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My Career Success Stories | Fashion Designer Visual Resume | Creative Job Search by Anna Benami

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Click to see my Visual Resume for work samples and career success stories resulting in growth in many different areas. And see what I want to do next.
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My Career Success Stories | Fashion Designer Visual Resume | Creative Job Search by Anna Benami

  1. 1. VISUAL RESUME Anna Benami Fashion Designer
  2. 2. Hello My name is Anna Benami, this is my VISUAL RESUME
  3. 3. MY ONLINE PRESENCE PORTFOLIOhttp://annabenami.wix.com/mywork PROJECTShttps://www.behance.net/AnnaSiirama CVhttps://www.linkedin.com/in/annabenami
  4. 4. FACT FILE Anna Benami Full name: Washington D.C. Current location: Finnish Nationality: english, finnish, swedish Languages:
  5. 5. I was born in Finland and I got that Scandinavian sense of style
  6. 6. DOUBLE DEGREE Bachelor of Fashion and Clothing Studies Degree from Helsinki Polytechnic Stadia PROJECTS & Clothing Technician Degree from Helsinki City College of Fashion With scholarship from the Fashion Merchants of Helsinki Area + STYLINGStarted several fashion branding & sewing projects over the years, as well as freelance Graphic Design and Styling
  7. 7. CAREER After the graduation I began my career at Stockmann Design Studio www.Stockmann.com TRAVELEDI worked as fashion designer for various PL brands and traveled Asia, Europe and America for trend research and fashion production
  8. 8. STRENGTHS M CAREER Creating beautiful collections & concepts With good balance of creativity and commercial appeal
  9. 9. STRENGTHS CAREER AUTUMN/ WINTER 2 0 1 5 I know of how to make a piece of a garment great. Compelling design, strong focus on details, uncompromising attention to fit and integrity of execution
  10. 10. CUBE CO. MY CAREER SUCCESS STORIESat Stockmann Design Studio • New brand creation with sales increase of 20% each year, despite economic slowdown • Created a concept of casual cool lifestyle brand that grew 42% in two years, and formed a base of a successful brand story • Succeeded in brand building with cool & authentic brand image, street-credibility and target customer appeal, despite minimal marketing efforts • Good reviews on the collection, qualities, prints, colors and fresh and authentic look
  11. 11. Brand re-launch resulting in 42% growth on first 2 months MY CAREER SUCCESS STORIESat Stockmann Design Studio
  12. 12. Brand re-launch resulting in 42% growth on first 2 months Brand and concept development, and collection turnaround MY CAREER SUCCESS STORIESat Stockmann Design Studio
  13. 13. Brand re-launch resulting in 42% growth on first 2 months Brand and concept development, and collection turnaround Generated growth on top of growth despite challenging markets MY CAREER SUCCESS STORIESat Stockmann Design Studio
  14. 14. Brand re-launch resulting in 42% growth on first 2 months Brand and concept development, and collection turnaround Generated growth on top of growth despite challenging markets Created solid portfolio of hot items sold out in just few days, and new wardrobe classics that generated steady long term growth MY CAREER SUCCESS STORIESat Stockmann Design Studio
  15. 15. CRAZY DAYS CAMPAIGN MY CAREER SUCCESS STORIESat Stockmann Design Studio • Achieved top-notch results on price-driven Crazy Days campaigns, reaching 85-100% sell through in just 5 days, even though the volumes are high • Designed record of items sold out within just half an hour, on an aggressive campaign where items are bought exclusively for this event • Succeeded in high pressure environment, as CD collection is covering up to 30% of the yearly collection value 15,90
  16. 16. MY CAREER SUCCESS STORIESat Stockmann Design Studio jackets • Specialty on outerwear / jackets, a category that takes skills and is covering 20% of collection value • Great sales figures and strong sell through 70-80% from season to season • Introduced authentic wash treatments to achieve the right rugged branded look • Championed in details, quality and integrity in execution while protecting margin and profitability
  17. 17. M M JACKETSat Stockmann Design Studio Sold out in 2 days Great fit Authentic washed look Customer favorite Performance features Athleisure Right proportions It’s in the details New silhouette Quality & execution Child safety
  18. 18. MY CAREER SUCCESS STORIESat Stockmann Design Studio PRINTS& patterns • 13 years of experience of commercially successful design • Wide variety of prints, patterns, appliqués & embroideries
  19. 19. PRINTS PRINTS& patterns • Compelling & cutting edge designs, authentic in look and execution & PATTERNS
  20. 20. PRINTS PRINTS& patterns • Build major brand competency with brand elevating prints • Leveraged the most current CAD methods PRINTS & PATTERNS
  21. 21. I love drawing illustrations from catwalks and blogs FASHION ILLUSTRATIONS
  22. 22. WHAT I LOVE TO DOmy design philosophy
  23. 23. CREATE BEAUTIFUL DESIGNS & CONCEPTS with good balance of creativity and commercial appeal
  24. 24. INNOVATIVE PROBLEM SOLVING Best ideas are result of a little brainstorming & analysis over a dilemma
  25. 25. Creativity flourishes in partnerships COLLABORATE
  26. 26. Following what truly inspires and sharing that excitement, it carries a spirit that energizes and makes thriving businesses get INSPIRed & share it
  27. 27. Social consciousness in all practices, well being and open communication RESPECT AND FAIRNESS Show
  28. 28. both personally and professionally DESIRE TO LEARN AND GROW Constant
  29. 29. WHERE I WANT TO GO Explore exciting new opportunities in contemporary fashion, design and marketing, and challenging myself & encouraging others and CREATE SOMETHING AMAZING!
  30. 30. in working together or just want to talk further, you’ll find me here: Email: anna.k.benami@gmail.com Portfolio: http://annabenami.wix.com/mywork LinkedIn: https://www.linkedin.com/in/annabenami Behance: https://www.behance.net/AnnaBenami If you are interested
  31. 31. “Anna is one of the best designers I have ever worked with. She is very talented brand builder and she designs every collection with sophisticated handwriting and style” Sari Pitkänen, Category Manager / Stockmann
  32. 32. PHOTO CREDITS: http://flanellemag.com/winter-days-guide-stylish-cocooning/ http://moore.sc.edu/academicprograms/mba/professionalmba/programoverview/curriculum/internationalbusinessconcentration.aspx http://www.blogher.com/shopping-new-york-city http://altitudeacquisitions.co.uk/altitude-acquisitions-review-london-success-story/ http://usa.chinadaily.com.cn/epaper/2015-01/05/content_19240996.htm http://kvadrat9.rssing.com/chan-21666333/all_p2.html http://www.dezeen.com/2012/11/23/nicolas-roope-east-london-creativity-plumen/ http://dethrives.com/thriving-communities/designing-thriving-communities http://fashionfav.com/category/fashion/ http://blog.urbanoutfitters.com/blog/uo_diy_indoor_growing?cm_re=Blog_Content-_-B-_-uo_diy_indoor_growing https://fi.pinterest.com/pin/285486063848983560/ http://www.cnet.com/products/apple-macbook-pro-15-inch-2015/ http://www.modemonline.com/fashion/tradeshows/549-bread-and-butter-barcelona http://southunion.co.uk/files/?page_id=55 http://littlescandinavian.com/2012/05/06/copenhagen-fashion-week-and-ciff-kids-9-12-august-2012/ http://www.vogue.com/13296853/re-done-jeans-denim-factory-los-angeles/ http://www.fluxmagazine.com/pollyanna-45-years-of-fashion-and-innovation/

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