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Zomato.pptx
1.
2. INTRODUCTION
• ZOMATO (/ZOƱMⱭːTOƱ/) IS AN INDIAN MULTINATIONAL RESTAURANT AGGREGATOR AND FOOD
DELIVERY COMPANY.
• IT WAS FOUNDED BY DEEPINDER GOYAL AND PANKAJ CHADDAH IN 2008.
• ZOMATO PROVIDES INFORMATION, MENUS AND USER-REVIEWS OF RESTAURANTS AS WELL AS FOOD DELIVERY
OPTIONS FROM PARTNER RESTAURANTS IN MORE THAN 1,000 INDIAN CITIES AND TOWNS, AS OF 2022–23
3. HISTORY
• ZOMATO WAS FOUNDED AS FOODIEBAY IN 2008 BY DEEPINDER GOYAL AND
PANKAJ CHADDAH WHO WORKED FOR BAIN & COMPANY
• THE WEBSITE STARTED AS A RESTAURANT-LISTING-AND-RECOMMENDATION
PORTAL
• THEY RENAMED THE COMPANY ZOMATO IN 2010 AS THEY WERE UNSURE IF
THEY WOULD "JUST STICK TO FOOD" AND ALSO TO AVOID A POTENTIAL NAMING
CONFLICT WITH EBAY.
4. ACQUISITION
• ZOMATO HAS ACQUIRED SEVERAL STARTUPS GLOBALLY.
• IN JULY 2014, ZOMATO MADE ITS FIRST ACQUISITION BY BUYING MENUMANIA
FOR AN UNDISCLOSED SUM.
• THE COMPANY PURSUED OTHER ACQUISITIONS INCLUDING LUNCHTIME.CZ
AND OBEDOVAT.SK FOR A COMBINED US$3.25 MILLION.
• IN DECEMBER 2014, IT ACQUIRED ITALIAN RESTAURANT SEARCH SERVICE
CIBANDO
• ON 24 JUNE 2022, ZOMATO ACQUIRED BLINKIT (FORMERLY GROFERS) FOR
US$568 MILLION IN AN ALL-STOCK DEAL.
5. FEEDING INDIA
• STARTED IN 2014 BY ANKIT KAWATRA, FEEDING INDIA IS A NONPROFIT
ORGANISATION WHICH SERVES FREE MEALS TO UNDERPRIVILEGED PEOPLE
WITH THE HELP OF VOLUNTEERS.[79] FEEDING INDIA WAS ACQUIRED BY
ZOMATO IN JULY 2019.[80] IN MAY 2022, ZOMATO CLAIMED THAT FEEDING INDIA
WAS SERVING OVER 200,000 MEALS EVERY DAY UNDER ITS DAILY FEEDING
PROGRAM.
• IN DECEMBER 2022, POST MALONE HEADLINED ZOMATO FEEDING INDIA’S
BENEFIT CONCERT TO RAISE AWARENESS ABOUT MALNUTRITION IN INDIA.