Oceans of information
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Stephen Abram's presentation discusses the challenges facing health librarians and information professionals in an environment of abundant online information. It emphasizes the need to understand user needs, personas, and contexts in order to provide valuable services and experiences. Examples are given showing how librarians have positively impacted clinical decisions and outcomes. The presentation also highlights trends in mobile technology, e-learning, and 3D printing that are changing the health field and how librarians need to adapt services accordingly.
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Oceans of information
- 1. Oceans of Information: and the drowning health disciplines end-user Stephen Abram, MLS MLGSCA / NCNMLG La Jolla, California July 25,2012
- 6. What’s your reason for being?
- 7. Librarian Magic What are your magic tricks?
- 9. Think deeply about . . . 9 Your Operation’s Scalability Your Sustainability The Depth of your Relationships How you Set Priorities: Daily and Future
- 10. A Tale of Two Librarians . . . Step’n Fetchit Librarianship Professional Partner & Colleague It’s a Dickens of a challenge!
- 11. Risk Taking in Librarianship Avoiding the triple diseases of: 1. Conflict avoidance 2. Passive resistance 3. Risk aversion
- 13. Are you locked into an old library mindset?
- 14. A Verb . . . an Experience, enlivened for an audience
- 15. A Noun . . . A foundation but not sufficient with professional animation
- 16. Smelly Yellow Liquid Or Sex Appeal? The Complex Value Proposition
- 17. Grocery Stores
- 18. Cookbooks, Chefs . . .
- 19. Cookbooks, Chefs . . .
- 20. Meals
- 22. The Library as Sandbox
- 23. Infographics • The Rochester Study: Joanne Gard Marshall • “Changes in the following specific aspects of care were reported by the physicians: diagnosis (29%), choice of tests (51%), choice of drugs (45%), reduced length of hospital stay (19%), and advice given to the patient (72%). Physicians also said that the information provided by the library contributed to their ability to avoid the following: hospital admission (12%), patient mortality (19%), hospital-acquired infection (8%), surgery (21%), and additional tests or procedures (49%).” • “The physicians rated the information provided by the library more highly than that provided by other information sources such as diagnostic imaging, lab tests, and discussions with colleagues.” • “a significant impact on clinical decision making”
- 25. Personas
- 26. Medical Personas • Doctors • Surgeons • Interns • Residents • Specializations • Nurses • Professors • Allied Health Professions
- 27. What do they care about? • What keeps you awake at night? Personally… Professionally… • If you could change one thing - and one thing only at work – what would that be? • What are you passionate about in medicine? Has it changed over the years?
- 28. Observe our users in situ.
- 29. Ethnography focuses on social, work, and psychological context and motivations.
- 33. OK – Now let’s ask ourselves what our users really, REALLY want.
- 36. Context is King, Contact is Queen. Not Content.
- 37. Do we truly understand their goals?
- 40. Learning Styles • Visual/Spatial (Picture Smart) • Verbal/Linguistic (Word Smart) • Musical/Rhythmic (Music Smart) • Logical/Mathematical (Number Smart) • Bodily/Kinesthetic (Body Smart) • Interpersonal (People Smart) • Intrapersonal (Self Smart) – Piaget, Bloom, Gardner, etc. Librarians Librarians Medicine Medicine
- 43. Diabetes Online Yes, Stephen did just say Lizard Spit
- 44. What’s Your Experience Look Like?
- 45. What’s Your Experience Look Like?
- 46. What’s Your Experience Look Like?
- 48. Is it Frozen in Time?
- 50. 95% of docs with smartphones use medical apps
- 51. Ch Ch Change… • Mobile, Tablets, phones • Apps, HTML5, • Streaming • 3D imaging • 3D printing • Digital health records • E-Learning • Cloud (SaaS, IaaS, PaaS) • Devices • Fluid e-Books • Enhanced content • NextGen Search (semantic, sentiment, i mage, voice, …)
- 52. Danger Ahead • Consumer versus Professional • Current? • SEO • SMO • Geo-tagging • DRM, etc. … • Walled Gardens • Privacy, confidentiality, etc. • Quality / Price conundrum
- 57. Medical
- 58. Accept that change is an attitude
- 59. Being More Open to Change
- 60. Tell Your Story: Until lions learn to write their own story, the story will always be from the perspective of the hunter not the hunted.
- 64. Competencies
- 65. Competencies
- 80. Enjoy the Symposium Stephen Abram, MLS, FSLA Consultant, Dysart & Jones/Lighthouse Partners Cel: 416-669-4855 stephen.abram@gmail.com Stephen’s Lighthouse Blog http://stephenslighthouse.com Facebook, Pinterest, Tumblr: Stephen Abram LinkedIn: Stephen Abram Twitter: @sabram SlideShare: StephenAbram1 Skype: stephenkabram
Editor's Notes
- New enhancements outlined for the portal: View/Search/Open cases Ability to search cases based on description, date range, status, or case number. Ability to keyword search and browse solutions. Sort capability of open and closed cases. View priority levels of cases (default will be 3 when you open a case, but will be updated once Client Care makes the final determination). Ability to close a case immediately via the portal, which will immediately move the open case to the closed case tab. When opening a new case, the Product Sub-Category field will be optional. Required fields will be signified by a red asterisk. Ability to add attachments to an existing or new case.Administrative capability New consortium user which allows an administrator to manage cases across multiple child institutions that exist in SalesForce.com. Administrators can change the contact of a case to another member within the institution. To stay current, administrators (super users or consortium users) will be able to regularly review and dynamically update personal contact information as well as other authorized portal users within the same institution. Portal users will only have access to that individual’s personal information and be able to update information. Super users and Consortium users will be able to view a read-only list of current assets owned and paid for by your institution. A read-only listing of test and production environment statistics will be viewable via the portal.