Plantronics was facing challenges with the timeliness and accuracy of sales data from its partners in the EMEA region. This made it difficult to effectively manage partner performance and identify sales opportunities. Plantronics implemented Zyme's ChannelView solution to aggregate partner sales data and integrate it with Salesforce CRM. This provided account managers with up-to-date and accurate partner data in Salesforce. As a result, Plantronics improved partner performance management, identified new sales opportunities, and increased sales productivity.
Channel data management(CDM) is a fast growing discipline among large manufacturers that increases visibility into the fine details of what is happening within their sales and distribution channels.
For more information, please visit - http://www.zyme.com/channel-data-management
Channel data management is a solution that enables companies who want to transform their channel into the 'New Smart Channel'.
Zyme’s leadership position in the CDM (Channel Data Management) space helps high-tech companies easily navigate complex and important tracking channel data in a very efficient manner.
For more information, please visit - http://www.zyme.com/channel-data-management
Zyme’s industry-leading Channel Data Management solution provides world largest enterprise networking companies drive revenue with the help of decision grade channel data - sales trends, inventory positions, partners/program performances etc.
For more information, please visit - http://www.zyme.com/solutions/by-industry/enterprise-networking
Zyme’s channel data management (CDM) solution accelerates global channel sales and improves incentive program ROI, and helps consumers to better analyze channel data with inventory optimization, data management and making data actionable.
For more information, please visit - http://www.zyme.com/solutions/by-industry/channel-data-consumer-technology
Field Marketer's Guide to Analytics & ReportingUpper Quadrant
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Channel data management(CDM) is a fast growing discipline among large manufacturers that increases visibility into the fine details of what is happening within their sales and distribution channels.
For more information, please visit - http://www.zyme.com/channel-data-management
Channel data management is a solution that enables companies who want to transform their channel into the 'New Smart Channel'.
Zyme’s leadership position in the CDM (Channel Data Management) space helps high-tech companies easily navigate complex and important tracking channel data in a very efficient manner.
For more information, please visit - http://www.zyme.com/channel-data-management
Zyme’s industry-leading Channel Data Management solution provides world largest enterprise networking companies drive revenue with the help of decision grade channel data - sales trends, inventory positions, partners/program performances etc.
For more information, please visit - http://www.zyme.com/solutions/by-industry/enterprise-networking
Zyme’s channel data management (CDM) solution accelerates global channel sales and improves incentive program ROI, and helps consumers to better analyze channel data with inventory optimization, data management and making data actionable.
For more information, please visit - http://www.zyme.com/solutions/by-industry/channel-data-consumer-technology
Field Marketer's Guide to Analytics & ReportingUpper Quadrant
Strategies and tips for field marketing teams that need to track the effectiveness of local marketing efforts. This guide is helpful for marketers that rely heavily on spreadsheets for field data collection and need a better way to track marketing spend.
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Going beyond Sales with Zoom – Top Notch Mobile Sales Force Automation solution from SPEC INDIA.
Get a FREE DEMO of ZOOM visit: http://www.mobilesalesforceautomation.net/
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AI and ABM Supercharges Business Growth for ServiceMaxDemandbase
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Bending cloud based technologies around your business using the Force.Braden Ford
Let’s call out the most valuable thing we have to offer a prospective client. Simply put, it’s people that care. People that find incredible motivation in solving complex challenges. People that believe that we can make a difference. People that believe a company can be more than a place to perform the function of work. People that believe in community. People that don’t respect or recognize the boundaries between internal teams and customers.
Marketing and CRM are shifting from classic campaign management to an engagement-focused initiative, making it a multi-touchpoint and cross-functional challenge. Learn how to become super-efficient and generate engagement uplifts north of 100% with Nexus' Managing Director Nils Weber.
Discover the how-to’s of ‘Getting Started in this hands on Cloud Services workshop. See how to coordinate email marketing efforts with the Marketing Cloud to help new platform users get up, running, and sending 1:1 emails with the Marketing Cloud.
For more information around Cloud Services, visit our website:
http://sforce.co/1ZuutDV
Webinar - building a real-time lead management engineSalesfusion
In-depth review of how companies can build a real-time b2b lead management process that improves the inbound flow and conversion of b2b leads. Describes the various technologies and supporting processes required to implement real-time website monitoring, lead scoring and b2b lead management.
