The document discusses how consistency across three media texts - a teaser trailer, poster, and magazine cover - helps make them an effective combination. Specifically:
1) Consistency in colors, lighting, and use of shadows portray a sense of loneliness and mood across the texts.
2) Using the same low-key lighting and avoiding bright colors maintains this mood.
3) Where possible, the same font is used to link the texts.
4) Props like the main character's glasses are featured in all three texts to reflect his personality and add maturity.
5) Using the same actor throughout provides further consistency.
1. How effective is the combination of your main product and ancillary texts?
As a group we think our three media texts work very well together and complement each other and
there are many aspects which help our three media text work well together. One reason why our
three media texts work well together is due to our consistency when making our three media texts.
An example of where our three media texts are consistent is in the colours, lighting and use of
shadows.
As you can clearly see in this example both our teaser poster and magazine cover cleverly use
colours like black white and grey and they also use shadows to portray a sense of loneliness which
reflects our overall theme.
Also we used a lot of low key lighting to keep the consistency of using no bright colours throughout
our campaign. Using no bright colours was effective to our campaign because it reflects the mood of
our idea as it is not a happy subject which bright colours would portray.
2. Also to keep our consistency between our three media text we used the same font where possible.
Here are prints screens from our teaser trailer and a section of our teaser poster in order to show
clearly the consistency in the text we used which was called Daniel which we found on the photo
editing sight Ribbet. The reason we were unable to use this text on our magazine cover is because
we tried to make a Sight and Sound cover and this text is not the type found on Sight and Sound
magazine covers. The text we used has a handwritten look to it which we felt fitted in with the
overall theme of our idea.
Another link between our three media texts which demonstrate consistency is our use of props and
one example of this is Jon’s glasses in the teaser trailer, teaser poster and magazine cover. We used
the glasses for a few different reasons and one being that it reflected the personality of the main
character. Having glasses gave him something to hide behind as he is ashamed at what and who he
is. Also we used a young actor to play this character and wearing the glasses made him look a lot
more mature.
3. Another link between our three media texts in order to insure maximum effectiveness across all
three of our media texts is that we were consistent in using the same actor throughout the teaser
trailer, the teaser poster and the magazine cover.