1. Kamal Srikant
303, Sun City Appt. Sec- 3, Kharghar (Navi Mumbai) Maharashtra 410210
Phone +91 98 206 91191
E-Mail - 600sunny@gmail.com & kamal.srikanth@bombaydyeing.com
DOB - 05 May, 1992
(Visual Merchandiser)
Bombay Dyeing (Corporate Head Office)
Createdesigns, concepts,andsamplelayoutsbasedonknowledge oflayoutprinciples anddesignconcepts.
Possessing a proven ability to make a strong impact with visual merchandising and have a flair for
redesigning in-store layouts to drive sales forward. Have strong product knowledge and currently working
as part of a close team to ensure that best & worst sellers are monitored. Continuously implementing visual
guidelines tomakesurethatvisualstandards aremaintained atalltimes.
Career Objectives
Academic credentials
2.5 years of experience in Visual Merchandising, Graphics and Photography business. Expertise in
providing effective instore display & VM solutions, Graphic with print solutions and Photography
with Post Production for Brands. Conceptual thinker possessing high work ethics and standards.
Proficiency
Skills
Corel Draw X6, Adobe Illustrator.
Adobe Photoshop, Adobe Lightroom, Picasa.
PRINTING
PHOTOGRAPHY
Deep Knowledge of all kinds of indoor, outdoor, digital & off set
printing media and technology.
Handled Canon 500D, NIKON D 500, for fashion, product,
landscape, abstract, architecture, and deep knowledge of
Studio Photography with Post Production.
I-Movie (Macintosh OS), Windows Movie makerVIDEO EDITING
Qualification Institution / Board Year
Bachelor of Des. NIFT (National Institute of Fashion Technology) 2010-2014
10+2 (Science) B.N. Collegiate (Bihar Board) 2009
th
10 (Matriculation) Patna Muslim School (CBSE) 2007

2. WORK EXPERIENCE
BOMBAY DYEING
(12 Jan 2015 to - Till Now)
Design VM plan and display themes, budget and calendar for pan
India stores (33 COCO & 300 franchisees)
Design & standardize planogram, zoning, window display, Store
communication creatives, POS material, instore visuals and product
display guidelines for pan India stores.
Design & develop promotional island display, focal points and
branding.
Develop pan India vendor management for printing, Sign age &
display fixture.
Providing Store signage and in store communication for ARS & MBOs.
Visiting stores across India to monitor VM & Branding communication
as per the defined guidelines.
Training store staff on VM display.
Updating and Maintaining VM Plannogram as per the current and new
product portfolio.
Conducted weekly store visits to ensure adherence to store specific
merchandising plan.
VISUAL MERCHANDISING
GRAPHIC DESIGN / PACKAGING DESIGN
Vm Executive- Visual
Merchandising/ Marketing,
Head Office, Mumbai
Page 2
SHOPPERS STOP
(Dec 2013 to - Jan2015)
Unit Visual Merchandiser,
Mumbai, Delhi, NCR
· Ideation & execution of events
· Planning for event's execution
· Section setups
· Section makeovers
· Mock windows execution
· Merchandise presentation
· Merchandise Presentation Plan setups
· Model store roll out
· Taking care of store during Renovation
· Implementation of ideas
VISUAL MERCHANDISING
DESIGN / EXECUTION
Design brand communication, Brochures, Catalogs, Leaflets per
requirements of category/sales team. print campaign (Newspaper
and Magazine ad) for pan India stores.
Standardize brand guidelines for pan India creative.
Design marketing and E-commerce promotional collaterals.
Design & execute product packaging.
Design & execute complete product catalogue for Bombay Dyeing
annual conference.
Create innovative media solutions to derive cost-effectiveness.
Designing packaging and branding for new launching product.

3. Page 3
RAYMONDS
(College Internship)
Visual Merchandiser
Thane Head Office
Did exhibition design for PARX (Raymond) for 'Trade Show 2014'.
And also did branding and Catalogue for show.
Project Undertaken
Craft Documentation Project - craft research on BANJARA EMBROIDERY in
Latur (MAHARASTRA).
Also made different types of creative Installations in annual function of
NIFT, Spectrum Show.
NIFT
Mumbai
TRADE SHOW EVENT
Interest & Hobbies
Creative photo editing.
Develop and design graphics.
Exploring different materials (wood, paper, fabrics, leather etc.) in
order to create the products presentable.
Fabricating accessories like bags, shwes etc.
Watching channels like Discovery & History Channel.
Cooking.
The above statement is true to the best of my knowledge. I promise to work hard and honestly to
satisfaction of my employer.
Kamal Srikant
For visit my portfolio, Please click below link.
http://www.coroflot.com/Sunny600
3D INSTALLATIONS
Photography & Post production
Product photo shoot & editing to enhance image.
Advance photo rendering to create high impact stop visual which used in
window displays, Instore visuals, hoardings and product catalogue.