Traction Forge: Transformational Manufacturing StrategyBraden Ford
Today’s manufacturing organizations are facing a major transition; the pivot from “Cost per Unit” to “Customer Centric”. The focus is no longer on “faster and cheaper” but on “customer experience”. Learn how manufacturing companies are successfully transitioning to customer centric organizations.
Zyme Solutions has grown to become the market leader in the category of Channel Data Management that helps them optimize your businesses with excellent channel visibility resulting in increase payouts, revenue recognition, sales forecasting, marketing programs, etc.
For more information, please visit - http://www.zyme.com/channel-data-management
Long considered the ‘holy grail’ of channel management, connecting the dots between channel investment and sales ROI is still a struggle for even the most savvy and well-funded channel organizations. But in the last couple of years, technological steps forward in workflow automation, data integration, analytics, forecasting, and marketing automation have set the stage for a true closed loop. This evolution means finally being able to measure with certainty what efforts are working and which are a waste of time and energy, thus maximizing impact with limited budget. But the effect of connecting these dots has another, equally important benefit: each step in the channel planning, execution, and measurement lifecycle becomes dramatically more effective and efficient when influenced by the information captured in the other steps.
Renew OnDemand™ is the industry's only cloud application built specifically to maximize recurring revenue. This application arms sales teams, executives, and channel partners with a complete system to renew customer contracts and subscriptions. Watch the demo to learn how Renew OnDemand can help you retain more customers and increase your recurring revenue.
Achieving Sales Performance Optimization Through Automated Incentive Compensa...Callidus Software
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Eresource nfra is an ERP system that has been integrated with an efficient Customer Relationship Management (CRM) module that can be wisely used to enhance your business strategies.For details:http://nfra.eresourceerp.com/Project-Based-Industry-CRM.html
CRM module in eresource nfra ERP helps you to streamline customer communication which can establish long time relationship. For Details:http://nfra.eresourceerp.com/CRM.html
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1. Case Study
Channel Visibility
Challenges
• Time lag for Account
Managers to receive accurate,
actionable sales data
• Limited usefulness of data
for partner conversations due
to accuracy and formatting
issues
• Lost productivity as field sales
resolve data exceptions
• Difficulty identifying Accounts
and markets to prioritize
Plantronics’ Goals
• Improve partner performance
management
• Improve sales and inventory
visibility in EMEA region
• Streamline systems usage for
sales people by integrating
sales data with Salesforce
CRM
• Improve sales productivity
• Improve data timeliness and
accuracy
Realized Benefits
• Improved partner
performance management
• Better tracking of marketing
ROI, by product and partner
• More precise tracking of sales
by product mix
• Better identification of
“up-and-coming” accounts
• Improved channel
development in developed
and emerging markets
Company Background
Plantronics delivers simply smarter communications with innovative design
and technology. From unified communication solutions to Bluetooth headsets,
Plantronics is a world leader in personal audio communications for professionals
and consumers.
Plantronics’ Challenge
Plantronics’ partner sales teams work with more than 70 distributors and resellers
across Europe. The company wanted to:
• Manage and measure partner performance on a weekly basis
• Get a timely, accurate view of sales activity
• Integrate channel sales data with Salesforce CRM so the sales team did not
have to access multiple systems
• Improve sales team productivity
To track sales at a given partner, Account Managers typically needed to request
the information from Plantronics’ internal systems and organizations. Due to the
timing of partner data collection, it could take anywhere from a week to a month
to receive the relevant data. Once Account Managers received the data, they were
reluctant to share with partners, due to accuracy and format issues.
The visibility challenge was compounded by the fact that Plantronics was receiving
more than 150 sales-out and inventory files per month, representing over 50,000
monthly transactions. Sales people spent valuable time tracking down missing data
and resolving exceptions—valuable time in which they could have been selling instead.
Solution Implementation
To improve the quality of the underlying channel data and provide the necessary
analytics, Plantronics first selected Zyme’s TrueData solution. Additionally,
Plantronics chose Zyme’s ChannelView for Salesforce solution, which enables
Account Managers to see accurate, up-to-date sales and inventory data for
channel partners worldwide within Salesforce CRM.
Case Study—Plantronics ChannelView
Figure 1: How ChannelView works
POS Data
Account, Product
and Opportunity
Information
Channel Data Matched with
Salesforce CRM Accounts and
Opportunities
ChannelView
Data Aggregation
Data Quality Validations
Partner Identification
Link POS to Accounts
and Opportunities
Global Channel Directory
powered by
ISO 27001-certified environment; SAS 70 Type-II compliant
ChannelView Workflow