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What is Zootout.com ?
City Food & Lifestyle Guide




   An Online Food & Lifestyle guide, which delivers
   timely insights on 'What's New & Special' in the
               Restaurants of your city.



   We operates in 13 cities of India & Singapore.
 We have started revenue generation from our model
                    city - Indore
Team ZOOTER’s
   SUKRAT RAY | Age 27 | Co-Founder & CEO

   MANISH VASWANI | Age 24 | Co-Founder & Director

   SUBRAT KAR | Age 21 | Co-Founder & COO

   CHIRAG GUPTA | Age 27 | CTO

   PLUS, 15 individuals for- Data Analysis, Creative
    Designing,   Android Application, HR & Business
    Development.
What is ZOOTOUT.com?

   talks about- Food, Entertainment, Nightlife, Events, Fashion &
    Deals.
   is a Lifestyle Recommendation Platform, which assist visitors
    to take quality decisions, by providing them updated
    information & genuine suggestions.
   provides you a platform to search the Specialty of all
    Restaurants of your city, PLUS Feedback of there visitors on
    certain parameters such as Food, Service & Ambience.
   is spread across several platforms - Web, Mobile, & Social
    Media (facebook and twitter).
What will interest you to ZOOT ?
   Updated information about various restaurants- Contact details,
     photos, profile, timing, category, cuisines, services, cost for 2, &
    nearby restaurants.

   You can customize your search with numerous filters like-
    location, category, cuisines, services, & cost.

   Most unique feature of website is that it provides you the
    Specialty & Feedback of several restaurants, given by the
    genuine visitors directly.

   You will also get certain Guides on the website, on heads such
    as- Best North Indian Food, Best Candle Light Dinner, Newly
    Opened Places etc..
What can ZOOTOUT.com help you in..

I need to visit Hotel Kingston, Pune for dinner
with family tonight, what is the Specialty &
overall feedback of the restaurant ?

      Planning to hang out with friends at a cool open air restaurant,
      nearby vijay nagar area, what are the best options ?

Craving to eat Butter Paneer today
in lunch, appropriate options with
cost for two below Rs.600 ?

      Can I know the Top 5 South Indian restaurants of city, which
      could have an Romantic aura, with also knowing there services ?
Zootout on Android
   There can nothing be better than getting an option to use the
    same amazing features directly on your smart phone, via
    ZOOTOUT’s Android Application.
How it will help Businesses? /
Revenue Model
   We assist brands to promote themselves with ZOOTOUT.com, through displaying
    Banner Ad’s.

   Additionally, we also assist brands by managing there complete Social Media /Inhouse
    Marketing including customer loyalty program.

     Major Benefits:
      Promote directly to visitors who are fond of eating !
      Zootout users are mostly working professionals with high disposable
     income !
      Reach visitors who are in search of a place of your area, with your exact
     specifications !
      Track complete spending by knowing exact number of visitors on your
     brand at Zootout.
Competitors
SWOT Analysis
What we have done till date ?
   Started on 26th Jan 2011, and made world record of
    biggest veg burger with most prominent restaurant of
    Indore. http://www.youtube.com/watch?v=I56kFBAxNtI
     This was done to promote their new offering (Big Daddy
    Burger )
   Generating revenues of 1.5lac /month from Indore city
     Some of our clients are Sarovar, Sheesha Sky Lounge,
    Sayaji – Barbeque Nations etc. Growth of 20% per month
    in revenues.
    Note: Revenues are all through online marketing &
    advertising
What’s in Store
   Starting India’s First Interactive Food N Lifestyle Magazine
    (Indore Edition)

   Loyalty management software for promoting offer’s in-
    house and outside

   Start Revenues in Pune city followed by Bangalore.
Funding Particulars
   Currently self funded. Founders have invested 12 Lakh till
    June 2012 on Zootout.com.

   Looking for 2 Million USD dollar as seed funds in first
    round, which majorly would be used for expanding
    Zootout in 6 major cities, with running 3 year period.
    Expense sheet is attached .

