Smu bba sem 4 summer 2015 assignments, smu solved assignments, smu assignments, sem 1 smu assignments, smu bba assignments, smu assignments

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SMU BBA SEM 4 SUMMER 2015 ASSIGNMENTS
BBA401 – E-Commerce
Q1. a. Amazon is the world's online marketplace® for all the books, enabling trade on a local, national
and international basis. With a diverse and passionate community of individuals and small businesses,
Amazon offers an online platform where millions of items are traded each day. Mention and explain the
various opportunities offered by ecommerce for businesses. b. What are the advantages and
disadvantages of eCommerce?
Q2. a. The TCP/IP reference model is the network model used in the current Internet architecture. This
model is derived from the OSI model and they are relatively same in nature. Explain the different
characteristics of Gateways in the TCP/IP reference model with a neat diagram b. Write short note on
Hyper Text Markup Language (HTML) with example
Q3. Hanson websites are built to work for your business and are built on the concept of intelligent
website. An intelligent website is more than just a brochure on the web. It allows you to edit the website
yourself through a Content Management System (CMS). What is the need for an intelligent website?
Q4. When a data is sent across the network it is encrypted and arranged in a way that even if there is a
diversion in the flow of data should not leak the data. At the reception it is decrypted and actual data is
obtained. Explain the different methods of encryption technique.
Q5. Explain the different categories of electronic payment system in detail
Q6. We know that there are various internet services which help us to make the use of network efficiently.
Being a regular user of the various services without probably knowing the technical aspects explain those
services in details with an example.
BBA402 – Management Accounting
1 Budgetary control is a strong business tool that helps companies maximize profits. Explain the
characteristics and objectives of a budgetary control system.
Explanation of characteristics of budgetary control system
Explanation of objectives of budgetary control system
2 The success of a business enterprise depends to a great extent on how efficiently and effectively it can
control costs. Give the meaning of standard costing. Describe estimated cost and standard cost.
Meaning of standard costing
Explanation on estimated cost and standard cost
3 Marginal costing plays a major role in making certain decisions. It provides information to management
regarding the behavior of costs and the incidence of such costs on the profitability of an undertaking.
Explain the advantages of marginal costing.
Advantages of marginal costing (cover all the 13 important points)

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4. Variance analysis is a tool for measuring performance and depends on the principle of
management by exception. Explain the uses of variance. From the following information, calculate
sales margin price varianceand sales margin volume variance.
Budgeted Sales Actual Sales
Product Qty.
(units)
Sales price per unit
(Rs.)
Std. cost
per unit
Product Qty.
(units)
Sales price per unit
(Rs.)
A 600 20 12 A 800 24
B 400 15 9 B 600 12
1000 1400
[The uses of variances-5
Calculation of standard margin price varianceand sales margin volumevariance-5]
5 Explain the determinants of working capital requirements.
Explanation of all the determinants of working capital requirements
6. From the followinginformation prepare
(i) a statement of sources and uses of funds and
(ii) a schedule of changes in working capital for M/s. Eshwari&co.
Balance sheets as on 31stMarch 2010 and 2011 are:
Liabilities 2010(Rs.) 2011(Rs.) Assets 2010(Rs.) 2011(Rs.)
Equity share Capital 50000 62500 Good will 15000 12500
Redeemable Preference
share
25000 20000 Land &
Building
37500 55000
General Reserve 7500 8750 Debtors 22500 25000
Profit& Loss A/c 6250 8750 Bills
Receivables
8750 1250
Creditors 15000 20000 Stock 18750 20000
Bills Payable 5000 2500 Cash 6250 8750
108750 122500 108750 122500
Additional Information
(i) Depreciation of Rs. 2,500 charged on Land & Buildings
(ii) Building amounting to Rs. 5,000 was sold forRs. 4,700.
[Calculation and preparation of schedule of changes in working capital-5
Preparation of statement of sources and uses of funds-5]
BBA 403 - International marketing
1 Explain the meaning, need and significance of international marketing.
Meaning
Need
Significance
2 What are the elements of culture? Explain.
Elements of culture
3 Assessing political environment plays an important role in taking business decisions. Discuss this
statement. What risks could arise due to political environment?
Discuss the statement
Political risk
4 Explain the meaning and need of secondary research in international marketing.
Meaning
Need

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5 What is the mode of entry adopted by McDonalds? Discuss the various modes of entry in international
business.
Mode of entry by McDonalds
Modes of entry
6 Write short notes on:
a) Product diversification
b) Product customization
a) meaning and benefits of product diversification
b) Meaning and benefits of product customization
BBA404 – Small Business Management
1 Define small business and explain its characteristics.
Definition of small business
Characteristics of small business
2 Explain Porter’s five forces model.
Explanation
3 Explain various sources of Working Capital.
Explanation
BBA405 – Retail Management
1 Write short notes on the following:
a) Functions of retailing
b) Retail marketing
a) Functions of retailing
b) Retail marketing
2 Explain the functions of merchandising manager.
Explanation of the various functions of merchandising manager: Planning, Directing, Coordinating and
Controlling
3 What is meant by retail space management? Describe the elements of store design?
Meaning of retail space management
Elements of store design