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What is Podcasting?
Is creating audio right for your
business?
Social Media Education, Training & Support
www.mysocialinte...
A ‘podcast’, as a basic definition, is an audio
file (mp3) that people listen to via their mp3
player (iPod or similar); s...
What is the benefit of creating podcasts?
@ 2015 Social Intelligence Limited
How do you create a podcast?
@ 2015 Social Intelligence Limited
The process is different for everyone and will highly
depe...
Advice for the podcasting route ….
@ 2015 Social Intelligence Limited
1. Think: targeted, meaningful content
2. Time : 20m...
Blending Podcast With Digital Planning
@ 2015 Social Intelligence Limited
How does it:
•drive enquiries?
•increase your em...
Thanks for watching the quick share of this post...
@ 2015 Social Intelligence Limited
Want to read the full blog post wit...
Who Are We? Connect with us
@ 2015 Social Intelligence Limited
We are an end-to-end social media agency. We support our cl...
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What is podcasting?

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What is Podcasting? Is creating audio right for your business?

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What is podcasting?

  1. 1. What is Podcasting? Is creating audio right for your business? Social Media Education, Training & Support www.mysocialintelligence.com
  2. 2. A ‘podcast’, as a basic definition, is an audio file (mp3) that people listen to via their mp3 player (iPod or similar); smartphone; tablet or computer. What is podcasting? @ 2015 Social Intelligence Limited
  3. 3. What is the benefit of creating podcasts? @ 2015 Social Intelligence Limited
  4. 4. How do you create a podcast? @ 2015 Social Intelligence Limited The process is different for everyone and will highly depend on the technology you wish to use and the route you want to take in terms of managing how people subscribe to your podcasts.
  5. 5. Advice for the podcasting route …. @ 2015 Social Intelligence Limited 1. Think: targeted, meaningful content 2. Time : 20mins / 30mins / 1hr long 3. Translate listeners into customers
  6. 6. Blending Podcast With Digital Planning @ 2015 Social Intelligence Limited How does it: •drive enquiries? •increase your email list? •blend with your blogging strategy? •educate your audience on subjects close to their hearts?
  7. 7. Thanks for watching the quick share of this post... @ 2015 Social Intelligence Limited Want to read the full blog post with all our guidance? You can read it here: The Social Intelligence Blog Meet the author: Shelley Röstlund
  8. 8. Who Are We? Connect with us @ 2015 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com

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