   We are looking to raise the series A funds by end of July
    2012.
                                                    Microsoft Office
                                                 Excel 97-2003 Worksheet
Key Strategies to use funds
   Accelerate product launches by strengthening technical
    team.
   Expand senior management team in sales/marketing
   Strengthen human resources function
   Appoint adviser for intellectual property and finances.
   Seek new market segments/applications for products
   Develop overseas market entry plan
   Strengthen web presence and promote offline
Financial Projections:

     Fiscal Year          2012       2013         2014


   Revenues
                           7.95 Cr      13.3 Cr     14.97 Cr




   Microsoft Office
Excel 97-2003 Worksheet
Zootout   business plan

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Zootout business plan

  • 1.
  • 2. What is Zootout.com ? City Food & Lifestyle Guide An Online Food & Lifestyle guide, which delivers timely insights on 'What's New & Special' in the Restaurants of your city. We operates in 13 cities of India & Singapore. We have started revenue generation from our model city - Indore
  • 3. Team ZOOTER’s  SUKRAT RAY | Age 27 | Co-Founder & CEO  MANISH VASWANI | Age 24 | Co-Founder & Director  SUBRAT KAR | Age 21 | Co-Founder & COO  CHIRAG GUPTA | Age 27 | CTO  PLUS, 15 individuals for- Data Analysis, Creative Designing, Android Application, HR & Business Development.
  • 4. What is ZOOTOUT.com?  talks about- Food, Entertainment, Nightlife, Events, Fashion & Deals.  is a Lifestyle Recommendation Platform, which assist visitors to take quality decisions, by providing them updated information & genuine suggestions.  provides you a platform to search the Specialty of all Restaurants of your city, PLUS Feedback of there visitors on certain parameters such as Food, Service & Ambience.  is spread across several platforms - Web, Mobile, & Social Media (facebook and twitter).
  • 5.
  • 6. What will interest you to ZOOT ?  Updated information about various restaurants- Contact details, photos, profile, timing, category, cuisines, services, cost for 2, & nearby restaurants.  You can customize your search with numerous filters like- location, category, cuisines, services, & cost.  Most unique feature of website is that it provides you the Specialty & Feedback of several restaurants, given by the genuine visitors directly.  You will also get certain Guides on the website, on heads such as- Best North Indian Food, Best Candle Light Dinner, Newly Opened Places etc..
  • 7.
  • 8. What can ZOOTOUT.com help you in.. I need to visit Hotel Kingston, Pune for dinner with family tonight, what is the Specialty & overall feedback of the restaurant ? Planning to hang out with friends at a cool open air restaurant, nearby vijay nagar area, what are the best options ? Craving to eat Butter Paneer today in lunch, appropriate options with cost for two below Rs.600 ? Can I know the Top 5 South Indian restaurants of city, which could have an Romantic aura, with also knowing there services ?
  • 9. Zootout on Android  There can nothing be better than getting an option to use the same amazing features directly on your smart phone, via ZOOTOUT’s Android Application.
  • 10. How it will help Businesses? / Revenue Model  We assist brands to promote themselves with ZOOTOUT.com, through displaying Banner Ad’s.  Additionally, we also assist brands by managing there complete Social Media /Inhouse Marketing including customer loyalty program. Major Benefits:  Promote directly to visitors who are fond of eating !  Zootout users are mostly working professionals with high disposable income !  Reach visitors who are in search of a place of your area, with your exact specifications !  Track complete spending by knowing exact number of visitors on your brand at Zootout.
  • 13. What we have done till date ?  Started on 26th Jan 2011, and made world record of biggest veg burger with most prominent restaurant of Indore. http://www.youtube.com/watch?v=I56kFBAxNtI This was done to promote their new offering (Big Daddy Burger )  Generating revenues of 1.5lac /month from Indore city Some of our clients are Sarovar, Sheesha Sky Lounge, Sayaji – Barbeque Nations etc. Growth of 20% per month in revenues. Note: Revenues are all through online marketing & advertising
  • 14. What’s in Store  Starting India’s First Interactive Food N Lifestyle Magazine (Indore Edition)  Loyalty management software for promoting offer’s in- house and outside  Start Revenues in Pune city followed by Bangalore.
  • 15. Funding Particulars  Currently self funded. Founders have invested 12 Lakh till June 2012 on Zootout.com.  Looking for 2 Million USD dollar as seed funds in first round, which majorly would be used for expanding Zootout in 6 major cities, with running 3 year period. Expense sheet is attached .  We are looking to raise the series A funds by end of July 2012. Microsoft Office Excel 97-2003 Worksheet
  • 16. Key Strategies to use funds  Accelerate product launches by strengthening technical team.  Expand senior management team in sales/marketing  Strengthen human resources function  Appoint adviser for intellectual property and finances.  Seek new market segments/applications for products  Develop overseas market entry plan  Strengthen web presence and promote offline
  • 17. Financial Projections: Fiscal Year 2012 2013 2014 Revenues 7.95 Cr 13.3 Cr 14.97 Cr Microsoft Office Excel 97-2003 Worksheet