific problems and the reasons contributing to those problems. To contribute to social change, I will try to allow students to practice how to think, instead of what to think. Finally, one person who has truly offered their support during the entire program is my husband, Karim. Karim has offered much emotional support and encouragement during these 2 years, he also offered help and advice. These 2 years have passed by very quickly! He was truly patient and understanding while listening to many of my psychological analyses (many of them could be wrong I presume :D) . I dedicate my degree to him and ofcourse to all my colleagues and professors in the program who were supportive. Reference Bourn, D. (2016). Teachers as agents of social change. International Journal of Development Education.

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"Being of a particular ethnicity or gender had a great impact on your ability to make a living as a musician during the Swing Era (and beyond). What do you think it says about the character of these musicians who faced constant discrimination and earned very little playing jazz on the road? Why did they persist and what life lessons could we take away from their example and dedication to jazz music? Do you think the value of the music increases because of this?" .

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Being culturally sensitive by respecting your clients' spirituality and religious traditions, in general, is an important professional competence (Furness & Gilligan, 2010). Applying your spiritual awareness to a specific client case, however, may require even greater skill. In this assignment, you consider how you might address a client's crisis that includes a spiritual or religious component. To prepare for this Assignment, review this week's media about Eboni Logan's visit with her school social worker. By Day 7 Submit a 2- to 4-page paper that answers the following questions: As Eboni's social worker, would you include spirituality and religion in your initial assessment? Why or why not? What strategies can you use to ensure that your personal values will not influence your practice with Eboni? How would you address the crisis that Eboni is experiencing? Support your Assignment with specific references to the resources. Be sure to provide full APA citations for your references. Zastrow, C. H., & Kirst-Ashman, K. K. (2016). Understanding human behavior and the social environment (10th ed.). Boston, MA: Cengage Learning. Chapter 3, Section "Relate Human Diversity to Psychological Theories” (pp. 130-132) Chapter 7, Sections "Review Fowler’s Theory of Faith Development," "Critical Thinking: Evaluation of Fowler's Theory," and "Social Work Practice and Empowerment Through Spiritual Development" (pp. 350-354) Chapter 15, Section "Spotlight on Diversity 15.2: Spirituality and Religion" (pp. 694-696) Plummer, S.-B., Makris, S., Brocksen S. (Eds.). (2014). Sessions: Case histories. Baltimore, MD: Laureate International Universities Publishing. [Vital Source e-reader]. "The Logan Family" (pp. 9-10) The Case on Eboni: E boni Logan is a 16-year-old biracial African American/Caucasian female in 11th grade. She is an honors student, has been taking Advanced Placement courses, and runs track. Eboni plans to go to college and major in nursing. She is also active in choir and is a member of the National Honor Society and the student council. For the last 6 months, Eboni has been working 10 hours a week at a fast food restaurant. She recently passed her driver’s test and has received her license. Eboni states that she believes in God, but she and her mother do not belong to any organized religion. Her father attends a Catholic church regularly and takes Eboni with him on the weekends that she visits him. Eboni does not smoke and denies any regular alcohol or drug usage. She does admit to occasionally drinking when she is at parties with her friends, but denies ever being drunk. There is no criminal history. She has had no major health problems. Eboni has been dating Darian for the past 4 months. He is a 17-year-old African American male. According to Eboni, Darian is also on the track team and does well in school. He is a B student and would like to go to college, possibly for something computer related. Darian works at a .

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Being an Effective Agile Project Leader You have been asked by your manager to document your experiences as an Agile project manager so these can be shared with others. Write a 6–8 page paper in which you: Explain how to handle the documentation needs using the Agile concepts. Determine the necessary success factors one would need to become an Agile leader in this project, which contains a complex scope and extended timeline. Recommend the approach to manage offshore resources in this project. Determine the associated challenges and mitigation strategies to ensure the success of the project. Suggest strategies for measuring the performance and quality of the products and services of this organization. Provide the approach to accelerate the delivery process. Use at least three quality resources in this assignment. Note: Wikipedia and similar Websites do not qualify as quality resources. .

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